Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Wed, Feb. 29 2012

Wide (1000+)

#TitleWed, Feb. 29 2012LocationsAvg.TotalWks.Dist.
1Act of Valor$1,546,735-22%3,039--$509$29,963,3691Relativity Media
2Safe House$762,845-21%3,052-69$250$100,170,9703Universal
3Tyler Perry's Good Deeds$611,465-33%2,132--$287$18,061,4861Lionsgate
4The Vow$591,247-29%3,03880$195$104,954,2473Sony / Screen Gems
5This Means War$543,858-21%3,1890$171$35,252,9262Fox
6Wanderlust$490,490-21%2,002--$245$8,150,8201Universal
7Ghost Rider: Spirit of Vengeance$475,421-23%3,1740$150$39,663,3962Sony / Columbia
8Journey 2: The Mysterious Island$462,152-24%3,350-150$138$78,211,4563Warner Bros. / New Line
9Gone$257,718-31%2,186--$118$5,678,1881Summit
10Chronicle$215,615-14%1,797-759$120$58,686,0294Fox
11The Secret World of Arrietty$180,362-13%1,5220$119$15,081,9592Disney
12Star Wars: Episode I - The Phantom Menace 3D$157,979-8%1,618-1037$98$40,939,4093Fox
13The Woman in Black$147,585-13%1,727-832$85$50,919,3524CBS Films

Limited (100 — 999)

#TitleWed, Feb. 29 2012LocationsAvg.TotalWks.Dist.
1The Artist$326,346-19%966158$338$32,861,97114Weinstein Company
2Hugo$158,351-23%501-57$316$69,909,83014Paramount
3The Descendants$150,695-16%889-354$170$78,948,14815Fox Searchlight
4The Iron Lady$102,236-16%522-101$196$26,050,4489Weinstein Company
5The Grey$70,123-8%917-1190$76$50,397,1165Open Road
6Red Tails$47,3231%489-520$97$48,797,1656Fox
7Big Miracle$37,680-8%628-1006$60$19,016,6204Universal
8My Week with Marilyn$33,116-12%402282$82$14,176,49814Weinstein Company
9Tinker, Tailor, Soldier, Spy$30,963-13%164-20$189$23,372,26712Focus
10Sherlock Holmes: A Game of Shadows$29,401-14%333-70$88$185,980,95811Warner Bros.
11Underworld Awakening$22,568-16%260-566$87$62,223,1006Sony / Screen Gems
12Mission: Impossible - Ghost Protocol$20,871-26%178-97$117$207,839,00211Paramount
13War Horse$18,697-17%213-181$88$79,101,10110Disney / DreamWorks
14The Adventures of Tintin$18,636-18%272-31$69$76,961,70910Paramount
15Alvin and the Chipmunks: Chipwrecked$17,516-20%311-89$56$130,440,83411Fox
16Extremely Loud and Incredibly Close$17,496-13%280-297$62$31,272,13510Warner Bros.
17Contraband$15,760-11%197-223$80$66,223,6207Universal
18Joyful Noise$15,377-20%277-63$56$30,635,0467Warner Bros.
19We Bought a Zoo$14,876-17%280-7$53$74,145,52510Fox
20Albert Nobbs$11,912-7%100-19$119$2,646,4445Roadside Attractions
21One For the Money$11,345-16%229-704$50$25,986,3535Lionsgate
22Puss in Boots (2011)$6,165-10%138-25$45$149,253,69418Paramount / DreamWorks

Platform (1 — 99)

#TitleWed, Feb. 29 2012LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$21,91614%40-5$548$16,677,72947Warner Bros. / IMAX
2Tere Naal Love Ho Gaya$6,312-41%48--$132$117,7671UTV Communications
3W.E.$5,00315%15-5$334$278,9794Weinstein Company
4Man on a Ledge$4,8764%76-325$64$18,614,4185Lionsgate
5The Darkest Hour$4,713-10%94-19$50$21,441,64410Summit
6Shame$4,5805%25-19$183$3,821,80713Fox Searchlight
7Haywire$3,964-15%37-42$107$18,838,8556Relativity Media
8Happy Feet Two$3,079-14%85-50$36$63,945,05515Warner Bros.
9Undefeated$2,582-17%50$516$79,2542Weinstein Company
10Pariah (2011)$2,22773%130$171$717,1989Focus
11Ek Main Aur Ekk Tu$2,041-35%35-63$58$1,137,9363UTV Communications
12Coriolanus$1,914-20%8-5$239$371,0916Weinstein Company
13The Devil Inside$688-9%25-9$28$53,196,0068Paramount
14In the Land of Blood and Honey$485-17%4-4$121$294,35110FilmDistrict