Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Thu, Jan. 5 2012

Wide (1000+)

#TitleThu, Jan. 5 2012LocationsAvg.TotalWks.Dist.
1Mission: Impossible - Ghost Protocol$2,451,383-7%3,4557$710$149,700,9123Paramount
2Sherlock Holmes: A Game of Shadows$1,878,372-7%3,7030$507$143,360,0613Warner Bros.
3The Girl with the Dragon Tattoo (2011)$1,704,788-5%2,9140$585$65,535,9142Sony / Columbia
4War Horse$1,263,552-3%2,547171$496$48,225,2122Disney / DreamWorks
5Alvin and the Chipmunks: Chipwrecked$1,076,145-13%3,72441$289$102,088,4543Fox
6The Adventures of Tintin$1,025,947-11%3,0870$332$55,280,2752Paramount
7We Bought a Zoo$985,940-10%3,16346$312$48,094,1092Fox
8New Year's Eve$422,417-11%2,2250$190$48,760,7974Warner Bros. / New Line
9The Darkest Hour$356,553-12%2,3273$153$15,566,2892Summit
10The Twilight Saga: Breaking Dawn - Part 1$268,4047%1,4110$190$276,943,6387Lionsgate / Summit
11The Sitter$201,790-19%1,348-138$150$27,568,1354Fox
12The Muppets$174,202-9%1,5415$113$84,202,9066Disney
13Arthur Christmas$67,879-17%1,343-181$51$46,337,8476Sony / Columbia

Limited (100 — 999)

#TitleThu, Jan. 5 2012LocationsAvg.TotalWks.Dist.
1The Descendants$349,0813%7585$461$41,376,5637Fox Searchlight
2Young Adult$238,500-7%9870$242$13,466,5044Paramount
3Hugo$213,802-3%9510$225$51,030,1576Paramount
4The Artist$173,774-1%1670$1,041$5,977,5016Weinstein Company
5My Week with Marilyn$142,1783%63028$226$9,631,0136Weinstein Company
6Puss in Boots (2011)$76,846-8%3890$198$146,009,82510Paramount / DreamWorks
7Happy Feet Two$49,094-4%5250$94$61,129,6097Warner Bros.
8J. Edgar$32,497-2%4550$71$36,751,8328Warner Bros.
9Tower Heist$27,830-8%253-30$110$76,894,5709Universal
10Immortals$19,8070%2280$87$82,762,5398Relativity Media
11In Time$14,586-3%12311$119$37,122,96110Fox
12Dolphin Tale$14,284-9%1880$76$72,070,47315Warner Bros.
13A Very Harold & Kumar Christmas$14,256-12%2450$58$34,977,7769Warner Bros. / New Line
14Footloose (2011)$11,777-2%1820$65$51,706,50412Paramount
15Paranormal Activity 3$6,570-10%1240$53$104,028,80711Paramount

Platform (1 — 99)

#TitleThu, Jan. 5 2012LocationsAvg.TotalWks.Dist.
1Tinker, Tailor, Soldier, Spy$130,3727%572$2,287$4,651,1494Focus
2Shame$36,5312%555$664$2,156,6105Fox Searchlight
3The Iron Lady$19,6105%4--$4,903$344,2951Weinstein Company
4Born to Be Wild 3D$17,017-5%490$347$15,239,83339Warner Bros. / IMAX
5Extremely Loud and Incredibly Close$15,731-1%60$2,622$399,5442Warner Bros.
6The Way$8,52819%4720$181$4,211,13213Producers Distribution Agency
7Pariah (2011)$7,97111%40$1,993$123,4391Focus
8Margin Call$6,55533%29-1$226$5,269,49811Roadside Attractions
9Drive (2011)$5,80018%25-1$232$34,855,37716FilmDistrict
10Like Crazy$3,48525%300$116$3,380,77210Paramount Vantage
11In the Land of Blood and Honey$1,562-10%2-1$781$58,3922FilmDistrict