'Lucy' Bags Strong $17.1 Million on Friday; 'Hercules' Takes $11.05 MillionJuly 26, 2014 03:50 AM

by Shawn Robbins

Universal reports that Lucy earned a strong $17.1 million on Friday, including Thursday night's $2.75 million early grosses. BoxOffice projects the film could net around $46 million for the weekend.

Making Lucy's debut even more impressive is the fact that its opening day handily topped that of 2010's Salt, starring Angelina Jolie, which took in $12.5 million on its way to a $36 million opening frame. There's no doubt that Scarlett Johansson's rising star power in the wake of her Marvel movie turns helped drive Lucy's success. Unfortunately, early word of mouth looks like a mixed bag with a 58 percent Flixster user score. Reviews are on the fresh/rotten bubble at Rotten Tomatoes as its score hovers at 60 percent this morning.

Meanwhile, Paramount's and MGM's Hercules bowed to $11.05 million on Friday for a projected weekend of $30 million. Star Dwayne Johnson is to thank for giving the film some needed moviegoer appeal, although the numbers are still modest in the grand scheme of things for a $100 million production budget (excluding marketing and distribution). Overseas performance will be the key in determining the film's theatrical profitability. Early word of mouth is also somewhat mixed at 69 percent on Flixster, while critics gave the film 63 percent on Rotten Tomatoes.

Fox's Dawn of the Planet of the Apes added $4.7 million yesterday, off 55 percent from last Friday in the face of new competition, and should bring in around $16.5 million for its third frame. With $160.4 million in the domestic bank so far, the sequel is currently running 31 percent ahead of its 2011 predecessor at the same point in release.

The Purge: Anarchy slid 74 percent from opening day to $3.4 million on its second Friday. That's a slight improvement over its predecessor, however, which slid 82 percent on its second Friday. BoxOffice projects a $10 million sophomore weekend for Anarchy.

Planes: Fire and Rescue took in $2.76 million yesterday for a 57 percent decline from opening day last week. Look for a $9.5 million weekend for the Disney sequel.

Rob Reiner's And So It Goes posted $1.36 million on opening day from 1,762 locations. BoxOffice projects a $4 million weekend.

On the limited release front, popular comedian Gabriel Iglesias sent The Fluffy Movie to a $0.513 million opening day and a likely opening weekend around $1.275 million.

Daily Domestic Gross Mon, Feb. 13 2012

Wide (1000+)

#TitleMon, Feb. 13 2012LocationsAvg.TotalWks.Dist.
1The Vow$3,330,484-64%2,958--$1,126$44,532,9421Sony / Screen Gems
2Safe House$2,946,470-71%3,119--$945$43,119,1901Universal
3Journey 2: The Mysterious Island$1,275,486-84%3,470--$368$28,610,8491Warner Bros. / New Line
4Star Wars: Episode I - The Phantom Menace 3D$917,433-83%2,655--$346$23,387,3651Fox
6The Woman in Black$562,339-74%2,8561$197$35,820,4842CBS Films
7The Grey$405,011-70%2,801-406$145$43,192,8953Open Road
8The Descendants$265,252-71%1,581-457$168$70,936,54113Fox Searchlight
9Underworld Awakening$246,003-66%1,657-979$148$59,160,5284Sony / Screen Gems
10Big Miracle$222,990-81%2,1334$105$13,504,9752Universal
11Red Tails$201,078-70%1,580-767$127$45,281,8504Fox
12One For the Money$177,558-71%2,056-681$86$23,857,2163Lionsgate
13Extremely Loud and Incredibly Close$113,246-72%1,375-1130$82$29,520,1468Warner Bros.
15Man on a Ledge$100,107-68%1,423-1575$70$17,571,5393Lionsgate

Limited (100 — 999)

#TitleMon, Feb. 13 2012LocationsAvg.TotalWks.Dist.
1The Artist$207,606-67%808-197$257$24,209,64412Weinstein Company
3The Iron Lady$114,391-65%512-509$223$22,911,6557Weinstein Company
4Beauty and the Beast 3D$56,929-82%678-1041$84$46,520,2355Disney
5Mission: Impossible - Ghost Protocol$55,325-69%469-608$118$206,570,0939Paramount
6War Horse$42,263-70%502-661$84$78,242,4308Disney / DreamWorks
7Tinker, Tailor, Soldier, Spy$40,606-72%232-70$175$22,035,68410Focus
8Joyful Noise$34,764-74%686-664$51$29,924,8935Warner Bros.
9Alvin and the Chipmunks: Chipwrecked$32,349-81%502-316$64$129,087,2409Fox
10Sherlock Holmes: A Game of Shadows$26,368-64%265-592$100$184,599,5689Warner Bros.
11The Adventures of Tintin$26,366-77%257-229$103$75,897,8528Paramount
12Ek Main Aur Ekk Tu$26,122-84%111--$235$663,2221UTV Communications
13Albert Nobbs$25,173-69%151-94$167$2,059,5713Roadside Attractions
14We Bought a Zoo$21,794-78%420-334$52$73,268,3938Fox
15My Week with Marilyn$21,019-62%125-46$168$13,365,08712Weinstein Company
16Haywire$19,634-64%263-988$75$18,599,0854Relativity Media
17Puss in Boots (2011)$17,424-75%209-44$83$148,758,44416Paramount / DreamWorks
18Happy Feet Two$12,377-80%202-53$61$63,687,50813Warner Bros.
19The Twilight Saga: Breaking Dawn - Part 1$11,958-71%230-66$52$281,170,13013Lionsgate / Summit
20New Year's Eve$6,048-61%155-67$39$54,499,49010Warner Bros. / New Line

Platform (1 — 99)

#TitleMon, Feb. 13 2012LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$10,604-68%44-1$241$16,167,62745Warner Bros. / IMAX
2Shame$9,228-62%52-12$177$3,616,12511Fox Searchlight
3W.E.$6,418-65%1713$378$130,2112Weinstein Company
4The Sitter$6,068-65%99-27$61$30,418,01810Fox
5Coriolanus$3,420-62%11-3$311$271,3674Weinstein Company
6The Devil Inside$3,240-62%95-208$34$53,153,0166Paramount
7Pariah (2011)$2,093-68%13-6$161$659,5307Focus
8Immortals$1,777-72%33-29$54$83,490,32314Relativity Media
9J. Edgar$1,389-65%42-93$33$37,294,86714Warner Bros.
10Young Adult$1,227-59%35-23$35$16,258,73910Paramount
11In the Land of Blood and Honey$924-75%103$92$273,3008FilmDistrict
12The Darkest Hour$582-71%18-21$32$21,218,0718Summit
13Vettai$168-85%2-2$84$198,3605UTV Communications
14Margin Call$144-31%2--$72$5,353,73017Roadside Attractions