Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Mon, Jul. 11 2011

Wide (1000+)

#TitleMon, Jul. 11 2011LocationsAvg.TotalWks.Dist.
1Transformers: Dark of the Moon$5,865,438-58%4,10719$1,428$266,944,1382Paramount / DreamWorks
2Horrible Bosses$3,764,211-53%3,040--$1,238$32,066,3761Warner Bros. / New Line
3Zookeeper$2,456,640-53%3,482--$706$22,522,2571Sony / Columbia
4Cars 2$1,986,673-54%3,990-125$498$150,818,2033Disney
5Bad Teacher$1,215,169-50%2,962-87$410$79,886,9883Sony / Columbia
6Monte Carlo$668,014-31%2,4730$270$16,793,5212Fox
7Larry Crowne$655,005-57%2,9763$220$26,852,6952Universal
8Super 8$580,750-54%2,292-796$253$118,650,2965Paramount
9Mr. Popper's Penguins$465,479-44%1,996-865$233$58,516,6884Fox
10Green Lantern$422,252-53%2,015-1265$210$110,153,4334Warner Bros.
11Bridesmaids$347,130-51%1,102-287$315$158,489,1609Universal

Limited (100 — 999)

#TitleMon, Jul. 11 2011LocationsAvg.TotalWks.Dist.
1X-Men: First Class$194,366-55%847-755$229$142,284,4876Fox
2Pirates of the Caribbean: On Stranger Tides$150,944-47%622-851$243$236,401,4238Disney
3The Hangover Part II$144,154-54%835-733$173$250,961,4017Warner Bros.
4Kung Fu Panda 2$131,784-48%650-631$203$159,146,2147Paramount / DreamWorks
5The Tree of Life$109,044-56%2379$460$9,123,5117Fox Searchlight
6Thor$93,836-46%31545$298$178,833,80710Paramount
7Rio (2011)$71,621-38%272-36$263$141,353,69713Fox
8Beginners$60,816-63%15547$392$3,311,5656Focus
9Fast Five$37,355-54%241-61$155$208,820,04011Universal
10A Better Life$36,582-69%153142$239$596,1323Summit
11Water for Elephants$19,739-43%168-66$117$58,310,10512Fox
12Judy Moody and the Not Bummer Summer$18,336-24%171-50$107$14,166,8535Relativity Media
13Tyler Perry's Madea's Big Happy Family$13,196-54%112-28$118$53,213,63312Lionsgate
14Something Borrowed$11,448-35%113-78$101$38,842,33010Warner Bros.
15The Lincoln Lawyer$7,727-55%106-32$73$57,914,50517Lionsgate

Platform (1 — 99)

#TitleMon, Jul. 11 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$58,457-14%481$1,218$8,764,14114Warner Bros. / IMAX
2Hubble 3D$26,065-25%28-5$931$26,574,15669Warner Bros. / IMAX
3Delhi Belly$19,518-79%901$217$1,252,4882UTV Communications
4Insidious$14,329-44%8111$177$53,736,80415FilmDistrict
5Hoodwinked Too! Hood vs. Evil$4,256-27%42-26$101$10,111,15511Weinstein Company
6Source Code$3,498-53%41-25$85$54,700,40015Summit
7Project Nim$3,213-60%4--$803$29,0331Roadside Attractions
8Submarine$2,845-46%19-1$150$380,6526Weinstein Company
9Everything Must Go$2,060-26%17-2$121$2,665,0609Roadside Attractions
10Jane Eyre (2011)$2,004-30%21-5$95$11,234,82918Focus
11Queen of the Sun: What are the Bees Telling Us?$1,247--4--$312$220,16243Collective Eye
12The Conspirator$901-48%150$60$11,513,18213Roadside Attractions
13The Last Mountain$604-54%3--$201$91,0296Dada Films
1435 and Ticking$360-72%42$90$85,4508Image Entertainment
15The Music Never Stopped$314-56%4-1$79$254,21317Roadside Attractions
16Chillar Party$283-73%7--$40$4,4381UTV Communications
17Beautiful Boy$131-80%3-1$44$73,2896Anchor Bay Films