Grosses

'Star Trek Into Darkness' Falls Short Of Expectations; 'Iron Man 3' and 'Gatsby' Hold Up WellMay 18, 2013 04:43 AM

by Phil Contrino

Despite posting strong early numbers on Friday, Star Trek Into Darkness has cooled down. The sci-fi extravaganza is now on pace for $68 million from Friday-Sunday after tallying $22 million on Friday. That will put its 4-day total at $81.5 million. Even Paramount was expecting $100 million in four days. Negative word of mouth doesn't seem to be the culprit. Into Darkness is creating plenty of buzz on Facebook and Twitter, and it boasts an "A" from CinemaScore. The impact of Iron Man 3's monster debut combined with the impending release of The Hangover Part III and Fast & Furious 6 could be to blame. 2009's Star Trek made $82.7 million during its first four full days of release, or approximately $87.5 million when adjusting for inflation. 

Iron Man 3 wasn't hurt by Into Darkness as much as it could have been. The Disney release fell 50 percent during its sophomore frame. Everything from this point on is icing on the cake for Iron Man 3 now that it has hit $1 billion globally. 

Being sandwiched in between Iron Man 3 and Star Trek Into Darkness would be daunting for any film, but The Great Gatsby is holding up reasonably well in the face of it. The period flick is on pace to drop 54 percent during its sophomore frame. Gatsby will hit $100 million in North America by next weekend, and its overseas rollout is just beginning. WB's gamble seems to be paying off.

 

Daily Domestic Gross Sun, Aug. 14 2011

Wide (1000+)

#TitleSun, Aug. 14 2011LocationsAvg.TotalWks.Dist.
1Rise of the Planet of the Apes$8,796,455-20%3,69143$2,383$105,208,2262Fox
2The Help$8,403,095-16%2,534--$3,316$35,918,4161Disney / DreamWorks
3The Smurfs$4,654,044-12%3,42732$1,358$101,778,7413Sony / Columbia
4Final Destination 5$4,415,869-30%3,155--$1,400$18,031,3961Warner Bros. / New Line
530 Minutes or Less$3,984,166-11%2,888--$1,380$13,330,1181Sony / Columbia
6Harry Potter and the Deathly Hallows: Part 2$2,629,305-5%2,414-761$1,089$357,337,3555Warner Bros.
7Cowboys & Aliens$2,432,555-23%3,310-444$735$81,674,0153Universal
8Captain America: The First Avenger$2,275,642-21%2,835-785$803$156,971,1084Paramount
9Crazy, Stupid, Love$2,177,995-20%2,635-385$827$55,526,5243Warner Bros.
10The Change-Up$1,893,450-24%2,9130$650$25,838,8502Universal
11Glee: The 3D Concert Movie$1,510,912-12%2,040--$741$5,961,2311Fox
12Horrible Bosses$728,830-27%1,338-687$545$110,003,1446Warner Bros. / New Line
13Friends With Benefits$545,913-24%1,294-1104$422$53,079,3374Sony / Screen Gems

Limited (100 — 999)

#TitleSun, Aug. 14 2011LocationsAvg.TotalWks.Dist.
1Transformers: Dark of the Moon$424,979-26%886-968$480$347,268,8007Paramount / DreamWorks
2Zookeeper$281,366-31%748-976$376$75,800,6906Sony / Columbia
3Cars 2$239,951-7%494-432$486$186,196,5578Disney
4Sarah's Key$173,779-15%10134$1,721$2,024,0254Weinstein Company
5Green Lantern$127,861-20%242134$528$115,037,1449Warner Bros.
6Mr. Popper's Penguins$113,483-26%294-33$386$66,094,2919Fox
7Kung Fu Panda 2$111,686-20%252-38$443$163,433,62712Paramount / DreamWorks
8Bridesmaids$104,025-30%285-89$365$167,169,89514Universal
9The Hangover Part II$54,523-26%232-71$235$253,941,29212Warner Bros.
10The Tree of Life$53,455-18%118-52$453$12,472,58512Fox Searchlight
11X-Men: First Class$52,406-32%183-53$286$145,688,54611Fox
12Beginners$35,921-13%103-23$349$5,526,44611Focus
13Super 8$33,887-23%108-66$314$125,520,06110Paramount
14Bad Teacher$33,724-62%149-201$226$97,901,4218Sony / Columbia
15Snow Flower and the Secret Fan$30,309-2%104-12$291$1,195,8675Fox Searchlight
16Larry Crowne$25,730-34%166-63$155$35,565,9757Universal
17Monte Carlo$24,841-28%124-17$200$22,689,4887Fox

Platform (1 — 99)

#TitleSun, Aug. 14 2011LocationsAvg.TotalWks.Dist.
1Aarakshan$97,231-29%91--$1,068$342,8011Reliance Big Pictures
2The Devil's Double$90,687-6%8956$1,019$698,7943Lionsgate
3Born to Be Wild 3D$81,0851%490$1,655$11,310,34519Warner Bros. / IMAX
4Another Earth$63,8467%8227$779$699,0594Fox Searchlight
5Attack the Block$37,741-5%4032$944$454,0873Sony / Screen Gems
6Rio (2011)$21,860-24%99-40$221$143,478,28018Fox
7The Future$20,571-20%202$1,029$234,5523Roadside Attractions
8Thor$16,320-28%81-60$201$180,952,82815Paramount
9Project Nim$7,194-17%18-3$400$307,6216Roadside Attractions
10A Better Life$5,885-8%51-23$115$1,697,9738Summit
11Judy Moody and the Not Bummer Summer$4,90020%55-33$89$15,000,99410Relativity Media
12Insidious$1,733-18%13-13$133$53,977,93820FilmDistrict
13The Last Mountain$1,51323%52$303$120,10711Dada Films
14Submarine$807-47%7-3$115$466,70211Weinstein Company
1535 and Ticking$718-53%50$144$113,88813Image Entertainment
16Everything Must Go$307-28%3-5$102$2,702,54214Roadside Attractions
17The Conspirator$226-20%20$113$11,533,40918Roadside Attractions
18Queen of the Sun: What are the Bees Telling Us?$40-93%31$13$236,60748Collective Eye