Grosses

'Lucy' Bags Strong $17.1 Million on Friday; 'Hercules' Takes $11.05 MillionJuly 26, 2014 03:50 AM

by Shawn Robbins

Universal reports that Lucy earned a strong $17.1 million on Friday, including Thursday night's $2.75 million early grosses. BoxOffice projects the film could net around $46 million for the weekend.

Making Lucy's debut even more impressive is the fact that its opening day handily topped that of 2010's Salt, starring Angelina Jolie, which took in $12.5 million on its way to a $36 million opening frame. There's no doubt that Scarlett Johansson's rising star power in the wake of her Marvel movie turns helped drive Lucy's success. Unfortunately, early word of mouth looks like a mixed bag with a 58 percent Flixster user score. Reviews are on the fresh/rotten bubble at Rotten Tomatoes as its score hovers at 60 percent this morning.

Meanwhile, Paramount's and MGM's Hercules bowed to $11.05 million on Friday for a projected weekend of $30 million. Star Dwayne Johnson is to thank for giving the film some needed moviegoer appeal, although the numbers are still modest in the grand scheme of things for a $100 million production budget (excluding marketing and distribution). Overseas performance will be the key in determining the film's theatrical profitability. Early word of mouth is also somewhat mixed at 69 percent on Flixster, while critics gave the film 63 percent on Rotten Tomatoes.

Fox's Dawn of the Planet of the Apes added $4.7 million yesterday, off 55 percent from last Friday in the face of new competition, and should bring in around $16.5 million for its third frame. With $160.4 million in the domestic bank so far, the sequel is currently running 31 percent ahead of its 2011 predecessor at the same point in release.

The Purge: Anarchy slid 74 percent from opening day to $3.4 million on its second Friday. That's a slight improvement over its predecessor, however, which slid 82 percent on its second Friday. BoxOffice projects a $10 million sophomore weekend for Anarchy.

Planes: Fire and Rescue took in $2.76 million yesterday for a 57 percent decline from opening day last week. Look for a $9.5 million weekend for the Disney sequel.

Rob Reiner's And So It Goes posted $1.36 million on opening day from 1,762 locations. BoxOffice projects a $4 million weekend.

On the limited release front, popular comedian Gabriel Iglesias sent The Fluffy Movie to a $0.513 million opening day and a likely opening weekend around $1.275 million.

Daily Domestic Gross Sun, May. 8 2011

Wide (1000+)

#TitleSun, May. 8 2011LocationsAvg.TotalWks.Dist.
1Thor$16,900,279-28%3,955--$4,273$65,723,3381Paramount
2Fast Five$9,026,830-29%3,66218$2,465$139,779,2852Universal
3Jumping the Broom$5,873,98013%2,035--$2,886$15,215,4871Sony / TriStar
4Something Borrowed$4,252,357-13%2,904--$1,464$13,945,3681Warner Bros.
5Rio (2011)$3,053,315-13%3,258-450$937$115,206,0694Fox
6Water for Elephants$2,170,197-3%2,614-206$830$42,083,2203Fox
7Tyler Perry's Madea's Big Happy Family$1,620,1555%1,881-407$861$47,085,2183Lionsgate
8Soul Surfer$859,9561%1,781-229$483$36,886,2825Sony / TriStar
9Hoodwinked Too! Hood vs. Evil$732,502-16%2,5050$292$6,876,2172Weinstein Company
10African Cats$448,27233%1,035-189$433$12,895,8843Disneynature
11Prom$445,084-54%2,7300$163$7,590,0302Disney
12Insidious$285,274-50%1,001-583$285$50,319,1156FilmDistrict
13Scream 4$147,020-51%1,333-888$110$36,920,1904Weinstein Company

Limited (100 — 999)

#TitleSun, May. 8 2011LocationsAvg.TotalWks.Dist.
1Source Code$355,750-33%930-715$383$50,944,9226Summit
2Hanna$261,269-22%748-821$349$37,634,3075Focus
3The Conspirator$195,824-25%457-240$428$9,792,9544Roadside Attractions
4Win Win$167,208-30%268-34$624$8,351,3738Fox Searchlight
5HOP$157,825-29%902-2274$175$106,358,2606Universal
6Jane Eyre (2011)$156,008-6%248-46$629$9,433,9449Focus
7The Lincoln Lawyer$147,602-24%440-279$335$55,547,6248Lionsgate
8Limitless$131,213-36%379-459$346$77,006,4178Relativity Media
9Rango$84,578-58%2770$305$120,426,21310Paramount
10Arthur (2011)$65,292-24%355-896$184$32,245,3845Warner Bros.
11Diary of a Wimpy Kid: Rodrick Rules$62,986-37%339-164$186$51,289,7967Fox
12Battle: Los Angeles$56,192-28%229127$245$83,004,3899Sony / Columbia
13The Adjustment Bureau$44,910-70%215-62$209$62,057,09010Universal
14Paul$43,860-52%204-20$215$37,214,3858Universal
15Your Highness$31,160-65%164-238$190$21,422,3455Universal
16Sucker Punch$30,311-25%210136$144$36,188,5177Warner Bros.
17Dylan Dog: Dead of Night$28,849-25%464-411$62$1,106,8682Omni Lab/Freestyle Releasing
18Just Go With It$25,085-32%133-66$189$102,941,38013Sony / Columbia
19Red Riding Hood$24,756-27%156-53$159$37,522,7489Warner Bros.

Platform (1 — 99)

#TitleSun, May. 8 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$106,44914%59-10$1,804$4,252,3015Warner Bros. / IMAX
2The Beaver$34,902-18%22--$1,586$107,5771Summit
3Hubble 3D$22,167-22%320$693$24,619,14060Warner Bros. / IMAX
4The King's Speech$19,025-14%90-95$211$138,647,69524Weinstein Company
5Beastly$12,114-29%76-50$159$27,812,32810CBS Films
6Big Mommas: Like Father, Like Son$10,968-28%52-17$211$37,860,85112Fox
7Justin Bieber: Never Say Never$10,649-32%57-52$187$73,000,94213Paramount
8Dum Maaro Dum$9,022-9%33-60$273$534,5743Fox Searchlight
9Hall Pass$8,630-35%67-49$129$45,045,03711Warner Bros. / New Line
10Kill the Irishman$7,594-36%23-7$330$1,108,8049Anchor Bay Films
11No Eres Tu, Soy Yo$7,37183%21-24$351$1,300,5135Lionsgate / Pantelion
12Unknown (2011)$5,665-25%49-52$116$63,677,73512Warner Bros.
13Cedar Rapids$5,412-43%22-4$246$6,827,58113Fox Searchlight
14The Company Men$3,356-14%3520$96$4,428,04316Weinstein Company
15Biutiful$2,291-11%16-6$143$5,071,44519Roadside Attractions
16Miral$1,128-20%5-5$226$366,7577Weinstein Company
17Passion Play$7441%2--$372$2,1001Image Entertainment
18Queen of the Sun: What are the Bees Telling Us?$650-45%4--$163$143,88934Collective Eye
19The Music Never Stopped$597-24%73$85$236,8458Roadside Attractions
20Sympathy For Delicious$383-32%20$192$13,1142Maya Entertainment