Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Tue, Jul. 12 2011

Wide (1000+)

#TitleTue, Jul. 12 2011LocationsAvg.TotalWks.Dist.
1Transformers: Dark of the Moon$6,065,1033%4,10719$1,477$273,009,2412Paramount / DreamWorks
2Horrible Bosses$4,064,1688%3,040--$1,337$36,130,5441Warner Bros. / New Line
3Zookeeper$3,012,40623%3,482--$865$25,534,6631Sony / Columbia
4Cars 2$2,404,39321%3,990-125$603$153,222,5963Disney
5Bad Teacher$1,392,67615%2,962-87$470$81,279,6643Sony / Columbia
6Larry Crowne$907,68039%2,9763$305$27,760,3752Universal
7Monte Carlo$810,67021%2,4730$328$17,604,1912Fox
8Super 8$642,25711%2,292-796$280$119,292,5535Paramount
9Mr. Popper's Penguins$608,27531%1,966-895$309$59,124,9634Fox
10Green Lantern$491,27616%2,015-1265$244$110,644,7094Warner Bros.
11Bridesmaids$418,44521%1,102-287$380$158,907,6059Universal

Limited (100 — 999)

#TitleTue, Jul. 12 2011LocationsAvg.TotalWks.Dist.
1X-Men: First Class$213,47310%847-755$252$142,497,9606Fox
2Kung Fu Panda 2$186,30941%650-631$287$159,332,5237Paramount / DreamWorks
3Pirates of the Caribbean: On Stranger Tides$171,95614%622-851$276$236,573,3798Disney
4The Hangover Part II$157,3559%835-733$188$251,118,7567Warner Bros.
5The Tree of Life$127,40817%2379$538$9,250,9197Fox Searchlight
6Thor$108,23815%31545$344$178,942,04510Paramount
7Rio (2011)$94,14231%272-36$346$141,447,83913Fox
8Beginners$72,46319%15547$468$3,384,0286Focus
9Fast Five$40,97010%241-61$170$208,861,01011Universal
10A Better Life$37,2232%153142$243$633,3553Summit
11Water for Elephants$22,40914%168-66$133$58,332,51412Fox
12Judy Moody and the Not Bummer Summer$21,99820%171-50$129$14,188,8515Relativity Media
13Tyler Perry's Madea's Big Happy Family$15,83020%112-28$141$53,229,46312Lionsgate
14Something Borrowed$13,50818%113-78$120$38,855,83810Warner Bros.
15The Lincoln Lawyer$9,23720%106-32$87$57,923,74217Lionsgate

Platform (1 — 99)

#TitleTue, Jul. 12 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$81,29339%481$1,694$8,845,43414Warner Bros. / IMAX
2Hubble 3D$31,37920%28-5$1,121$26,605,53569Warner Bros. / IMAX
3Delhi Belly$27,48041%901$305$1,279,9682UTV Communications
4Insidious$14,9624%8111$185$53,751,76615FilmDistrict
5Hoodwinked Too! Hood vs. Evil$5,39127%42-26$128$10,116,54611Weinstein Company
6Source Code$4,28723%41-25$105$54,704,68715Summit
7Project Nim$3,89421%4--$974$32,9271Roadside Attractions
8Jane Eyre (2011)$3,80090%21-5$181$11,238,62918Focus
9Submarine$3,78533%19-1$199$384,4376Weinstein Company
10Everything Must Go$2,87940%17-2$169$2,667,9399Roadside Attractions
11Queen of the Sun: What are the Bees Telling Us?$1,70036%43$425$221,86243Collective Eye
12The Last Mountain$1,17795%3--$392$92,2066Dada Films
13The Conspirator$1,00812%15--$67$11,514,19013Roadside Attractions
14Chillar Party$622120%7--$89$5,0601UTV Communications
15Beautiful Boy$467256%3-1$156$73,7566Anchor Bay Films
16The Music Never Stopped$39225%4-1$98$254,60517Roadside Attractions
1735 and Ticking$3816%42$95$85,8318Image Entertainment