Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Thu, Jan. 19 2012

Wide (1000+)

#TitleThu, Jan. 19 2012LocationsAvg.TotalWks.Dist.
1Contraband$1,574,650-4%2,863--$550$33,897,9201Universal
2Beauty and the Beast 3D$801,5983%2,625--$305$24,808,3801Disney
3Mission: Impossible - Ghost Protocol$743,5853%3,346-209$222$191,809,1875Paramount
4Joyful Noise$631,2185%2,735--$231$15,827,9821Warner Bros.
5The Girl with the Dragon Tattoo (2011)$570,899-1%2,674-276$214$91,025,0684Sony / Columbia
6Sherlock Holmes: A Game of Shadows$568,0075%3,155-448$180$173,806,2295Warner Bros.
7War Horse$499,770-2%2,85673$175$69,134,6784Disney / DreamWorks
8The Devil Inside$381,1261%2,551266$149$48,621,1072Paramount
9We Bought a Zoo$288,4365%2,909-261$99$66,781,5854Fox
10The Adventures of Tintin$244,56313%2,073-933$118$70,102,1654Paramount
11Alvin and the Chipmunks: Chipwrecked$191,4949%2,849-576$67$121,606,0375Fox
12New Year's Eve$61,16612%1,092-772$56$54,048,6926Warner Bros. / New Line
13The Darkest Hour$56,429-3%1,182-981$48$20,891,5914Summit

Limited (100 — 999)

#TitleThu, Jan. 19 2012LocationsAvg.TotalWks.Dist.
1The Iron Lady$497,620-11%802797$620$8,901,6793Weinstein Company
2The Descendants$305,6611%660-77$463$48,887,3609Fox Searchlight
3Tinker, Tailor, Soldier, Spy$237,733-4%88677$268$16,565,5976Focus
4The Artist$177,864-4%21644$823$9,747,9158Weinstein Company
5Hugo$94,0673%545-298$173$54,949,7828Paramount
6My Week with Marilyn$76,620-3%400-184$192$11,739,3578Weinstein Company
7The Twilight Saga: Breaking Dawn - Part 1$56,47512%708-350$80$279,953,7399Lionsgate / Summit
8Young Adult$43,9372%387-443$114$15,937,2356Paramount
9The Sitter$41,089-2%449-309$92$29,878,6636Fox
10The Muppets$26,7058%547-689$49$86,774,9618Disney
11Happy Feet Two$23,618-2%36580$65$62,170,0539Warner Bros.
12Puss in Boots (2011)$21,4669%316-35$68$147,366,98612Paramount / DreamWorks
13Tower Heist$16,9200%260-35$65$77,643,09511Universal
14Immortals$15,777-8%18759$84$83,147,36010Relativity Media
15In Time$8,02525%106-26$76$37,397,21112Fox

Platform (1 — 99)

#TitleThu, Jan. 19 2012LocationsAvg.TotalWks.Dist.
1Shame$23,1951%41-4$566$2,739,4007Fox Searchlight
2Born to Be Wild 3D$11,841-3%450$263$15,562,17841Warner Bros. / IMAX
3Extremely Loud and Incredibly Close$10,94916%60$1,825$691,9074Warner Bros.
4Pariah (2011)$10,678-5%2413$445$432,6083Focus
5J. Edgar$6,2693%8-144$784$37,005,86210Warner Bros.
6In the Land of Blood and Honey$5,56724%1811$309$175,5324FilmDistrict
7Drive (2011)$3,978-1%322$124$34,983,92118FilmDistrict
8Vettai$3,76124%34--$111$114,5411UTV Communications
9Dolphin Tale$2,3256%91-58$26$72,254,79717Warner Bros.
10Margin Call$1,9187%20-10$96$5,335,95613Roadside Attractions