Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Tue, Jan. 10 2012

Wide (1000+)

#TitleTue, Jan. 10 2012LocationsAvg.TotalWks.Dist.
1Mission: Impossible - Ghost Protocol$1,701,31632%3,555100$479$172,558,9984Paramount
2The Devil Inside$1,403,6071%2,285--$614$36,532,4651Paramount
3Sherlock Holmes: A Game of Shadows$1,343,45828%3,603-100$373$159,445,1814Warner Bros.
4The Girl with the Dragon Tattoo (2011)$1,254,97533%2,95036$425$79,097,7713Sony / Columbia
5War Horse$983,96846%2,783236$354$58,562,0113Disney / DreamWorks
6We Bought a Zoo$640,93138%3,1707$202$57,504,0773Fox
7The Adventures of Tintin$538,59435%3,006-81$179$62,946,9763Paramount
8Alvin and the Chipmunks: Chipwrecked$403,2968%3,425-299$118$112,363,5794Fox
9New Year's Eve$233,22334%1,864-361$125$52,275,5455Warner Bros. / New Line
10The Darkest Hour$216,58216%2,163-164$100$19,093,5473Summit
11The Twilight Saga: Breaking Dawn - Part 1$125,92316%1,058-353$119$278,649,7778Lionsgate / Summit
12The Muppets$70,7373%1,236-305$57$85,700,4437Disney

Limited (100 — 999)

#TitleTue, Jan. 10 2012LocationsAvg.TotalWks.Dist.
1Tinker, Tailor, Soldier, Spy$507,37926%809752$627$11,038,8035Focus
2The Descendants$299,63556%737-21$407$44,452,1008Fox Searchlight
3Young Adult$151,36733%830-157$182$15,013,4265Paramount
4The Artist$135,41032%1725$787$7,335,6327Weinstein Company
5Hugo$130,92223%843-108$155$52,868,6527Paramount
6My Week with Marilyn$118,46043%584-46$203$10,659,7597Weinstein Company
7The Sitter$118,38319%758-590$156$28,941,0175Fox
8Puss in Boots (2011)$38,69210%351-38$110$146,671,22711Paramount / DreamWorks
9Tower Heist$28,02519%29542$95$77,250,04510Universal
10Happy Feet Two$16,23422%285-240$57$61,386,1908Warner Bros.
11J. Edgar$15,55735%152-303$102$36,889,2879Warner Bros.
12Immortals$12,31822%128-100$96$82,874,3019Relativity Media
13In Time$12,28216%1329$93$37,261,17811Fox
14A Very Harold & Kumar Christmas$7,81514%125-120$63$35,048,45710Warner Bros. / New Line
15Dolphin Tale$6,54426%149-39$44$72,177,55716Warner Bros.
16Footloose (2011)$6,48040%131-51$49$51,791,63413Paramount
17Arthur Christmas$4,625-29%280-1063$17$46,451,6207Sony / Columbia

Platform (1 — 99)

#TitleTue, Jan. 10 2012LocationsAvg.TotalWks.Dist.
1Shame$35,44343%45-10$788$2,426,8666Fox Searchlight
2The Iron Lady$16,2487%51$3,250$552,1172Weinstein Company
3Extremely Loud and Incredibly Close$12,08020%60$2,013$520,8183Warner Bros.
4Born to Be Wild 3D$11,919-2%45-4$265$15,351,50340Warner Bros. / IMAX
5Pariah (2011)$10,97142%117$997$252,1062Focus
6Drive (2011)$7,13839%305$238$34,923,85417FilmDistrict
7In the Land of Blood and Honey$4,11411%75$588$98,4893FilmDistrict
8Margin Call$3,31131%301$110$5,306,56112Roadside Attractions
9Like Crazy$1,92696%15-15$128$3,391,11811Paramount Vantage
10Inni$16218%10$162$122,30911Cinema Purgatorio