Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Thu, Jun. 16 2011

Wide (1000+)

#TitleThu, Jun. 16 2011LocationsAvg.TotalWks.Dist.
1Super 8$3,478,2453%3,3793055$1,029$51,530,7891Paramount
2X-Men: First Class$2,386,4243%3,69251$646$108,424,5622Fox
3Kung Fu Panda 2$1,992,0942%3,929-23$507$134,642,7973Paramount / DreamWorks
4The Hangover Part II$1,722,2476%3,67560$469$223,039,2783Warner Bros.
5Bridesmaids$1,431,7809%2,9223$490$129,352,9905Universal
6Pirates of the Caribbean: On Stranger Tides$1,324,2256%3,433-533$386$214,100,2534Disney
7Judy Moody and the Not Bummer Summer$706,374-4%2,524--$280$8,925,8421Relativity Media
8Thor$348,12313%1,782-998$195$174,966,0026Paramount
9Fast Five$212,6403%1,329-908$160$205,944,7207Universal

Limited (100 — 999)

#TitleThu, Jun. 16 2011LocationsAvg.TotalWks.Dist.
1Rio (2011)$112,580-1%527-164$214$138,207,3919Fox
2Water for Elephants$75,5061%466-106$162$56,886,9928Fox
3Something Borrowed$64,8255%366-322$177$37,875,0546Warner Bros.
4Jumping the Broom$49,17810%365-224$135$36,890,3076Sony / TriStar
5Rango$34,8284%220-34$158$122,603,01815Paramount
6Source Code$28,52815%248-40$115$54,267,85211Summit
7Hoodwinked Too! Hood vs. Evil$23,4109%182102$129$9,752,2247Weinstein Company
8HOP$20,90016%190-55$110$108,085,30511Universal
9Limitless$18,79314%166-66$113$79,003,84413Relativity Media
10Insidious$17,509-17%134-26$131$53,309,21211FilmDistrict
11Hanna$17,2545%147-50$117$40,064,12910Focus
12Diary of a Wimpy Kid: Rodrick Rules$15,4138%117-65$132$52,514,06812Fox
13The Lincoln Lawyer$11,66017%101-32$115$57,174,62413Lionsgate
14Tyler Perry's Madea's Big Happy Family$9,814-3%112-84$88$52,804,2848Lionsgate
15Win Win$7,972-5%100-41$80$10,033,72113Fox Searchlight

Platform (1 — 99)

#TitleThu, Jun. 16 2011LocationsAvg.TotalWks.Dist.
1The Tree of Life$91,3556%4727$1,944$2,736,4323Fox Searchlight
2Born to Be Wild 3D$67,76419%470$1,442$7,020,51010Warner Bros. / IMAX
3Hubble 3D$28,88211%31-1$932$25,711,17065Warner Bros. / IMAX
4Beginners$23,670-2%1914$1,246$554,1762Focus
5Jane Eyre (2011)$13,29314%90-38$148$11,054,99514Focus
6Everything Must Go$9,35716%87-20$108$2,569,7375Roadside Attractions
7Submarine$8,36513%1713$492$149,3612Weinstein Company
8The Conspirator$5,7714%66-43$87$11,436,1599Roadside Attractions
9The Last Mountain$5,12724%31$1,709$44,1502Dada Films
10Scream 4$4,92011%80-121$62$38,146,2739Weinstein Company
11The Beaver$2,36531%46-22$51$923,0636Summit
12Queen of the Sun: What are the Bees Telling Us?$1,5364%40$384$191,01739Collective Eye
13Beautiful Boy$99012%40$248$33,3072Anchor Bay Films
14The King's Speech$68634%15-3$46$138,797,44929Weinstein Company
1535 and Ticking$488-20%1-3$488$69,4344Image Entertainment
16Kill the Irishman$332-9%5-3$66$1,183,68014Anchor Bay Films
17The Music Never Stopped$6445%2-3$32$248,71813Roadside Attractions