Grosses

'Lucy' Strong with $48.9M in Four Days; $33.1M for 'Hercules' Over the Same SpanJuly 29, 2014 12:41 PM

by Daniel Garris

Universal's Lucy took in $4.97 million on Monday to lead the daily box office for a fourth consecutive day. The modestly budgeted sci-fi action film starring Scarlett Johansson fell 58 percent from Sunday. Lucy continues to exceed expectations with a strong four-day start of $48.87 million and will zoom past the $50 million mark today. The film is currently running 22 percent ahead of the $40.13 million four-day take of 2010's Salt.

Hercules continued to hold its own with a second place take of $3.34 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM did fall 61 percent from Sunday, which represented the day's poorest daily percentage hold among wide releases. Hercules has grossed a stronger than expected $33.14 million in four days. That places the film 8 percent behind the $36.03 million four-day start of 2012's Wrath of the Titans.

Fox's Dawn of the Planet of the Apes took third place with $2.21 million. The critically acclaimed 3D sci-fi action sequel was down 58 percent from Sunday and down a so-so 47 percent from last Monday. Dawn of the Planet of the Apes has clearly taken a bit of a hit from the stronger than expected performances of Lucy and Hercules. With that said the film counties to exceed expectations with $174.67 million in 18 days.

Universal's The Purge: Anarchy claimed fourth with $1.53 million. The low budget horror sequel was down just 50 percent from Sunday and down a respectable 54 percent from last Monday. The Purge: Anarchy continues to perform well and has now grossed $53.39 million in eleven days. That places the film just ahead of the $53.14 million eleven-day take of last year's The Purge.

Planes: Fire and Rescue followed closely behind in fifth with $1.499 million. The modestly budgeted computer animated sequel from Disney fell 51 percent from Sunday and just 19 percent from last Monday. With an eleven-day take of $36.85 million, Planes: Fire and Rescue is currently running 21 percent behind the $46.76 million eleven-day gross of last year's Planes.

Daily Domestic Gross Fri, Jun. 15 2012

Wide (1000+)

#TitleFri, Jun. 15 2012LocationsAvg.TotalWks.Dist.
1Madagascar 3: Europe's Most Wanted$10,032,41485%4,2635$2,353$94,982,9462Paramount / DreamWorks
2Prometheus$5,761,06073%3,44246$1,674$74,419,1872Fox
3Rock of Ages$5,294,141--3,470--$1,526$5,294,1411Warner Bros. / New Line
4That's My Boy$4,552,140--3,030--$1,502$4,552,1401Sony / Columbia
5Snow White and the Huntsman$4,069,88084%3,701-76$1,100$112,866,9153Universal
6Men in Black 3$2,738,74377%3,135-657$874$145,417,7264Sony / Columbia
7Marvel's The Avengers$2,206,15569%2,582-547$854$580,095,0597Disney
8The Best Exotic Marigold Hotel$632,06941%1,184-114$534$33,565,5647Fox Searchlight
9What to Expect When You're Expecting$424,15815%1,216-871$349$37,860,1595Lionsgate
10The Dictator$347,16028%1,119-532$310$56,915,4235Paramount

Limited (100 — 999)

#TitleFri, Jun. 15 2012LocationsAvg.TotalWks.Dist.
1Moonrise Kingdom$611,893187%17882$3,438$5,213,6294Focus
2Battleship$334,41032%942-1012$355$61,238,0805Universal
3The Hunger Games$247,89559%593-158$418$401,161,51513Lionsgate
4Dark Shadows$189,0616%680-870$278$74,721,6896Warner Bros.
5For Greater Glory$126,2966%380-262$332$4,123,7333ARC Entertainment
6Dr. Seuss' The Lorax$87,25567%277-13$315$212,317,12516Universal
7Mirror Mirror$79,25348%278-25$285$63,758,88512Relativity Media
8The Lucky One (2012)$78,37564%350-52$224$59,755,6039Warner Bros.
9Think Like a Man$65,58680%208-79$315$90,541,7329Sony / Screen Gems
10The Three Stooges$63,196120%201-44$314$43,301,57010Fox
1121 Jump Street$60,288--220-38$274$137,851,05814Sony / Columbia
12Chernobyl Diaries$56,738-50%255-925$223$17,516,9464Warner Bros.
13Something From Nothing: The Art of Rap$53,293--157--$339$53,2931Indomina Media
14The Cabin in the Woods$53,059368%224111$237$41,387,25210Lionsgate
15The Five-Year Engagement$30,165116%168-7$180$28,582,4958Universal
16The Pirates! Band of Misfits$26,43726%149-168$177$29,075,3928Sony / Columbia
17Wrath of the Titans$21,92439%105-45$209$83,494,74212Warner Bros.
18Journey 2: The Mysterious Island$21,92231%108-18$203$103,639,44419Warner Bros. / New Line

Platform (1 — 99)

#TitleFri, Jun. 15 2012LocationsAvg.TotalWks.Dist.
1The Intouchables$90,106107%770$1,170$1,285,7234Weinstein Company
2Safety Not Guaranteed$80,475648%4738$1,712$223,9802FilmDistrict
3To the Arctic 3D$72,47510%510$1,421$3,489,6849Warner Bros. / IMAX
4Born to Be Wild 3D$20,55226%330$623$19,444,52363Warner Bros. / IMAX
5Lola Versus$18,014413%5248$346$64,2262Fox Searchlight
6Crooked Arrows$16,902-40%97-181$174$1,691,1625Branded/Peck Films
7Piranha 3DD$11,612161%11-67$1,056$351,4003Weinstein Company
8Safe (2012)$9,28818%76-35$122$17,093,8068Lionsgate
9Rowdy Rathore$8,963--32-68$280$716,1473UTV Communications
10Girl in Progress$6,0011%41-16$146$2,581,5056Lionsgate / Pantelion
11The Raven$4,05582%29-5$140$15,831,9978Relativity Media
12Sound of My Voice$2,41777%13-11$186$394,3278Fox Searchlight
13The Artist$1,857-27%21-15$88$44,661,98330Weinstein Company
14Bully (2012)$920-79%14-17$66$3,481,89112Weinstein Company