Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Tue, Apr. 12 2011

Wide (1000+)

#TitleTue, Apr. 12 2011LocationsAvg.TotalWks.Dist.
1Hanna$1,074,92711%2,535--$424$14,413,9371Focus
2HOP$1,048,64016%3,61637$290$69,707,1852Universal
3Arthur (2011)$982,01322%3,276--$300$14,012,8041Warner Bros.
4Your Highness$803,0108%2,769--$290$10,909,8751Universal
5Source Code$723,06026%2,97110$243$29,517,7672Summit
6Insidious$685,88613%2,41911$284$28,021,8812FilmDistrict
7Soul Surfer$567,60919%2,214--$256$11,645,8411Sony / TriStar
8Limitless$518,01128%2,655-183$195$65,071,6414Relativity Media
9The Lincoln Lawyer$416,54132%2,420-287$172$46,868,4944Lionsgate
10Diary of a Wimpy Kid: Rodrick Rules$207,92330%2,881-288$72$45,715,7993Fox
11Sucker Punch$188,1933%1,755-1278$107$34,344,1563Warner Bros.
12Paul$150,12513%1,667-883$90$35,361,4504Universal
13Rango$137,8799%2,007-1127$69$117,797,1176Paramount
14Battle: Los Angeles$121,3077%1,408-855$86$81,463,6615Sony / Columbia

Limited (100 — 999)

#TitleTue, Apr. 12 2011LocationsAvg.TotalWks.Dist.
1Jane Eyre (2011)$121,50219%24767$492$5,370,5735Focus
2Born to Be Wild 3D$92,79642%206--$450$1,029,4451Warner Bros. / IMAX
3Win Win$89,30526%22677$395$3,595,0784Fox Searchlight
4The Adjustment Bureau$70,47013%783-742$90$60,241,5056Universal
5The King's Speech$52,54619%675-332$78$137,634,82420Weinstein Company
6No Eres Tu, Soy Yo$40,057-2%226--$177$669,7791Lionsgate / Pantelion
7Red Riding Hood$35,89013%777-1011$46$36,746,4425Warner Bros.
8Unknown (2011)$31,86425%36540$87$63,154,8708Warner Bros.
9Just Go With It$26,24146%320-277$82$101,961,4899Sony / Columbia
10Hall Pass$24,8878%366-337$68$44,349,9957Warner Bros. / New Line
11Beastly$24,15152%339-482$71$27,368,2696CBS Films
12True Grit (2010)$19,46819%263-61$74$170,796,67416Paramount
13Big Mommas: Like Father, Like Son$8,29615%184-66$45$37,514,4898Fox
14Cedar Rapids$7,958-3%118-92$67$6,675,3839Fox Searchlight
15Black Swan$7,72129%103-59$75$106,895,97619Fox Searchlight
16Drive Angry$7,50519%126104$60$10,669,5887Summit
17Take Me Home Tonight$5,1678%10250$51$6,908,4426Relativity Media

Platform (1 — 99)

#TitleTue, Apr. 12 2011LocationsAvg.TotalWks.Dist.
1Hubble 3D$26,82753%31--$865$23,685,56056Warner Bros. / IMAX
2Thank You$22,46144%92--$244$282,2541UTV Communications
3Kill the Irishman$8,905-11%52-4$171$859,4355Anchor Bay Films
4Biutiful$6,02177%38-20$158$4,978,59115Roadside Attractions
5Miral$5,601-1%2914$193$258,4653Weinstein Company
6Justin Bieber: Never Say Never$3,4705%69-44$50$72,748,9149Paramount
7The Company Men$3,36242%32-13$105$4,363,07712Weinstein Company
8The Last Godfather$1,79311%20-38$90$159,4882Roadside Attractions
9Meet Monica Velour$1,548250%2--$774$9,4281Anchor Bay Films
10Blue Valentine (2010)$1,1733%19-20$62$9,692,84815Weinstein Company
11The Music Never Stopped$72520%14-14$52$219,9064Roadside Attractions
12happythankyoumoreplease$633102%9-3$70$207,3476Anchor Bay Films
13I Love You Phillip Morris$474-14%7-5$68$2,036,62919Roadside Attractions
14Winter's Bone$6-50%2--$3$6,531,29944Roadside Attractions