'Guardians of the Galaxy' Easily Leads with $22.2M; 'As Above/So Below' Debuts in Fifth with $10.3M; 'The November Man' Lands in Sixth with $10.2MSeptember 01, 2014 08:55 AM

by Daniel Garris

Disney's Guardians of the Galaxy took in an estimated $22.18 million over the four-day frame to lead the box office for a second straight weekend. In the process, the blockbuster sci-fi superhero adaptation from Marvel became the highest grossing release of 2014 thus far domestically. Guardians of the Galaxy has grossed a tremendous $280.48 million through 32 days of release and will continue to distance itself from the $259.77 million take of Captain America: The Winter Soldier. Over the four-day frame, Guardians of the Galaxy was up an impressive 29 percent over last weekend's three-day frame. The revised three-day estimate for Guardians of the Galaxy is $17.08 million.

While it didn't have the greatest hold this weekend by Labor Day weekend standards, Paramount's Teenage Mutant Ninja Turtles still held steady in second place over the four-day frame with an estimated $15.7 million. The successful franchise re-launch was down 6 percent from last weekend's three-day frame. Teenage Mutant Ninja Turtles continues to exceed expectations in a very big way with a 25-day take of $166.36 million. The revised three-day estimate for the film is $11.90 million.

Warner's If I Stay claimed third place with an estimated four-day take of $11.30 million. That represented a respectable 26 percent decline from last weekend. If I Stay continues to perform towards the lower end of expectations with $32.16 million in eleven days. The film is performing well given its modest price tag and is running 21 percent ahead of the $26.62 million eleven-day take of last year's Carrie. The revised three-day estimate for the film is $9.30 million.

Universal's As Above/So Below debuted in fifth place over the four-day frame with an estimated $10.32 million. The low-budget horror film opened on the low end of pre-release expectations. As Above/So Below performed similarly to 2011's Apollo 18, which debuted with a $10.71 million 4-day Labor Day weekend take. As Above/So Below received a lackluster C- rating on CinemaScore and will likely be front-loaded going forward due in part to its genre. The revised three-day estimate for the film is $8.6 million.

The November Man opened in sixth with an estimated four-day take of $10.2 million. There is a history of new films aimed at adults over-performing during Labor Day weekend, but Relativity's action thriller starring Pierce Brosnan opened in line with expectations. The six-day total for The November Man stands at $11.89 million. That places The November Man 19 percent behind the $14.75 million six-day start of 2011's The Debt. The film received a respectable B+ rating on CinemaScore. The revised three-day estimate for the film is $7.88 million.

Let's Be Cops placed in fourth with an estimated four-day gross of $10.55 million. Fox's low-budget action comedy was down a solid 2 percent from last weekend. Let's Be Cops surpassed the $50 million mark this weekend and is now on the verge of reaching the $60 million mark with a 20-day take of $59.67 million. The revised three-day estimate for the film is $8.28 million.

On the limited front, Cantinflas was off to a solid start with an estimated four-day take of $3.33 million. The biopic from Lionsgate and Pantelion earned a healthy per-location average of $8,704 from 382 locations. The revised three-day estimate for the film stands at $2.66 million.

Meanwhile, Sony's re-issue of Ghostbusters grossed an estimated $2.2 million over the four-day frame from 784 locations. The revised three-day estimate for the re-issue of the 1984 blockbuster is $1.75 million.

Daily Domestic Gross Thu, Jul. 21 2011

Wide (1000+)

#TitleThu, Jul. 21 2011LocationsAvg.TotalWks.Dist.
1Harry Potter and the Deathly Hallows: Part 2$11,229,178-8%4,375--$2,567$226,117,0691Warner Bros.
2Transformers: Dark of the Moon$2,550,0714%3,917-190$651$313,789,4503Paramount / DreamWorks
3Horrible Bosses$2,509,2490%3,13494$801$70,682,3842Warner Bros. / New Line
4Zookeeper$2,102,10910%3,4820$604$50,504,2002Sony / Columbia
5Cars 2$1,419,24212%3,249-741$437$170,719,4384Disney
6Winnie the Pooh$1,159,5568%2,405--$482$12,432,2511Disney
7Bad Teacher$801,4502%2,659-303$301$91,754,7634Sony / Columbia
8Larry Crowne$399,3600%2,287-689$175$33,307,9303Universal
9Monte Carlo$310,23311%1,169-1304$265$21,296,6153Fox
10Super 8$304,7107%1,459-833$209$123,475,0606Paramount
11Mr. Popper's Penguins$300,21711%1,002-964$300$62,565,7525Fox

Limited (100 — 999)

#TitleThu, Jul. 21 2011LocationsAvg.TotalWks.Dist.
2Green Lantern$189,4216%973-1042$195$113,538,5975Warner Bros.
3The Tree of Life$107,28115%235-2$457$10,482,5778Fox Searchlight
4X-Men: First Class$101,7594%470-377$217$143,862,3187Fox
5Kung Fu Panda 2$100,0067%354-296$283$160,458,6028Paramount / DreamWorks
6Rio (2011)$96,5424%241-31$401$142,275,34114Fox
7Pirates of the Caribbean: On Stranger Tides$95,72914%373-249$257$237,710,3099Disney
9The Hangover Part II$69,7626%455-380$153$252,160,7178Warner Bros.
11Judy Moody and the Not Bummer Summer$40,8448%21443$191$14,523,7286Relativity Media
12A Better Life$40,4668%21663$187$1,198,5844Summit
13Fast Five$33,8503%212-29$160$209,276,12512Universal
14Water for Elephants$17,547-2%120-48$146$58,527,91313Fox

Platform (1 — 99)

#TitleThu, Jul. 21 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$90,23317%480$1,880$9,472,29815Warner Bros. / IMAX
2Hubble 3D$32,8487%27-1$1,217$26,898,67270Warner Bros. / IMAX
3Snow Flower and the Secret Fan$18,674-5%24--$778$210,8001Fox Searchlight
4Project Nim$11,07139%2319$481$121,0822Roadside Attractions
5Something Borrowed$10,4363%74-39$141$38,996,86411Warner Bros.
6Delhi Belly$10,07118%67-23$150$1,465,8183UTV Communications
7Tyler Perry's Madea's Big Happy Family$8,6244%87-25$99$53,345,28713Lionsgate
9The Lincoln Lawyer$8,04310%72-34$112$58,009,20018Lionsgate
10Hoodwinked Too! Hood vs. Evil$2,241-17%19-23$118$10,143,77912Weinstein Company
11Submarine$2,19934%14-5$157$405,5287Weinstein Company
12Everything Must Go$93114%12-5$78$2,680,76710Roadside Attractions
13The Conspirator$89035%10-5$89$11,523,72014Roadside Attractions
14Queen of the Sun: What are the Bees Telling Us?$486--1-3$486$226,56644Collective Eye
1535 and Ticking$481-33%51$96$91,9549Image Entertainment
16Chillar Party$9372%4-3$23$6,3302UTV Communications