Grosses

'Lucy' Strong with $48.9M in Four Days; $33.1M for 'Hercules' Over the Same SpanJuly 29, 2014 12:41 PM

by Daniel Garris

Universal's Lucy took in $4.97 million on Monday to lead the daily box office for a fourth consecutive day. The modestly budgeted sci-fi action film starring Scarlett Johansson fell 58 percent from Sunday. Lucy continues to exceed expectations with a strong four-day start of $48.87 million and will zoom past the $50 million mark today. The film is currently running 22 percent ahead of the $40.13 million four-day take of 2010's Salt.

Hercules continued to hold its own with a second place take of $3.34 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM did fall 61 percent from Sunday, which represented the day's poorest daily percentage hold among wide releases. Hercules has grossed a stronger than expected $33.14 million in four days. That places the film 8 percent behind the $36.03 million four-day start of 2012's Wrath of the Titans.

Fox's Dawn of the Planet of the Apes took third place with $2.21 million. The critically acclaimed 3D sci-fi action sequel was down 58 percent from Sunday and down a so-so 47 percent from last Monday. Dawn of the Planet of the Apes has clearly taken a bit of a hit from the stronger than expected performances of Lucy and Hercules. With that said the film counties to exceed expectations with $174.67 million in 18 days.

Universal's The Purge: Anarchy claimed fourth with $1.53 million. The low budget horror sequel was down just 50 percent from Sunday and down a respectable 54 percent from last Monday. The Purge: Anarchy continues to perform well and has now grossed $53.39 million in eleven days. That places the film just ahead of the $53.14 million eleven-day take of last year's The Purge.

Planes: Fire and Rescue followed closely behind in fifth with $1.499 million. The modestly budgeted computer animated sequel from Disney fell 51 percent from Sunday and just 19 percent from last Monday. With an eleven-day take of $36.85 million, Planes: Fire and Rescue is currently running 21 percent behind the $46.76 million eleven-day gross of last year's Planes.

Daily Domestic Gross Wed, Aug. 24 2011

Wide (1000+)

#TitleWed, Aug. 24 2011LocationsAvg.TotalWks.Dist.
1The Help$2,636,642-14%2,690156$980$79,656,9362Disney / DreamWorks
2Rise of the Planet of the Apes$1,390,106-23%3,471-220$400$138,418,3433Fox
3Spy Kids: All The Time in the World$901,065-32%3,295--$273$14,979,3901Weinstein Company
4The Smurfs$779,492-28%3,057-370$255$120,298,4024Sony / Columbia
5Conan the Barbarian (2011)$727,137-32%3,015--$241$12,807,5641Lionsgate
630 Minutes or Less$719,711-28%2,8880$249$28,420,1892Sony / Columbia
7Fright Night (2011)$669,645-29%3,114--$215$10,552,5121Disney / DreamWorks
8Final Destination 5$662,487-29%3,1550$210$34,728,7172Warner Bros. / New Line
9Crazy, Stupid, Love$551,482-17%1,940-695$284$66,053,0014Warner Bros.
10Harry Potter and the Deathly Hallows: Part 2$508,281-15%1,738-676$292$367,711,6406Warner Bros.
11One Day$493,021-26%1,721--$286$6,785,9541Focus
12Captain America: The First Avenger$400,440-18%1,988-847$201$166,086,7315Paramount
13Cowboys & Aliens$387,275-15%2,213-1097$175$90,759,4904Universal
14The Change-Up$310,270-21%1,633-1280$190$32,991,0303Universal
15Glee: The 3D Concert Movie$244,327-13%1,982-58$123$11,230,2642Fox

Limited (100 — 999)

#TitleWed, Aug. 24 2011LocationsAvg.TotalWks.Dist.
1Horrible Bosses$141,151-13%755-583$187$113,036,7177Warner Bros. / New Line
2Sarah's Key$95,735-7%201100$476$3,354,3455Weinstein Company
3Friends With Benefits$66,171-22%413-881$160$54,934,9205Sony / Screen Gems
4Transformers: Dark of the Moon$65,015-15%484-402$134$348,752,0658Paramount / DreamWorks
5Bridesmaids$39,040-9%244-41$160$167,780,94515Universal
6Zookeeper$38,698-20%370-378$105$76,900,3727Sony / Columbia
7Mr. Popper's Penguins$33,531-18%274-20$122$66,734,71310Fox
8Green Lantern$33,056-18%2420$137$115,709,65710Warner Bros.
9Kung Fu Panda 2$28,317-22%237-15$119$164,038,65413Paramount / DreamWorks
10X-Men: First Class$16,072-18%146-37$110$145,993,24612Fox
11The Hangover Part II$15,571-4%193-39$81$254,222,08413Warner Bros.
12Monte Carlo$7,379-13%107-17$69$22,836,3778Fox

Platform (1 — 99)

#TitleWed, Aug. 24 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$45,2921%490$924$11,915,12720Warner Bros. / IMAX
2The Devil's Double$20,396-8%83-6$246$1,065,0684Lionsgate
3Another Earth$18,008-4%875$207$989,9245Fox Searchlight
4The Tree of Life$16,594-17%96-22$173$12,748,95313Fox Searchlight
5Super 8$13,648-6%86-22$159$125,732,03511Paramount
6Attack the Block$12,114-8%444$275$642,0424Sony / Screen Gems
7Beginners$9,237-1%69-34$134$5,667,64312Focus
8The Future$9,0705%3111$293$361,1734Roadside Attractions
9Snow Flower and the Secret Fan$5,6523%37-67$153$1,300,0596Fox Searchlight
10Thor$4,0206%54-27$74$181,026,50416Paramount
11Rio (2011)$3,645-21%68-31$54$143,570,30819Fox
12A Better Life$2,693-10%6514$41$1,740,7129Summit
13Project Nim$1,170-8%12-6$98$337,9997Roadside Attractions
145 Days of War$84230%2--$421$8,4321Anchor Bay Films
15Everything Must Go$4704%41$118$2,707,59115Roadside Attractions
16Queen of the Sun: What are the Bees Telling Us?$371-59%3--$124$239,82149Collective Eye
17Insidious$31633%9-4$35$53,985,12121FilmDistrict
18The Conspirator$17915%42$45$11,535,99919Roadside Attractions
19Daylight (2011)$75-3%1--$75$4,1016Cinema Purgatorio