Grosses

'Star Trek Into Darkness' Falls Short Of Expectations; 'Iron Man 3' and 'Gatsby' Hold Up WellMay 18, 2013 04:43 AM

by Phil Contrino

Despite posting strong early numbers on Friday, Star Trek Into Darkness has cooled down. The sci-fi extravaganza is now on pace for $68 million from Friday-Sunday after tallying $22 million on Friday. That will put its 4-day total at $81.5 million. Even Paramount was expecting $100 million in four days. Negative word of mouth doesn't seem to be the culprit. Into Darkness is creating plenty of buzz on Facebook and Twitter, and it boasts an "A" from CinemaScore. The impact of Iron Man 3's monster debut combined with the impending release of The Hangover Part III and Fast & Furious 6 could be to blame. 2009's Star Trek made $82.7 million during its first four full days of release, or approximately $87.5 million when adjusting for inflation. 

Iron Man 3 wasn't hurt by Into Darkness as much as it could have been. The Disney release fell 50 percent during its sophomore frame. Everything from this point on is icing on the cake for Iron Man 3 now that it has hit $1 billion globally. 

Being sandwiched in between Iron Man 3 and Star Trek Into Darkness would be daunting for any film, but The Great Gatsby is holding up reasonably well in the face of it. The period flick is on pace to drop 54 percent during its sophomore frame. Gatsby will hit $100 million in North America by next weekend, and its overseas rollout is just beginning. WB's gamble seems to be paying off.

 

Daily Domestic Gross Sat, Apr. 2 2011

Wide (1000+)

#TitleSat, Apr. 2 2011LocationsAvg.TotalWks.Dist.
1HOP$15,479,17534%3,579--$4,325$27,003,5551Universal
2Source Code$6,057,13520%2,961--$2,046$11,110,6291Summit
3Insidious$5,433,64514%2,408--$2,256$10,210,4831FilmDistrict
4Diary of a Wimpy Kid: Rodrick Rules$4,497,38360%3,1692$1,419$35,456,7612Fox
5Limitless$3,949,14530%2,83833$1,392$53,185,8703Relativity Media
6The Lincoln Lawyer$2,987,12545%2,7070$1,103$37,630,6093Lionsgate
7Sucker Punch$2,516,03231%3,0330$830$28,223,8402Warner Bros.
8Rango$1,980,65957%3,134-511$632$112,469,5165Paramount
9Paul$1,823,35542%2,550-256$715$30,709,6703Universal
10Battle: Los Angeles$1,531,19346%2,263-855$677$77,548,6444Sony / Columbia
11The Adjustment Bureau$975,98544%1,525-757$640$58,042,5755Universal
12Red Riding Hood$789,28835%1,788-927$441$35,188,2284Warner Bros.
13The King's Speech$513,42049%1,007-55$510$136,312,17319Weinstein Company

Limited (100 — 999)

#TitleSat, Apr. 2 2011LocationsAvg.TotalWks.Dist.
1Jane Eyre (2011)$532,99660%18090$2,961$3,129,8664Focus
2Win Win$526,21071%149126$3,532$1,643,3793Fox Searchlight
3Beastly$361,03431%821-764$440$26,600,9705CBS Films
4Hall Pass$334,84037%703-501$476$43,579,9056Warner Bros. / New Line
5Just Go With It$289,14140%597-519$484$101,288,0198Sony / Columbia
6Gnomeo and Juliet$186,84253%735-629$254$96,745,6098Disney
7Mars Needs Moms$149,40562%701-1469$213$20,265,1404Disney
8True Grit (2010)$128,73437%324119$397$170,350,44515Paramount
9Unknown (2011)$100,05133%325-363$308$62,670,6417Warner Bros.
10Big Mommas: Like Father, Like Son$96,84181%250-156$387$37,221,5457Fox
11Cedar Rapids$90,97744%210-132$433$6,433,3608Fox Searchlight
12I Am Number Four$89,02749%270-242$330$53,816,5827Disney / DreamWorks
13Yogi Bear$75,57769%265-61$285$100,114,49416Warner Bros.
14The Green Hornet$65,74152%211-35$312$98,481,29412Sony / Columbia
15Black Swan$45,43742%162-45$280$106,746,81218Fox Searchlight
16No Strings Attached$33,80428%145-68$233$70,604,78011Paramount
17Justin Bieber: Never Say Never$24,17554%113-176$214$72,671,0668Paramount

Platform (1 — 99)

#TitleSat, Apr. 2 2011LocationsAvg.TotalWks.Dist.
1Kill the Irishman$50,29460%5615$898$678,8244Anchor Bay Films
2Hubble 3D$49,16423%442$1,117$23,350,06355Warner Bros. / IMAX
3The Last Godfather$40,85747%58--$704$68,6451Roadside Attractions
4Miral$31,23059%1511$2,082$141,0242Weinstein Company
5Biutiful$18,62257%58-8$321$4,891,51314Roadside Attractions
6Harry Potter and the Deathly Hallows: Part 1$15,69754%66-19$238$294,969,51520Warner Bros.
7The Chronicles of Narnia: The Voyage of the Dawn Treader$13,47256%60-12$225$104,341,13317Fox
8The Company Men$13,28952%45-3$295$4,315,06411Weinstein Company
9The Music Never Stopped$12,74151%28-5$455$188,7563Roadside Attractions
10The Rite$11,29763%72-83$157$33,030,22310Warner Bros. / New Line
11The Eagle$9,00123%57-40$158$19,472,1698Focus
12Blue Valentine (2010)$7,61038%39-5$195$9,662,04014Weinstein Company
13Drive Angry$6,87150%22-50$312$10,586,9446Summit
14The Mechanic$6,71647%43-57$156$29,109,08110CBS Films
15happythankyoumoreplease$6,34662%12-4$529$188,9745Anchor Bay Films
16Take Me Home Tonight$5,67034%52-37$109$6,847,7095Relativity Media
17Rabbit Hole$5,22634%6132$86$2,218,80216Lionsgate
18Gulliver's Travels (2010)$4,77480%26-8$184$42,750,77615Fox
19I Love You Phillip Morris$3,59764%123$300$2,025,25718Roadside Attractions
20Winter's Bone$15989%32$53$6,530,95143Roadside Attractions