Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Mon, Jun. 13 2011

Wide (1000+)

#TitleMon, Jun. 13 2011LocationsAvg.TotalWks.Dist.
1Super 8$3,968,067-58%3,379--$1,174$40,419,2351Paramount
2X-Men: First Class$2,726,803-59%3,69251$739$100,750,1382Fox
3The Hangover Part II$1,884,398-57%3,67560$513$217,611,8593Warner Bros.
4Kung Fu Panda 2$1,787,188-63%3,929-23$455$128,600,4283Paramount / DreamWorks
5Bridesmaids$1,256,460-54%2,9223$430$125,072,3255Universal
6Pirates of the Caribbean: On Stranger Tides$1,239,359-60%3,433-533$361$210,112,6174Disney
7Judy Moody and the Not Bummer Summer$640,319-58%2,524--$254$6,717,1781Relativity Media
8Thor$302,910-54%1,782-998$170$173,967,6336Paramount
9Fast Five$212,640-53%1,329-908$160$205,306,8457Universal

Limited (100 — 999)

#TitleMon, Jun. 13 2011LocationsAvg.TotalWks.Dist.
1Rio (2011)$90,763-52%527-164$172$137,871,5929Fox
2Water for Elephants$60,655-53%466-106$130$56,660,4498Fox
3Something Borrowed$53,947-51%366-322$147$37,680,3566Warner Bros.
4Jumping the Broom$50,471-53%365-224$138$36,745,4756Sony / TriStar
5Rango$26,345-48%220-34$120$122,500,92415Paramount
6Source Code$24,185-43%248-40$98$54,186,31711Summit
7Hoodwinked Too! Hood vs. Evil$17,665-50%182102$97$9,681,9567Weinstein Company
8Insidious$17,483-49%134-26$130$53,253,38411FilmDistrict
9Hanna$15,838-45%147-50$108$40,013,07110Focus
10Limitless$15,820-44%166-66$95$78,951,28713Relativity Media
11HOP$15,200-52%190-55$80$108,027,37011Universal
12Diary of a Wimpy Kid: Rodrick Rules$10,835-52%117-65$93$52,469,97912Fox
13Tyler Perry's Madea's Big Happy Family$9,385-46%112-84$84$52,773,8748Lionsgate
14The Lincoln Lawyer$8,391-59%101-32$83$57,142,07713Lionsgate
15Win Win$6,650-68%100-41$67$10,009,13713Fox Searchlight

Platform (1 — 99)

#TitleMon, Jun. 13 2011LocationsAvg.TotalWks.Dist.
1The Tree of Life$96,957-60%4727$2,063$2,458,6123Fox Searchlight
2Born to Be Wild 3D$59,421-2%470$1,264$6,828,36910Warner Bros. / IMAX
3Hubble 3D$25,450-15%31-1$821$25,630,07865Warner Bros. / IMAX
4Beginners$24,573-65%1914$1,293$477,9022Focus
5Jane Eyre (2011)$10,323-44%90-38$115$11,017,60414Focus
6Everything Must Go$8,089-58%87-20$93$2,543,2225Roadside Attractions
7Submarine$7,558-54%1713$445$125,3252Weinstein Company
8The Conspirator$4,467-65%66-42$68$11,419,1859Roadside Attractions
9Scream 4$4,392-55%80-121$55$38,131,7319Weinstein Company
10The Beaver$2,041-51%46-22$44$916,1666Summit
11Queen of the Sun: What are the Bees Telling Us?$1,380-15%40$345$186,09239Collective Eye
12The Last Mountain$822-78%31$274$34,5452Dada Films
13Beautiful Boy$790-58%40$198$30,6172Anchor Bay Films
14The King's Speech$502-9%15-1$33$138,795,84429Weinstein Company
1535 and Ticking$380-62%1-3$380$67,8034Image Entertainment
16Kill the Irishman$340-65%5-3$68$1,182,66214Anchor Bay Films
17The Music Never Stopped$48-69%2-3$24$248,51813Roadside Attractions