Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Wed, May. 18 2011

Wide (1000+)

#TitleWed, May. 18 2011LocationsAvg.TotalWks.Dist.
1Bridesmaids$2,947,180-14%2,918--$1,010$35,599,6001Universal
2Thor$2,303,232-25%3,9638$581$127,705,2582Paramount
3Fast Five$1,308,585-24%3,793131$345$174,317,9303Universal
4Priest (2011)$885,433-29%2,864--$309$18,296,8761Sony / Screen Gems
5Something Borrowed$583,430-24%2,9040$201$27,456,5682Warner Bros.
6Rio (2011)$420,093-19%2,929-329$143$126,579,9875Fox
7Water for Elephants$412,599-18%2,425-189$170$49,895,6964Fox
8Jumping the Broom$385,773-25%2,0350$190$27,198,7342Sony / TriStar
9Tyler Perry's Madea's Big Happy Family$116,223-23%1,449-432$80$50,644,1284Lionsgate
10Soul Surfer$105,571-17%1,468-313$72$39,566,6966Sony / TriStar
11Hoodwinked Too! Hood vs. Evil$62,263-23%1,276-1229$49$8,762,3623Weinstein Company

Limited (100 — 999)

#TitleWed, May. 18 2011LocationsAvg.TotalWks.Dist.
1Everything Must Go$75,198-13%218--$345$1,035,1961Roadside Attractions
2Source Code$70,918-23%626-304$113$52,470,5567Summit
3Insidious$66,306-14%762-239$87$51,891,1297FilmDistrict
4Hanna$61,652-21%425-323$145$38,808,2006Focus
5Jane Eyre (2011)$46,890-4%2480$189$10,106,68410Focus
6The Conspirator$43,844-12%370-87$118$10,625,8065Roadside Attractions
7Limitless$37,972-29%298-81$127$77,692,2779Relativity Media
8The Lincoln Lawyer$35,376-16%345-95$103$56,222,1699Lionsgate
9Win Win$35,317-17%248-20$142$9,043,3919Fox Searchlight
10Scream 4$27,021-20%426-907$63$37,598,8875Weinstein Company
11Arthur (2011)$23,827-22%344-11$69$32,646,7466Warner Bros.
12HOP$20,655-10%459-443$45$106,916,6807Universal
13The Beaver$19,877-19%10583$189$375,0722Summit
14Diary of a Wimpy Kid: Rodrick Rules$14,965-19%311-28$48$51,689,4778Fox
15Rango$12,993-15%216-61$60$120,800,18611Paramount
16The Adjustment Bureau$12,300-12%164-51$75$62,333,60511Universal
17Go For It!$10,2882%218--$47$149,0521Lionsgate / Pantelion
18Paul$9,935-16%181-23$55$37,403,0409Universal
19Your Highness$8,880-20%148-16$60$21,587,5806Universal
20Sucker Punch$8,091-1%139-71$58$36,346,8438Warner Bros.
21Red Riding Hood$4,671-12%100-56$47$37,626,42510Warner Bros.

Platform (1 — 99)

#TitleWed, May. 18 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$83,22735%57-2$1,460$5,020,2466Warner Bros. / IMAX
2Hubble 3D$30,019-2%342$883$24,912,07061Warner Bros. / IMAX
3The King's Speech$4,636-3%71-19$65$138,727,97825Weinstein Company
4Beastly$2,388-19%46-30$52$27,862,95411CBS Films
5No Eres Tu, Soy Yo$2,12611%5029$43$1,337,8846Lionsgate / Pantelion
6Kill the Irishman$1,4896%13-10$115$1,139,67510Anchor Bay Films
7Big Mommas: Like Father, Like Son$1,209-13%38-14$32$37,896,39313Fox
8Dum Maaro Dum$1,19951%20-13$60$554,0814Fox Searchlight
9Biutiful$903-55%11-5$82$5,089,57020Roadside Attractions
10Dylan Dog: Dead of Night$90215%34-430$27$1,185,8503Omni Lab/Freestyle Releasing
11Cedar Rapids$863-41%12-10$72$6,848,54414Fox Searchlight
12Skateland$72045%2--$360$7,1381Freestyle Releasing
13Miral$54021%50$108$372,9718Weinstein Company
14The Company Men$522-34%11-24$47$4,440,84517Weinstein Company
15Meet Monica Velour$1884%1--$188$28,9386Anchor Bay Films
16The Music Never Stopped$158-2%0-7--$239,9999Roadside Attractions