Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Sat, Jul. 23 2011

Wide (1000+)

#TitleSat, Jul. 23 2011LocationsAvg.TotalWks.Dist.
1Captain America: The First Avenger$21,943,393-15%3,715--$5,907$47,643,5821Paramount
2Harry Potter and the Deathly Hallows: Part 2$18,263,53225%4,3750$4,175$258,934,7162Warner Bros.
3Friends With Benefits$6,618,563-3%2,926--$2,262$13,420,1571Sony / Screen Gems
4Transformers: Dark of the Moon$4,839,70835%3,375-542$1,434$322,208,8724Paramount / DreamWorks
5Horrible Bosses$4,759,01229%3,104-30$1,533$79,144,6103Warner Bros. / New Line
6Zookeeper$3,448,00421%3,215-267$1,072$54,004,2623Sony / Columbia
7Cars 2$2,292,97335%2,668-581$859$174,714,5895Disney
8Winnie the Pooh$2,010,16326%2,4050$836$16,036,2732Disney
9Bad Teacher$1,058,50124%2,034-625$520$93,669,1455Sony / Columbia
10Larry Crowne$434,70035%1,035-1252$420$34,063,4804Universal

Limited (100 — 999)

#TitleSat, Jul. 23 2011LocationsAvg.TotalWks.Dist.
1Bridesmaids$554,20034%680-192$815$163,475,87011Universal
2Mr. Popper's Penguins$376,23824%591-411$637$63,246,4136Fox
3Super 8$317,62834%658-801$483$124,029,8327Paramount
4The Tree of Life$232,03950%230-5$1,009$10,869,4859Fox Searchlight
5Beginners$191,36374%157-13$1,219$4,483,6748Focus
6Monte Carlo$183,33619%360-809$509$21,633,7164Fox
7Green Lantern$159,63532%421-552$379$113,819,1016Warner Bros.
8X-Men: First Class$138,54527%295-175$470$144,109,5908Fox
9Thor$135,92335%236-36$576$180,029,77612Paramount
10The Hangover Part II$126,19230%275-180$459$252,383,6159Warner Bros.
11Kung Fu Panda 2$125,68028%250-104$503$160,682,4699Paramount / DreamWorks
12Rio (2011)$119,52527%210-31$569$142,489,18215Fox
13A Better Life$90,76867%182-34$499$1,343,7865Summit
14Fast Five$67,86042%174-38$390$209,391,83513Universal
15Judy Moody and the Not Bummer Summer$51,0445%190-24$269$14,623,2967Relativity Media

Platform (1 — 99)

#TitleSat, Jul. 23 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$99,94232%480$2,082$9,647,76316Warner Bros. / IMAX
2Snow Flower and the Secret Fan$81,80142%6137$1,341$350,2112Fox Searchlight
3Singham$67,92747%50--$1,359$114,1331Reliance Big Pictures
4Hubble 3D$49,33733%270$1,827$26,985,12271Warner Bros. / IMAX
5Sarah's Key$46,56851%5--$9,314$77,3221Weinstein Company
6Another Earth$30,83438%4--$7,709$53,2131Fox Searchlight
7Water for Elephants$26,86622%91-29$295$58,576,76414Fox
8Project Nim$20,56443%19-3$1,082$155,9863Roadside Attractions
9A Little Help$19,30957%24--$805$31,6041Freestyle Releasing
10Delhi Belly$15,09038%25-42$604$1,491,8414UTV Communications
11Insidious$14,54022%59-7$246$53,888,38917FilmDistrict
12Something Borrowed$10,9757%47-27$234$39,018,09012Warner Bros.
13Submarine$9,55890%184$531$420,1058Weinstein Company
14The Conspirator$2,26523%100$227$11,527,82215Roadside Attractions
15Everything Must Go$2,24210%9-3$249$2,685,05111Roadside Attractions
16The Last Mountain$1,44216%3-2$481$104,1208Dada Films
17Queen of the Sun: What are the Bees Telling Us?$5071%2--$254$227,57345Collective Eye
1835 and Ticking$36818%3-2$123$92,63410Image Entertainment
19Double Dhamaal$22679%2--$113$543,2045Reliance Big Pictures
20The Music Never Stopped$93-7%4--$23$255,77319Roadside Attractions