Grosses

With $36.25M 'Dawn of the Planet of the Apes' Holds off 'The Purge: Anarchy' ($29.8M), 'Planes: Fire and Rescue' ($17.5M) and 'Sex Tape' ($14.6M)July 21, 2014 12:48 PM

by Daniel Garris

As was widely expected, Fox's Dawn of the Planet of the Apes held onto first place this weekend with $36.25 million. The critically acclaimed 3D sci-fi action sequel was down 50 percent from last weekend, which represented a very healthy second weekend hold for a blockbuster level film in the middle of summer. The film's second weekend hold was quite similar to the 49 percent 2011's Rise of the Planet of the Apes fell when it grossed $27.83 million during its second weekend of release. With a ten-day start of $139.21 million, Dawn of the Planet of the Apes is running an impressive 32 percent ahead of the $105.21 million ten-day take of Rise of the Planet of the Apes. This weekend's hold is a strong sign for Dawn of the Planet of the Apes going forward, though the film will also soon be facing more direct competition from the likes of Universal's Lucy, Paramount's Hercules and Disney's Guardians of the Galaxy.

Universal's The Purge: Anarchy was easily the strongest of the weekend's three new wide releases, with a second place take of $29.82 million. The sequel to last year's break-out horror film debuted in line with expectations. However, the film did open 12 percent below the $34.06 million debut of The Purge. The Purge: Anarchy took in $13.01 million on Friday (which included an estimated $2.6 million from Thursday night shows), fell 27 percent on Saturday to gross $9.51 million and fell just 23 percent on Sunday to take in $7.29 million. That placed the film's opening weekend to Friday ratio at 2.29 to 1, which represented a bit less initial front-loading than the 2.03 to 1 ratio registered by The Purge. The Purge: Anarchy will hope to hold up a bit better than The Purge did, in part from not having to face competition from the likes of Man of Steel and World War Z. The Purge: Anarchy received a solid B rating on CinemaScore. The audience breakdown for the film skewed slightly towards female moviegoers (52 percent) and towards moviegoers under the age of 25 (61 percent).

Planes: Fire and Rescue debuted in third with $17.51 million. The modestly budgeted computer animated sequel from Disney opened slightly below pre-release expectations and 21 percent below the $22.23 million debut of Planes last summer. While this summer has had a relatively limited amount of choices for family audiences, Planes: Fire and Rescue may have failed to have capitalized from the fairly empty family marketplace due in part to arriving in theatres so soon after its predecessor. Planes: Fire and Rescue opened with $6.37 million on Friday, increased 4 percent on Saturday to take in $6.61 million and fell 31 percent on Sunday to gross $4.53 million. That gave the film an opening weekend to Friday ratio of 2.75 to 1. Planes: Fire and Rescue received a strong A rating on CinemaScore. The audience breakdown for the film was split evenly between genders and skewed towards moviegoers 25 years and younger (59 percent). Family audiences represented 78 percent of the film's overall audience.

Sony's Sex Tape debuted in fourth with a significantly poorer than expected $14.61 million. The R-rated comedy starring Cameron Diaz and Jason Segel opened a disappointing 54 percent softer than the $31.60 million start of 2011's Bad Teacher. Sex Tape appears to have been hurt from both its poor critical reviews and from arriving in the marketplace on the heels of a number of successful comedies over the past few months (The Other Woman, Neighbors, 22 Jump Street and Tammy). Sex Tape opened with $5.67 million on Friday (which included an estimated $1.1 million from Thursday night shows), fell 7 percent on Saturday to gross $5.28 million and declined 31 percent on Sunday to gross $3.66 million. That placed the film's opening weekend to Friday ratio at 2.58 to 1. While Sex Tape could be helped out going forward by the lack of new comedies entering the marketplace over the next few weeks, its troubling C+ rating on CinemaScore isn't a good early sign. The audience breakdown for Sex Tape skewed slightly towards female moviegoers (53 percent) and moviegoers 30 years and over (52 percent).

Transformers: Age of Extinction rounded out the weekend's top five with $9.85 million. The fourth installment of Paramount's blockbuster sci-fi action franchise finally stabilized this weekend, as it was down a solid 40 percent. Transformers: Age of Extinction has grossed $227.00 million through 24 days of release. While that already makes the film one of the year's highest grossing releases thus far domestically, it is also a significant 28.5 percent softer than the $317.37 million 24-day take of 2011's Transformers: Dark of the Moon.

Warner's Tammy placed in sixth with $7.40 million. The Melissa McCarthy comedy vehicle was down a solid 41 percent and was likely helped out a bit this weekend by the poorer than expected start of Sex Tape. Tammy has grossed a very solid $71.05 million in 19 days, which already gives the film a current total gross to opening weekend ratio of 3.29 to 1.

