Grosses
'Star Trek Into Darkness' Falls Short Of Expectations; 'Iron Man 3' and 'Gatsby' Hold Up WellMay 18, 2013 04:43 AM
Despite posting strong early numbers on Friday, Star Trek Into Darkness has cooled down. The sci-fi extravaganza is now on pace for $68 million from Friday-Sunday after tallying $22 million on Friday. That will put its 4-day total at $81.5 million. Even Paramount was expecting $100 million in four days. Negative word of mouth doesn't seem to be the culprit. Into Darkness is creating plenty of buzz on Facebook and Twitter, and it boasts an "A" from CinemaScore. The impact of Iron Man 3's monster debut combined with the impending release of The Hangover Part III and Fast & Furious 6 could be to blame. 2009's Star Trek made $82.7 million during its first four full days of release, or approximately $87.5 million when adjusting for inflation.
Iron Man 3 wasn't hurt by Into Darkness as much as it could have been. The Disney release fell 50 percent during its sophomore frame. Everything from this point on is icing on the cake for Iron Man 3 now that it has hit $1 billion globally.
Being sandwiched in between Iron Man 3 and Star Trek Into Darkness would be daunting for any film, but The Great Gatsby is holding up reasonably well in the face of it. The period flick is on pace to drop 54 percent during its sophomore frame. Gatsby will hit $100 million in North America by next weekend, and its overseas rollout is just beginning. WB's gamble seems to be paying off.
Daily Domestic Gross Thu, Jun. 28 2012
← previous next →| # | Title | Thu, Jun. 28 2012 | Locations | Avg. | Total | Wks. | Dist. | ||
|---|---|---|---|---|---|---|---|---|---|
| 1 | Brave | $6,641,012 | -3% | 4,164 | -- | $1,595 | $97,673,691 | 1 | Disney |
| 2 | Madagascar 3: Europe's Most Wanted | $2,421,372 | 0% | 3,920 | -343 | $618 | $168,196,522 | 3 | Paramount / DreamWorks |
| 3 | Abraham Lincoln: Vampire Hunter | $1,312,961 | -12% | 3,108 | -- | $422 | $23,034,193 | 1 | Fox |
| 4 | Prometheus | $1,040,350 | -6% | 2,862 | -580 | $364 | $113,336,848 | 3 | Fox |
| 5 | Snow White and the Huntsman | $875,700 | -3% | 2,919 | -782 | $300 | $141,185,920 | 4 | Universal |
| 6 | Marvel's The Avengers | $867,338 | 3% | 2,230 | -298 | $389 | $602,083,073 | 8 | Disney |
| 7 | Rock of Ages | $818,136 | -6% | 3,470 | 0 | $236 | $32,181,567 | 2 | Warner Bros. / New Line |
| 8 | That's My Boy | $781,130 | -18% | 3,030 | 0 | $258 | $32,178,748 | 2 | Sony / Columbia |
| 9 | Men in Black 3 | $741,814 | 0% | 2,462 | -673 | $301 | $166,740,086 | 5 | Sony / Columbia |
| 10 | Seeking a Friend for the End of the World | $338,329 | -11% | 1,625 | -- | $208 | $5,549,780 | 1 | Focus |
| # | Title | Thu, Jun. 28 2012 | Locations | Avg. | Total | Wks. | Dist. | ||
|---|---|---|---|---|---|---|---|---|---|
| 1 | Moonrise Kingdom | $474,810 | 3% | 395 | 217 | $1,202 | $13,539,117 | 5 | Focus |
| 2 | The Best Exotic Marigold Hotel | $232,391 | 4% | 741 | -443 | $314 | $39,320,894 | 8 | Fox Searchlight |
| 3 | The Hunger Games | $104,997 | 7% | 414 | -179 | $254 | $403,371,707 | 14 | Lionsgate |
| 4 | Battleship | $67,775 | 0% | 483 | -459 | $140 | $63,465,570 | 6 | Universal |
| 5 | Safety Not Guaranteed | $51,604 | -1% | 129 | 82 | $400 | $1,304,745 | 3 | FilmDistrict |
| 6 | What to Expect When You're Expecting | $48,940 | 5% | 411 | -805 | $119 | $40,000,687 | 6 | Lionsgate |
| 7 | The Dictator | $47,239 | -11% | 316 | -803 | $149 | $58,942,032 | 6 | Paramount |
| 8 | Dr. Seuss' The Lorax | $42,050 | 0% | 234 | -43 | $180 | $213,063,795 | 17 | Universal |
| 9 | Mirror Mirror | $34,634 | 8% | 222 | -56 | $156 | $64,373,489 | 13 | Relativity Media |
| 10 | For Greater Glory | $33,680 | 11% | 160 | -220 | $211 | $5,210,001 | 4 | ARC Entertainment |
| 11 | Dark Shadows | $32,608 | 10% | 302 | -378 | $108 | $75,887,358 | 7 | Warner Bros. |
| 12 | The Cabin in the Woods | $21,852 | -1% | 196 | -28 | $111 | $41,867,010 | 11 | Lionsgate |
| 13 | The Three Stooges | $21,326 | 4% | 154 | -47 | $138 | $43,736,761 | 11 | Fox |
| 14 | The Lucky One (2012) | $20,362 | -2% | 202 | -148 | $101 | $60,238,567 | 10 | Warner Bros. |
| 15 | Chernobyl Diaries | $20,002 | -3% | 240 | -15 | $83 | $17,971,607 | 5 | Warner Bros. |
| 16 | The Raven | $11,382 | 5% | 133 | 104 | $86 | $15,961,802 | 9 | Relativity Media |
| # | Title | Thu, Jun. 28 2012 | Locations | Avg. | Total | Wks. | Dist. | ||
|---|---|---|---|---|---|---|---|---|---|
| 1 | To the Arctic 3D | $58,624 | -11% | 52 | 1 | $1,127 | $4,316,626 | 10 | Warner Bros. / IMAX |
| 2 | The Intouchables | $44,260 | 9% | 74 | -3 | $598 | $2,266,666 | 5 | Weinstein Company |
| 3 | Beasts of the Southern Wild | $24,036 | -12% | 4 | -- | $6,009 | $51,211 | 0 | Fox Searchlight |
| 4 | Born to Be Wild 3D | $15,749 | 10% | 33 | 0 | $477 | $19,656,867 | 64 | Warner Bros. / IMAX |
| 5 | Journey 2: The Mysterious Island | $12,986 | 16% | 85 | -23 | $153 | $103,860,290 | 20 | Warner Bros. / New Line |
| 6 | Wrath of the Titans | $7,878 | 23% | 70 | -35 | $113 | $83,670,083 | 13 | Warner Bros. |
| 7 | Lola Versus | $5,588 | -10% | 50 | -2 | $112 | $229,607 | 3 | Fox Searchlight |
| 8 | Something From Nothing: The Art of Rap | $5,032 | 11% | 16 | -141 | $315 | $285,538 | 2 | Indomina Media |
