Grosses

'Lucy' Strong with $48.9M in Four Days; $33.1M for 'Hercules' Over the Same SpanJuly 29, 2014 12:41 PM

by Daniel Garris

Universal's Lucy took in $4.97 million on Monday to lead the daily box office for a fourth consecutive day. The modestly budgeted sci-fi action film starring Scarlett Johansson fell 58 percent from Sunday. Lucy continues to exceed expectations with a strong four-day start of $48.87 million and will zoom past the $50 million mark today. The film is currently running 22 percent ahead of the $40.13 million four-day take of 2010's Salt.

Hercules continued to hold its own with a second place take of $3.34 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM did fall 61 percent from Sunday, which represented the day's poorest daily percentage hold among wide releases. Hercules has grossed a stronger than expected $33.14 million in four days. That places the film 8 percent behind the $36.03 million four-day start of 2012's Wrath of the Titans.

Fox's Dawn of the Planet of the Apes took third place with $2.21 million. The critically acclaimed 3D sci-fi action sequel was down 58 percent from Sunday and down a so-so 47 percent from last Monday. Dawn of the Planet of the Apes has clearly taken a bit of a hit from the stronger than expected performances of Lucy and Hercules. With that said the film counties to exceed expectations with $174.67 million in 18 days.

Universal's The Purge: Anarchy claimed fourth with $1.53 million. The low budget horror sequel was down just 50 percent from Sunday and down a respectable 54 percent from last Monday. The Purge: Anarchy continues to perform well and has now grossed $53.39 million in eleven days. That places the film just ahead of the $53.14 million eleven-day take of last year's The Purge.

Planes: Fire and Rescue followed closely behind in fifth with $1.499 million. The modestly budgeted computer animated sequel from Disney fell 51 percent from Sunday and just 19 percent from last Monday. With an eleven-day take of $36.85 million, Planes: Fire and Rescue is currently running 21 percent behind the $46.76 million eleven-day gross of last year's Planes.

Daily Domestic Gross Sun, Jul. 1 2012

Wide (1000+)

#TitleSun, Jul. 1 2012LocationsAvg.TotalWks.Dist.
1Ted (2012)$15,952,075-11%3,239--$4,925$54,415,2051Universal
2Brave$10,377,600-22%4,1640$2,492$131,768,3342Disney
3Magic Mike$8,401,692-26%2,930--$2,867$39,127,1701Warner Bros.
4Tyler Perry's Madea's Witness Protection$5,851,975-38%2,161--$2,708$25,390,5751Lionsgate
5Madagascar 3: Europe's Most Wanted$3,575,792-23%3,715-205$963$180,036,7984Paramount / DreamWorks
6Abraham Lincoln: Vampire Hunter$1,845,619-20%3,1091$594$29,043,8052Fox
7Prometheus$1,554,303-23%1,951-911$797$118,258,1024Fox
8Snow White and the Huntsman$1,378,830-22%2,337-582$590$145,684,6455Universal
9Marvel's The Avengers$1,299,503-28%1,757-473$740$606,504,7449Disney
10People Like Us$1,144,120-31%2,055--$557$4,255,4231Disney / DreamWorks
11Men in Black 3$921,743-23%1,902-560$485$169,718,9076Sony / Columbia
12Rock of Ages$822,571-28%2,405-1065$342$35,025,9063Warner Bros. / New Line
13That's My Boy$666,347-19%2,363-667$282$34,419,1593Sony / Columbia
14Seeking a Friend for the End of the World$326,304-23%1,608-17$203$6,619,1732Focus

Limited (100 — 999)

#TitleSun, Jul. 1 2012LocationsAvg.TotalWks.Dist.
1Moonrise Kingdom$1,526,066-24%854459$1,787$18,465,9546Focus
2The Best Exotic Marigold Hotel$363,815-21%534-207$681$40,425,0959Fox Searchlight
3The Hunger Games$125,003-21%278-136$450$403,768,85215Lionsgate
4Dark Shadows$120,230-23%36563$329$76,280,7648Warner Bros.
5Battleship$118,580-26%308-175$385$63,869,0507Universal
6Safety Not Guaranteed$115,894-28%16435$707$1,684,0694FilmDistrict
7The Pirates! Band of Misfits$88,151-19%284169$310$29,587,78310Sony / Columbia
8The Dictator$49,051-14%130-186$377$59,093,6767Paramount
9Dr. Seuss' The Lorax$46,465-21%202-32$230$213,218,33018Universal
10Think Like a Man$41,581-32%185-53$225$91,345,08811Sony / Screen Gems
11What to Expect When You're Expecting$36,788-30%203-208$181$40,135,9807Lionsgate
12Mirror Mirror$31,422-34%166-56$189$64,493,99314Relativity Media
1321 Jump Street$28,087-17%141-19$199$138,447,66716Sony / Columbia
14The Cabin in the Woods$24,087-20%149-47$162$41,943,44512Lionsgate
15The Three Stooges$22,635-20%117-37$193$43,809,32812Fox
16The Lucky One (2012)$17,744-30%115-87$154$60,303,98311Warner Bros.
17Chernobyl Diaries$17,145-22%145-95$118$18,026,4666Warner Bros.

Platform (1 — 99)

#TitleSun, Jul. 1 2012LocationsAvg.TotalWks.Dist.
1The Intouchables$102,144-23%68-6$1,502$2,579,3826Weinstein Company
2To the Arctic 3D$66,618-22%520$1,281$4,534,48411Warner Bros. / IMAX
3Beasts of the Southern Wild$54,166-15%4--$13,542$220,9131Fox Searchlight
4For Greater Glory$43,82121%73-87$600$5,313,2215ARC Entertainment
5Born to Be Wild 3D$16,034-23%330$486$19,714,88265Warner Bros. / IMAX
6The Raven$6,921-18%78-55$89$15,983,82910Relativity Media
7Crooked Arrows$3,459-2%13-12$266$1,804,7927Branded/Peck Films
8Lola Versus$3,289-23%30-20$110$240,4374Fox Searchlight
9Rowdy Rathore$677-29%2-7$339$775,9815UTV Communications
10Something From Nothing: The Art of Rap$403-64%1-15$403$288,3123Indomina Media