Grosses

'Star Trek Into Darkness' Falls Short Of Expectations; 'Iron Man 3' and 'Gatsby' Hold Up WellMay 18, 2013 04:43 AM

by Phil Contrino

Despite posting strong early numbers on Friday, Star Trek Into Darkness has cooled down. The sci-fi extravaganza is now on pace for $68 million from Friday-Sunday after tallying $22 million on Friday. That will put its 4-day total at $81.5 million. Even Paramount was expecting $100 million in four days. Negative word of mouth doesn't seem to be the culprit. Into Darkness is creating plenty of buzz on Facebook and Twitter, and it boasts an "A" from CinemaScore. The impact of Iron Man 3's monster debut combined with the impending release of The Hangover Part III and Fast & Furious 6 could be to blame. 2009's Star Trek made $82.7 million during its first four full days of release, or approximately $87.5 million when adjusting for inflation. 

Iron Man 3 wasn't hurt by Into Darkness as much as it could have been. The Disney release fell 50 percent during its sophomore frame. Everything from this point on is icing on the cake for Iron Man 3 now that it has hit $1 billion globally. 

Being sandwiched in between Iron Man 3 and Star Trek Into Darkness would be daunting for any film, but The Great Gatsby is holding up reasonably well in the face of it. The period flick is on pace to drop 54 percent during its sophomore frame. Gatsby will hit $100 million in North America by next weekend, and its overseas rollout is just beginning. WB's gamble seems to be paying off.

 

Daily Domestic Gross Fri, Aug. 5 2011

Wide (1000+)

#TitleFri, Aug. 5 2011LocationsAvg.TotalWks.Dist.
1Rise of the Planet of the Apes$19,534,699--3,648--$5,355$19,534,6991Fox
2The Smurfs$5,962,69146%3,3950$1,756$61,164,5222Sony / Columbia
3The Change-Up$4,777,550--2,913--$1,640$4,777,5501Universal
4Cowboys & Aliens$4,673,73048%3,7544$1,245$56,293,7952Universal
5Captain America: The First Avenger$3,794,73840%3,620-95$1,048$133,976,7833Paramount
6Crazy, Stupid, Love$3,730,76655%3,0200$1,235$33,815,8722Warner Bros.
7Harry Potter and the Deathly Hallows: Part 2$3,374,11129%3,175-970$1,063$334,015,1254Warner Bros.
8Friends With Benefits$1,476,62525%2,398-528$616$45,315,0293Sony / Screen Gems
9Horrible Bosses$1,352,96044%2,025-485$668$101,895,1235Warner Bros. / New Line
10Transformers: Dark of the Moon$860,22119%1,854-750$464$342,018,5626Paramount / DreamWorks
11Zookeeper$663,7027%1,724-694$385$72,108,4665Sony / Columbia

Limited (100 — 999)

#TitleFri, Aug. 5 2011LocationsAvg.TotalWks.Dist.
1Cars 2$304,737-13%926-837$329$183,889,2317Disney
2Winnie the Pooh$185,930-34%716-916$260$23,819,7764Disney
3Bridesmaids$164,56036%374-110$440$166,108,22513Universal
4Kung Fu Panda 2$149,05530%290-29$514$162,344,67311Paramount / DreamWorks
5Mr. Popper's Penguins$128,15326%327-85$392$65,148,0118Fox
6X-Men: First Class$127,818173%236-18$542$145,050,60110Fox
7Bad Teacher$115,55712%350-415$330$97,287,6997Sony / Columbia
8The Hangover Part II$91,18249%303-43$301$253,387,18611Warner Bros.
9The Tree of Life$64,56219%170-26$380$11,967,72611Fox Searchlight
10Super 8$53,21432%174-151$306$125,199,9649Paramount
11Larry Crowne$49,23546%229-106$215$35,286,2756Universal
12Snow Flower and the Secret Fan$44,89451%11623$387$882,4334Fox Searchlight
13Monte Carlo$43,34373%141-27$307$22,430,8686Fox
14Beginners$43,31238%126-21$344$5,204,23110Focus
15Rio (2011)$40,9170%139-35$294$143,225,36117Fox
16Green Lantern$37,10825%108-27$344$114,497,2008Warner Bros.
17Thor$32,242-3%141-49$229$180,748,78914Paramount

Platform (1 — 99)

#TitleFri, Aug. 5 2011LocationsAvg.TotalWks.Dist.
1Sarah's Key$127,410158%6734$1,902$859,4183Weinstein Company
2Born to Be Wild 3D$61,817-14%490$1,262$10,631,66918Warner Bros. / IMAX
3The Devil's Double$57,815418%3328$1,752$201,5302Lionsgate
4Another Earth$46,066216%5535$838$328,2873Fox Searchlight
5Attack the Block$22,74326%80$2,843$240,8332Sony / Screen Gems
6The Future$22,039422%1817$1,224$66,4692Roadside Attractions
7Fast Five$16,3405%86-39$190$209,763,29015Universal
8Gun Hill Road$14,390--3--$4,797$14,3901Motion Film Group
9A Better Life$10,37011%74-34$140$1,633,7297Summit
10Judy Moody and the Not Bummer Summer$9,016-28%88-73$102$14,940,0729Relativity Media
11Project Nim$5,91028%210$281$252,5335Roadside Attractions
1235 and Ticking$4,03916729%53$808$99,13912Image Entertainment
13Insidious$3,47321%26-15$134$53,958,20219FilmDistrict
14The Last Mountain$1,9162102%31$639$114,59710Dada Films
15Delhi Belly$1,00952%6-1$168$1,528,1996UTV Communications
16Singham$941--9-30$105$342,1293Reliance Big Pictures
17Submarine$714-66%10-9$71$457,12710Weinstein Company
18Everything Must Go$67713%80$85$2,697,37513Roadside Attractions
19Queen of the Sun: What are the Bees Telling Us?$303--20$152$233,41747Collective Eye
20The Conspirator$84--2-1$42$11,531,84717Roadside Attractions