On the platform front, IFC Films' Boyhood maintained momentum nicely this weekend by taking in $1.17 million from 34 locations. That gave the film a strong per-location average of $34,418 for the frame and represented a 202 percent increase over last weekend's five-location start. Boyhood has grossed a strong $1.79 million in ten days of platform release and will expand into additional locations next weekend.

Daily Domestic Gross Thu, Sep. 22 2011

Wide (1000+)

#TitleThu, Sep. 22 2011LocationsAvg.TotalWks.Dist.
1The Lion King 3D$2,249,5022%2,330--$965$39,546,0701Disney
2Contagion$1,003,0803%3,2220$311$48,556,6722Warner Bros.
3Drive (2011)$964,752-2%2,886--$334$15,653,3751FilmDistrict
4The Help$670,3386%3,01479$222$150,044,1026Disney / DreamWorks
5I Don't Know How She Does It$366,138-2%2,476--$148$5,966,4251Weinstein Company
6Straw Dogs (2011)$350,177-5%2,408--$145$6,783,8541Sony / Screen Gems
7The Debt$278,2813%1,831-45$152$27,706,4633Focus
8Warrior (2011)$254,0171%1,88314$135$11,090,2912Lionsgate
9Rise of the Planet of the Apes$192,9353%2,340-547$82$172,438,5237Fox
10Colombiana$191,0572%1,933-421$99$34,185,4434Sony / TriStar
11Crazy, Stupid, Love$141,49210%1,145-165$124$81,285,5508Warner Bros.
12Our Idiot Brother$127,3815%1,747-649$73$24,185,3864Weinstein Company
13Shark Night 3D$103,506-2%2,082-766$50$17,756,4373Relativity Media
14Don't Be Afraid of the Dark (2011)$88,79711%1,334-917$67$23,123,5214FilmDistrict
15Apollo 18$77,8361%1,795-1535$43$17,197,3803Weinstein Company
16The Smurfs$52,9562%1,419-558$37$137,812,0568Sony / Columbia
17Bucky Larson: Born to Be a Star$48,1382%1,5000$32$2,529,3952Sony / Columbia
18Spy Kids: All The Time in the World$37,571-22%1,650-894$23$36,308,4385Weinstein Company

Limited (100 — 999)

#TitleThu, Sep. 22 2011LocationsAvg.TotalWks.Dist.
1Laugh at My Pain$102,6514%230132$446$4,030,4832CodeBlack Entertainment
2Harry Potter and the Deathly Hallows: Part 2$70,81416%601-209$118$378,436,86810Warner Bros.
3Captain America: The First Avenger$52,37616%540-264$97$174,490,9339Paramount
4Seven Days in Utopia$51,80716%437-118$119$3,783,8153Visio Entertainment
5Transformers: Dark of the Moon$43,37311%306129$142$351,501,53912Paramount / DreamWorks
6Horrible Bosses$42,959-2%444-59$97$116,676,77111Warner Bros. / New Line
7Cowboys & Aliens$42,6758%614-306$70$98,998,5168Universal
8Sarah's Key$37,5714%266-40$141$6,460,1839Weinstein Company
9The Change-Up$21,6051%307-67$70$36,930,2357Universal
10One Day$19,48916%254-238$77$13,843,7715Focus
11Final Destination 5$17,3401%302-353$57$42,210,9106Warner Bros. / New Line
12Bridesmaids$14,53013%170-27$85$168,998,49019Universal
13Conan the Barbarian (2011)$10,2846%154-397$67$21,190,5255Lionsgate
14Mr. Popper's Penguins$9,62713%213-39$45$67,929,45514Fox
15Super 8$8,68116%159-44$55$126,901,81915Paramount
16Saving Private Perez$7,3426%116-49$63$1,360,5753Lionsgate / Pantelion
17Kung Fu Panda 2$5,6955%142-22$40$165,151,69817Paramount / DreamWorks
18Green Lantern$4,65313%103-52$45$116,568,36114Warner Bros.

Platform (1 — 99)

#TitleThu, Sep. 22 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$15,52527%490$317$12,890,28124Warner Bros. / IMAX
2The Tree of Life$6,244-23%41-21$152$13,173,56317Fox Searchlight
3Circumstance$5,929-7%318$191$277,4494Roadside Attractions
4Detective Dee and the Mystery of the Phantom Flame$5,128-3%1916$270$184,3083Indomina Media
5Attack the Block$3,47023%35-16$99$1,015,6938Sony / Screen Gems
6The Future$2,8667%29--$99$511,7798Roadside Attractions
7Monte Carlo$2,840-29%46-23$62$23,144,31512Fox
8The Devil's Double$1,449-3%25-8$58$1,349,4658Lionsgate
9Another Earth$1,35665%17-24$80$1,297,7109Fox Searchlight
10Project Nim$7548%176$44$387,06811Roadside Attractions
11Snow Flower and the Secret Fan$161-60%5-3$32$1,343,06910Fox Searchlight