'Lucy' Strong with $48.9M in Four Days; $33.1M for 'Hercules' Over the Same SpanJuly 29, 2014 12:41 PM

by Daniel Garris

Universal's Lucy took in $4.97 million on Monday to lead the daily box office for a fourth consecutive day. The modestly budgeted sci-fi action film starring Scarlett Johansson fell 58 percent from Sunday. Lucy continues to exceed expectations with a strong four-day start of $48.87 million and will zoom past the $50 million mark today. The film is currently running 22 percent ahead of the $40.13 million four-day take of 2010's Salt.

Hercules continued to hold its own with a second place take of $3.34 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM did fall 61 percent from Sunday, which represented the day's poorest daily percentage hold among wide releases. Hercules has grossed a stronger than expected $33.14 million in four days. That places the film 8 percent behind the $36.03 million four-day start of 2012's Wrath of the Titans.

Fox's Dawn of the Planet of the Apes took third place with $2.21 million. The critically acclaimed 3D sci-fi action sequel was down 58 percent from Sunday and down a so-so 47 percent from last Monday. Dawn of the Planet of the Apes has clearly taken a bit of a hit from the stronger than expected performances of Lucy and Hercules. With that said the film counties to exceed expectations with $174.67 million in 18 days.

Universal's The Purge: Anarchy claimed fourth with $1.53 million. The low budget horror sequel was down just 50 percent from Sunday and down a respectable 54 percent from last Monday. The Purge: Anarchy continues to perform well and has now grossed $53.39 million in eleven days. That places the film just ahead of the $53.14 million eleven-day take of last year's The Purge.

Planes: Fire and Rescue followed closely behind in fifth with $1.499 million. The modestly budgeted computer animated sequel from Disney fell 51 percent from Sunday and just 19 percent from last Monday. With an eleven-day take of $36.85 million, Planes: Fire and Rescue is currently running 21 percent behind the $46.76 million eleven-day gross of last year's Planes.

Daily Domestic Gross Fri, Jun. 8 2012

Wide (1000+)

#TitleFri, Jun. 8 2012LocationsAvg.TotalWks.Dist.
2Madagascar 3: Europe's Most Wanted$20,650,819--4,258--$4,850$20,650,8191Paramount / DreamWorks
3Snow White and the Huntsman$7,478,66584%3,7774$1,980$82,957,3502Universal
4Men in Black 3$4,332,83270%3,792-456$1,143$126,338,2063Sony / Columbia
5Marvel's The Avengers$3,336,92469%3,129-541$1,066$564,387,6496Disney
6The Best Exotic Marigold Hotel$940,41960%1,2984$725$28,713,9986Fox Searchlight
7What to Expect When You're Expecting$923,83760%2,087-820$443$33,959,2094Lionsgate
8The Dictator$713,81845%1,651-998$432$53,752,3584Paramount
10Dark Shadows$432,5910%1,550-1452$279$72,808,2245Warner Bros.
11Chernobyl Diaries$281,835-21%1,180-1253$239$16,392,0963Warner Bros.

Limited (100 — 999)

#TitleFri, Jun. 8 2012LocationsAvg.TotalWks.Dist.
1The Hunger Games$318,93941%751-348$425$399,519,26112Lionsgate
2For Greater Glory$249,50245%642-115$389$2,843,6992ARC Entertainment
3Mirror Mirror$116,36498%303-54$384$63,250,47011Relativity Media
4Dr. Seuss' The Lorax$111,655115%290-25$385$211,802,31015Universal
5The Lucky One (2012)$108,157177%402-2$269$59,230,0578Warner Bros.
6Think Like a Man$106,96165%287-222$373$90,086,5028Sony / Screen Gems
7The Three Stooges$80,999173%245-40$331$42,948,1679Fox
821 Jump Street$77,049--258-72$299$137,459,76813Sony / Columbia
9Crooked Arrows$62,10842%278-49$223$1,401,9454Branded/Peck Films
10The Pirates! Band of Misfits$39,166-48%317-268$124$28,872,0607Sony / Columbia
11Rowdy Rathore$38,35673%100-20$384$549,6752UTV Communications
12The Five-Year Engagement$36,75082%175-43$210$28,405,3507Universal
13Wrath of the Titans$30,53647%150-55$204$83,337,21311Warner Bros.
14Journey 2: The Mysterious Island$28,27314%126-29$224$103,481,79318Warner Bros. / New Line
15The Cabin in the Woods$18,61626%113-23$165$41,246,3089Lionsgate
16Safe (2012)$15,45015%111-64$139$17,012,6387Lionsgate

Platform (1 — 99)

#TitleFri, Jun. 8 2012LocationsAvg.TotalWks.Dist.
1Moonrise Kingdom$466,252389%9680$4,857$2,637,5833Focus
2The Intouchables$102,726186%7727$1,334$732,1683Weinstein Company
3To the Arctic 3D$60,677-6%511$1,190$3,069,7598Warner Bros. / IMAX
4Safety Not Guaranteed$26,660--9--$2,962$26,6601FilmDistrict
5Born to Be Wild 3D$18,671-13%330$566$19,323,62262Warner Bros. / IMAX
6Piranha 3DD$13,416-23%78-8$172$291,8802Weinstein Company
7Bully (2012)$9,8110%31-57$316$3,456,75811Weinstein Company
8Lola Versus$8,932--4--$2,233$8,9321Fox Searchlight
9Girl in Progress$8,745157%577$153$2,534,3565Lionsgate / Pantelion
10The Raven$5,539102%34-27$163$15,808,6777Relativity Media
11The Artist$4,256-27%36-51$118$44,640,67829Weinstein Company
12Sound of My Voice$2,546-38%24-24$106$380,4777Fox Searchlight
13Cartas a Elena$1,974--12--$165$1,9741Freestyle Releasing
14High School$949-91%4-196$237$134,0442Anchor Bay Films
15Friends With Kids$618-7%5-3$124$7,248,68514Roadside Attractions