Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Sat, Nov. 26 2011

Wide (1000+)

#TitleSat, Nov. 26 2011LocationsAvg.TotalWks.Dist.
1The Twilight Saga: Breaking Dawn - Part 1$16,363,978-2%4,0665$4,025$212,201,6242Lionsgate / Summit
2The Muppets$10,927,021-10%3,440--$3,176$35,327,9321Disney
3Happy Feet Two$5,296,2954%3,6115$1,467$40,761,0672Warner Bros.
4Arthur Christmas$4,760,2686%3,376--$1,410$13,497,4141Sony / Columbia
5Hugo$4,392,479-3%1,277--$3,440$12,941,8141Paramount
6Jack and Jill$4,159,9849%3,029-409$1,373$55,088,7243Sony / Columbia
7Immortals$3,500,014-1%2,677-443$1,307$66,851,4853Relativity Media
8Tower Heist$3,018,2805%2,474-468$1,220$63,912,2854Universal
9Puss in Boots (2011)$2,922,178-1%3,005-410$972$133,807,3955Paramount / DreamWorks
10J. Edgar$1,972,656-1%1,910-37$1,033$27,825,5393Warner Bros.

Limited (100 — 999)

#TitleSat, Nov. 26 2011LocationsAvg.TotalWks.Dist.
1The Descendants$2,976,84510%433404$6,875$9,221,8332Fox Searchlight
2My Week with Marilyn$688,85813%244--$2,823$1,611,1201Weinstein Company
3A Very Harold & Kumar Christmas$667,9606%875-933$763$31,262,2544Warner Bros. / New Line
4In Time$275,532-18%457-910$603$34,888,4825Fox
5Like Crazy$167,7022%15041$1,118$2,385,3715Paramount Vantage
6Margin Call$124,32018%139-34$894$4,303,5056Roadside Attractions
7Footloose (2011)$120,8385%384-834$315$50,781,0707Paramount
8Moneyball$117,339-3%187-222$627$73,108,15510Sony / Columbia
9Paranormal Activity 3$116,8474%355-1047$329$103,199,9666Paramount
10The Ides of March$106,4386%159-139$669$39,495,5948Sony / Columbia
11The Smurfs$99,15115%248-4$400$142,270,25118Sony / Columbia
12The Three Musketeers (2011)$92,9444%22454$415$19,861,4446Summit
1350/50$81,3499%21025$387$34,513,0899Summit
14Courageous$80,802-1%211-306$383$32,713,0559Sony / TriStar
15Dolphin Tale$72,0551%216-172$334$70,320,89410Warner Bros.
16Martha Marcy May Marlene$69,9039%113-67$619$2,533,4016Fox Searchlight
17Contagion$64,6107%218-83$296$75,420,17112Warner Bros.
18Abduction$55,51515%163-18$341$27,812,30610Lionsgate
19Rise of the Planet of the Apes$31,3035%103-28$304$176,569,24417Fox

Platform (1 — 99)

#TitleSat, Nov. 26 2011LocationsAvg.TotalWks.Dist.
1The Artist$77,1192%4--$19,280$152,5751Weinstein Company
2Drive (2011)$36,99110%9347$398$34,477,59911FilmDistrict
3Born to Be Wild 3D$36,09113%490$737$14,430,57934Warner Bros. / IMAX
4Anonymous$27,7358%72-107$385$4,285,1235Sony / Columbia
5The Polar Express (2011 re-issue)$23,4248%19--$1,233$64,2091Warner Bros.
6The Rum Diary$20,5371%54-98$380$12,943,6105FilmDistrict
7Spy Kids: All The Time in the World$11,13215%48-22$232$38,510,85315Weinstein Company
8The Big Year$9,478-4%53-6$179$7,155,0057Fox
9The Mighty Macs$4,477-17%11-17$407$1,887,4736Quaker Media
10Sarah's Key$3,8503%27-25$143$7,682,91119Weinstein Company
11Inni$2,49412%4-1$624$97,1435Cinema Purgatorio
12Machine Gun Preacher$1,54318%9-10$171$536,18310Relativity Media
13Laugh at My Pain$1,01244%4-7$253$7,701,52112CodeBlack Entertainment
14Detective Dee and the Mystery of the Phantom Flame$48-34%2-6$24$489,93313Indomina Media