Grosses

'Star Trek Into Darkness' Falls Short Of Expectations; 'Iron Man 3' and 'Gatsby' Hold Up WellMay 18, 2013 04:43 AM

by Phil Contrino

Despite posting strong early numbers on Friday, Star Trek Into Darkness has cooled down. The sci-fi extravaganza is now on pace for $68 million from Friday-Sunday after tallying $22 million on Friday. That will put its 4-day total at $81.5 million. Even Paramount was expecting $100 million in four days. Negative word of mouth doesn't seem to be the culprit. Into Darkness is creating plenty of buzz on Facebook and Twitter, and it boasts an "A" from CinemaScore. The impact of Iron Man 3's monster debut combined with the impending release of The Hangover Part III and Fast & Furious 6 could be to blame. 2009's Star Trek made $82.7 million during its first four full days of release, or approximately $87.5 million when adjusting for inflation. 

Iron Man 3 wasn't hurt by Into Darkness as much as it could have been. The Disney release fell 50 percent during its sophomore frame. Everything from this point on is icing on the cake for Iron Man 3 now that it has hit $1 billion globally. 

Being sandwiched in between Iron Man 3 and Star Trek Into Darkness would be daunting for any film, but The Great Gatsby is holding up reasonably well in the face of it. The period flick is on pace to drop 54 percent during its sophomore frame. Gatsby will hit $100 million in North America by next weekend, and its overseas rollout is just beginning. WB's gamble seems to be paying off.

 

Daily Domestic Gross Mon, Jul. 25 2011

Wide (1000+)

#TitleMon, Jul. 25 2011LocationsAvg.TotalWks.Dist.
1Captain America: The First Avenger$7,752,188-55%3,715--$2,087$72,810,7121Paramount
2Harry Potter and the Deathly Hallows: Part 2$6,477,328-56%4,3750$1,481$280,016,6092Warner Bros.
3Friends With Benefits$2,711,053-48%2,926--$927$21,333,2031Sony / Screen Gems
4Horrible Bosses$1,614,162-53%3,104-30$520$84,180,8653Warner Bros. / New Line
5Transformers: Dark of the Moon$1,577,501-57%3,375-542$467$327,418,6864Paramount / DreamWorks
6Zookeeper$1,272,100-47%3,215-267$396$60,478,3553Sony / Columbia
7Cars 2$834,257-50%2,668-581$313$177,209,5525Disney
8Winnie the Pooh$787,047-49%2,4050$327$18,381,3442Disney
9Bad Teacher$371,954-47%2,034-625$183$94,737,6425Sony / Columbia
10Larry Crowne$119,025-55%1,035-1252$115$34,446,4304Universal

Limited (100 — 999)

#TitleMon, Jul. 25 2011LocationsAvg.TotalWks.Dist.
1Bridesmaids$176,665-51%680-192$260$164,009,53511Universal
2Mr. Popper's Penguins$152,596-40%591-411$258$63,653,4166Fox
3Super 8$111,278-46%658-801$169$124,346,3807Paramount
4Monte Carlo$86,567-38%360-809$240$21,859,1554Fox
5The Tree of Life$74,233-56%230-5$323$11,112,3839Fox Searchlight
6Thor$58,223-45%236-36$247$180,194,41112Paramount
7Kung Fu Panda 2$56,574-40%250-104$226$160,832,6579Paramount / DreamWorks
8Rio (2011)$55,358-39%210-31$264$142,634,90915Fox
9X-Men: First Class$55,040-45%295-175$187$144,265,4048Fox
10Green Lantern$51,566-49%421-552$122$113,971,7756Warner Bros.
11Beginners$43,652-65%157-13$278$4,651,0708Focus
12The Hangover Part II$41,632-45%275-180$151$252,500,9419Warner Bros.
13Judy Moody and the Not Bummer Summer$24,490-33%190-24$129$14,684,4957Relativity Media
14Fast Five$24,360-55%174-38$140$209,470,13513Universal
15A Better Life$22,661-68%182-34$125$1,436,6215Summit

Platform (1 — 99)

#TitleMon, Jul. 25 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$67,160-6%480$1,399$9,786,50316Warner Bros. / IMAX
2Hubble 3D$29,267-16%270$1,084$27,049,35671Warner Bros. / IMAX
3Snow Flower and the Secret Fan$25,037-59%6137$410$436,1702Fox Searchlight
4Sarah's Key$13,450-65%5--$2,690$129,1581Weinstein Company
5Another Earth$9,752-60%4--$2,438$87,4921Fox Searchlight
6Water for Elephants$9,371-46%91-29$103$58,603,40514Fox
7Insidious$5,973-48%59-7$101$53,905,84517FilmDistrict
8Project Nim$5,855-62%19-3$308$177,0823Roadside Attractions
9Something Borrowed$4,749-41%47-27$101$39,030,93512Warner Bros.
10A Little Help$4,652-65%24--$194$49,5221Freestyle Releasing
11Delhi Belly$3,279-67%25-42$131$1,505,0444UTV Communications
12Submarine$2,688-60%184$149$429,5928Weinstein Company
13Everything Must Go$726-58%9-3$81$2,687,49211Roadside Attractions
1435 and Ticking$352-12%3-2$117$93,38410Image Entertainment
15The Conspirator$314-83%100$31$11,529,98815Roadside Attractions
16Queen of the Sun: What are the Bees Telling Us?$20-99%2--$10$231,10145Collective Eye