Grosses

'Lucy' Bags Strong $17.1 Million on Friday; 'Hercules' Takes $11.05 MillionJuly 26, 2014 03:50 AM

by Shawn Robbins

Universal reports that Lucy earned a strong $17.1 million on Friday, including Thursday night's $2.75 million early grosses. BoxOffice projects the film could net around $46 million for the weekend.

Making Lucy's debut even more impressive is the fact that its opening day handily topped that of 2010's Salt, starring Angelina Jolie, which took in $12.5 million on its way to a $36 million opening frame. There's no doubt that Scarlett Johansson's rising star power in the wake of her Marvel movie turns helped drive Lucy's success. Unfortunately, early word of mouth looks like a mixed bag with a 58 percent Flixster user score. Reviews are on the fresh/rotten bubble at Rotten Tomatoes as its score hovers at 60 percent this morning.

Meanwhile, Paramount's and MGM's Hercules bowed to $11.05 million on Friday for a projected weekend of $30 million. Star Dwayne Johnson is to thank for giving the film some needed moviegoer appeal, although the numbers are still modest in the grand scheme of things for a $100 million production budget (excluding marketing and distribution). Overseas performance will be the key in determining the film's theatrical profitability. Early word of mouth is also somewhat mixed at 69 percent on Flixster, while critics gave the film 63 percent on Rotten Tomatoes.

Fox's Dawn of the Planet of the Apes added $4.7 million yesterday, off 55 percent from last Friday in the face of new competition, and should bring in around $16.5 million for its third frame. With $160.4 million in the domestic bank so far, the sequel is currently running 31 percent ahead of its 2011 predecessor at the same point in release.

The Purge: Anarchy slid 74 percent from opening day to $3.4 million on its second Friday. That's a slight improvement over its predecessor, however, which slid 82 percent on its second Friday. BoxOffice projects a $10 million sophomore weekend for Anarchy.

Planes: Fire and Rescue took in $2.76 million yesterday for a 57 percent decline from opening day last week. Look for a $9.5 million weekend for the Disney sequel.

Rob Reiner's And So It Goes posted $1.36 million on opening day from 1,762 locations. BoxOffice projects a $4 million weekend.

On the limited release front, popular comedian Gabriel Iglesias sent The Fluffy Movie to a $0.513 million opening day and a likely opening weekend around $1.275 million.

Daily Domestic Gross Tue, Aug. 16 2011

Wide (1000+)

#TitleTue, Aug. 16 2011LocationsAvg.TotalWks.Dist.
1The Help$4,378,81013%2,534--$1,728$44,188,6521Disney / DreamWorks
2Rise of the Planet of the Apes$3,584,9561%3,69143$971$112,340,8222Fox
3The Smurfs$2,488,5589%3,42732$726$106,544,8603Sony / Columbia
4Final Destination 5$2,031,1279%3,155--$644$21,917,6871Warner Bros. / New Line
530 Minutes or Less$1,869,8552%2,888--$647$17,030,0901Sony / Columbia
6Crazy, Stupid, Love$1,155,40910%2,635-385$438$57,729,2533Warner Bros.
7Harry Potter and the Deathly Hallows: Part 2$1,142,368-1%2,414-761$473$359,637,7785Warner Bros.
8Captain America: The First Avenger$1,055,1217%2,835-785$372$159,011,4014Paramount
9Cowboys & Aliens$1,026,1007%3,310-444$310$83,660,0003Universal
10The Change-Up$1,005,22017%2,9130$345$27,703,4052Universal
11Glee: The 3D Concert Movie$786,589-6%2,040--$386$7,588,6661Fox
12Horrible Bosses$357,1647%1,338-687$267$110,693,4176Warner Bros. / New Line
13Friends With Benefits$326,93717%1,294-1104$253$53,685,8014Sony / Screen Gems

Limited (100 — 999)

#TitleTue, Aug. 16 2011LocationsAvg.TotalWks.Dist.
1Transformers: Dark of the Moon$183,2286%886-968$207$347,624,2177Paramount / DreamWorks
2Zookeeper$163,6525%748-976$219$76,120,1916Sony / Columbia
3Cars 2$112,385-4%494-432$228$186,425,8018Disney
4Sarah's Key$78,51813%10134$777$2,171,7454Weinstein Company
5Green Lantern$66,77711%242134$276$115,164,1739Warner Bros.
6Kung Fu Panda 2$65,28516%252-38$259$163,555,22912Paramount / DreamWorks
7Mr. Popper's Penguins$62,1349%294-33$211$66,213,2759Fox
8Bridesmaids$56,96011%285-89$200$167,278,13014Universal
9X-Men: First Class$34,73020%183-53$190$145,752,16411Fox
10The Hangover Part II$27,5005%232-71$119$253,995,05412Warner Bros.
11Bad Teacher$27,18923%149-201$182$97,950,7818Sony / Columbia
12The Tree of Life$26,3764%118-52$224$12,524,25712Fox Searchlight
13Super 8$18,96711%108-66$176$125,556,15710Paramount
14Snow Flower and the Secret Fan$18,19717%104-12$175$1,229,5705Fox Searchlight
15Beginners$16,42220%103-23$159$5,556,58711Focus
16Monte Carlo$15,23011%124-17$123$22,718,4467Fox
17Larry Crowne$10,7908%166-63$65$35,586,7257Universal

Platform (1 — 99)

#TitleTue, Aug. 16 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$63,816-9%490$1,302$11,444,11819Warner Bros. / IMAX
2The Devil's Double$42,6053%8956$479$782,8403Lionsgate
3Aarakshan$35,13366%91--$386$400,9351Reliance Big Pictures
4Another Earth$24,010-1%8227$293$747,4164Fox Searchlight
5Attack the Block$18,1408%4032$454$488,9913Sony / Screen Gems
6Rio (2011)$12,55322%99-40$127$143,501,10318Fox
7The Future$10,3133%202$516$254,9073Roadside Attractions
8Thor$8,5518%81-60$106$180,969,30015Paramount
9Judy Moody and the Not Bummer Summer$5,19019%55-33$94$15,010,54410Relativity Media
10Project Nim$3,9013%18-3$217$315,3276Roadside Attractions
11A Better Life$3,42455%51-23$67$1,703,6138Summit
12The Last Mountain$1,17583%5--$235$121,92511Dada Films
13Insidious$612-3%13-13$47$53,979,18320FilmDistrict
14Submarine$225-38%7-3$32$467,29111Weinstein Company
15Everything Must Go$22317%3-5$74$2,702,95514Roadside Attractions
16The Conspirator$138-8%2-2$69$11,533,69718Roadside Attractions