Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Wed, Apr. 27 2011

Wide (1000+)

#TitleWed, Apr. 27 2011LocationsAvg.TotalWks.Dist.
1Rio (2011)$1,550,275-19%3,84215$404$87,606,9642Fox
2Water for Elephants$1,426,309-17%2,817--$506$21,765,5471Fox
3Tyler Perry's Madea's Big Happy Family$1,112,780-30%2,288--$486$29,940,5391Lionsgate
4African Cats$512,219-7%1,220--$420$7,726,1591Disneynature
5Scream 4$477,047-21%3,3149$144$32,858,0412Weinstein Company
6Hanna$430,850-16%2,384-161$181$33,274,0273Focus
7Soul Surfer$390,763-11%2,24026$174$30,063,1883Sony / TriStar
8HOP$379,555-25%3,6168$105$102,357,9654Universal
9Source Code$374,233-11%2,363-194$158$46,007,7654Summit
10Insidious$338,682-16%2,130-103$159$45,285,5064FilmDistrict
11Arthur (2011)$308,120-15%2,770-506$111$30,361,9013Warner Bros.
12Limitless$215,580-11%1,363-522$158$74,769,9226Relativity Media
13Your Highness$152,950-17%1,610-1162$95$20,328,0453Universal
14The Lincoln Lawyer$147,905-8%1,220-482$121$53,865,4116Lionsgate

Limited (100 — 999)

#TitleWed, Apr. 27 2011LocationsAvg.TotalWks.Dist.
1The Conspirator$183,122-7%849142$216$7,486,8122Roadside Attractions
2Jane Eyre (2011)$87,863-5%31945$275$8,136,8707Focus
3Born to Be Wild 3D$85,3093%2081$410$3,361,5733Warner Bros. / IMAX
4Win Win$74,154-10%3884$191$6,870,7356Fox Searchlight
5Diary of a Wimpy Kid: Rodrick Rules$51,978-20%928-921$56$50,561,9455Fox
6Rango$30,144-12%557-419$54$119,645,3038Paramount
7Sucker Punch$28,052-5%244-311$115$35,978,1125Warner Bros.
8The King's Speech$22,035-18%234-81$94$138,398,35322Weinstein Company
9The Adjustment Bureau$21,005-6%263-85$80$61,203,3558Universal
10Paul$19,525-11%245-291$80$36,626,8206Universal
11Just Go With It$17,810-13%265-61$67$102,663,60811Sony / Columbia
12Red Riding Hood$17,389-10%30860$56$37,244,8107Warner Bros.
13Battle: Los Angeles$16,611-7%220-335$76$82,705,7377Sony / Columbia
14Hall Pass$13,745-4%202-131$68$44,913,1999Warner Bros. / New Line
15Dum Maaro Dum$13,526-38%101--$134$379,7151Fox Searchlight
16Unknown (2011)$9,424-6%162-113$58$63,585,47510Warner Bros.
17Beastly$8,997-13%13727$66$27,630,7678CBS Films
18Justin Bieber: Never Say Never$7,812-20%166131$47$72,877,23911Paramount

Platform (1 — 99)

#TitleWed, Apr. 27 2011LocationsAvg.TotalWks.Dist.
1Hubble 3D$32,23911%320$1,007$24,298,79358Warner Bros. / IMAX
2No Eres Tu, Soy Yo$8,661-1%89-100$97$1,231,3463Lionsgate / Pantelion
3Big Mommas: Like Father, Like Son$5,184-19%92-36$56$37,752,05810Fox
4True Grit (2010)$4,615-7%80-97$58$171,045,94918Paramount
5Kill the Irishman$3,614-14%23-16$157$1,020,1577Anchor Bay Films
6Cedar Rapids$2,994-2%36-11$83$6,782,53511Fox Searchlight
7Miral$1,885-2%20-6$94$351,6075Weinstein Company
8Biutiful$1,797-22%21-11$86$5,045,92617Roadside Attractions
9The Company Men$1,01623%15-5$68$4,404,40614Weinstein Company
10Black Swan$672-3%20-29$34$106,950,10121Fox Searchlight
11The Music Never Stopped$40392%6-7$67$234,1166Roadside Attractions
12happythankyoumoreplease$161-6%2-2$81$216,0368Anchor Bay Films
13Meet Monica Velour$15-77%1-3$15$18,5753Anchor Bay Films