'Lucy' Bags Strong $17.1 Million on Friday; 'Hercules' Takes $11.05 MillionJuly 26, 2014 03:50 AM

by Shawn Robbins

Universal reports that Lucy earned a strong $17.1 million on Friday, including Thursday night's $2.75 million early grosses. BoxOffice projects the film could net around $46 million for the weekend.

Making Lucy's debut even more impressive is the fact that its opening day handily topped that of 2010's Salt, starring Angelina Jolie, which took in $12.5 million on its way to a $36 million opening frame. There's no doubt that Scarlett Johansson's rising star power in the wake of her Marvel movie turns helped drive Lucy's success. Unfortunately, early word of mouth looks like a mixed bag with a 58 percent Flixster user score. Reviews are on the fresh/rotten bubble at Rotten Tomatoes as its score hovers at 60 percent this morning.

Meanwhile, Paramount's and MGM's Hercules bowed to $11.05 million on Friday for a projected weekend of $30 million. Star Dwayne Johnson is to thank for giving the film some needed moviegoer appeal, although the numbers are still modest in the grand scheme of things for a $100 million production budget (excluding marketing and distribution). Overseas performance will be the key in determining the film's theatrical profitability. Early word of mouth is also somewhat mixed at 69 percent on Flixster, while critics gave the film 63 percent on Rotten Tomatoes.

Fox's Dawn of the Planet of the Apes added $4.7 million yesterday, off 55 percent from last Friday in the face of new competition, and should bring in around $16.5 million for its third frame. With $160.4 million in the domestic bank so far, the sequel is currently running 31 percent ahead of its 2011 predecessor at the same point in release.

The Purge: Anarchy slid 74 percent from opening day to $3.4 million on its second Friday. That's a slight improvement over its predecessor, however, which slid 82 percent on its second Friday. BoxOffice projects a $10 million sophomore weekend for Anarchy.

Planes: Fire and Rescue took in $2.76 million yesterday for a 57 percent decline from opening day last week. Look for a $9.5 million weekend for the Disney sequel.

Rob Reiner's And So It Goes posted $1.36 million on opening day from 1,762 locations. BoxOffice projects a $4 million weekend.

On the limited release front, popular comedian Gabriel Iglesias sent The Fluffy Movie to a $0.513 million opening day and a likely opening weekend around $1.275 million.

Daily Domestic Gross Tue, Jul. 26 2011

Wide (1000+)

#TitleTue, Jul. 26 2011LocationsAvg.TotalWks.Dist.
1Captain America: The First Avenger$7,831,1211%3,715--$2,108$80,641,8331Paramount
2Harry Potter and the Deathly Hallows: Part 2$6,479,2760%4,3750$1,481$286,495,8852Warner Bros.
3Friends With Benefits$2,941,7279%2,926--$1,005$24,274,9301Sony / Screen Gems
4Horrible Bosses$1,827,46313%3,104-30$589$86,008,3283Warner Bros. / New Line
5Transformers: Dark of the Moon$1,715,3759%3,375-542$508$329,134,0614Paramount / DreamWorks
6Zookeeper$1,538,97621%3,215-267$479$62,017,3313Sony / Columbia
7Cars 2$931,54112%2,668-581$349$178,141,0935Disney
8Winnie the Pooh$867,38210%2,4050$361$19,248,7262Disney
9Bad Teacher$430,56016%2,034-625$212$95,168,2025Sony / Columbia
10Larry Crowne$139,72517%1,035-1252$135$34,586,1554Universal

Limited (100 — 999)

#TitleTue, Jul. 26 2011LocationsAvg.TotalWks.Dist.
2Mr. Popper's Penguins$172,32113%591-411$292$63,825,7376Fox
3Super 8$113,3182%658-801$172$124,459,6987Paramount
4Monte Carlo$106,25623%360-809$295$21,965,4114Fox
5The Tree of Life$87,32118%230-5$380$11,199,7049Fox Searchlight
6Kung Fu Panda 2$74,14131%250-104$297$160,906,7989Paramount / DreamWorks
7Rio (2011)$72,22930%210-31$344$142,707,13815Fox
9X-Men: First Class$62,44213%295-175$212$144,327,8468Fox
10Green Lantern$61,87920%421-552$147$114,033,6546Warner Bros.
12The Hangover Part II$45,3789%275-180$165$252,546,3199Warner Bros.
13Judy Moody and the Not Bummer Summer$43,37977%190-24$228$14,727,8747Relativity Media
14Fast Five$27,84014%174-38$160$209,497,97513Universal
15A Better Life$24,2147%182-34$133$1,460,8355Summit

Platform (1 — 99)

#TitleTue, Jul. 26 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$92,75938%480$1,932$9,879,26216Warner Bros. / IMAX
2Snow Flower and the Secret Fan$30,39921%6137$498$466,5692Fox Searchlight
3Hubble 3D$27,537-6%270$1,020$27,076,89371Warner Bros. / IMAX
4Sarah's Key$14,5428%5--$2,908$143,7001Weinstein Company
5Water for Elephants$12,25531%91-29$135$58,615,66014Fox
6Another Earth$8,043-18%4--$2,011$95,5351Fox Searchlight
7Project Nim$6,2146%19-3$327$183,2963Roadside Attractions
8A Little Help$6,19833%24--$258$55,7201Freestyle Releasing
10Something Borrowed$5,40814%47-27$115$39,036,34312Warner Bros.
11Submarine$3,56633%184$198$433,1588Weinstein Company
12Delhi Belly$2,958-10%25-42$118$1,508,0024UTV Communications
13Everything Must Go$1,06146%9-3$118$2,688,55311Roadside Attractions
14The Conspirator$46949%100$47$11,530,45715Roadside Attractions
1535 and Ticking$282-20%3-2$94$93,66610Image Entertainment
16The Music Never Stopped$33--40$8$255,80619Roadside Attractions
17Queen of the Sun: What are the Bees Telling Us?$16-20%2--$8$231,11745Collective Eye