Grosses

'Lucy' Surpasses the $50M Mark on TuesdayJuly 30, 2014 12:31 PM

by Daniel Garris

Universal's Lucy grossed $5.44 million on Tuesday to lead the daily box office for a fifth consecutive day. The modestly budgeted sci-fi action film starring Scarlett Johansson increased a respectable 10 percent over Monday's performance. In general, yesterday's daily percentage increases weren't as strong as usual for a Tuesday. Lucy surpassed the $50 million mark yesterday and has grossed a stronger than expected $54.31 million in five days. That places the film 22 percent ahead of the $44.51 million five-day take of 2010's Salt.

Hercules held steady in second place with $3.78 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was up 13 percent over Monday. Hercules continues to exceed its relatively modest pre-release expectations with a five-day start of $36.92 million. The film is currently running 5 percent behind the $38.97 million five-day take of 2012's Wrath of the Titans. With Disney's Guardians of the Galaxy arriving on Friday, it is especially important for Hercules to gross as much as it can this week.

Fox's Dawn of the Planet of the Apes took in $2.51 million to remain in third. The critically acclaimed 3D sci-fi action sequel was up 13 percent over Monday, but down 51 percent from last Tuesday. Dawn of the Planet of the Apes has clearly taken a bit of a hit this week from the stronger than expected performances of Lucy and Hercules. With that said the film continues to exceed expectations with an impressive $177.17 million in 19 days.

Universal's The Purge: Anarchy claimed fourth with $1.658 million. The low budget horror sequel increased 9 percent over Monday and fell 54 percent from last Tuesday. The Purge: Anarchy continues to perform well (especially with its price-tag in mind) and has now grossed $55.04 million in twelve days. That places the film 1 percent ahead of the $54.32 million twelve-day take of last year's The Purge.

Planes: Fire and Rescue rounded out the day's unchanged top five with $1.645 million. The modestly budgeted computer animated sequel from Disney was up 10 percent over Monday and down just 29 percent from last Tuesday. With a twelve-day take of $38.49 million, Planes: Fire and Rescue is currently running 20 percent behind the $48.36 million twelve-day gross of last year's Planes.

Daily Domestic Gross Mon, Jul. 2 2012

Wide (1000+)

#TitleMon, Jul. 2 2012LocationsAvg.TotalWks.Dist.
1Ted (2012)$8,729,105-45%3,239--$2,695$63,144,3101Universal
2Brave$5,388,123-48%4,1640$1,294$137,156,4572Disney
3Magic Mike$5,022,190-40%2,930--$1,714$44,149,3601Warner Bros.
4Tyler Perry's Madea's Witness Protection$2,371,332-59%2,161--$1,097$27,761,9071Lionsgate
5Madagascar 3: Europe's Most Wanted$1,988,131-44%3,715-205$535$182,024,9294Paramount / DreamWorks
6Abraham Lincoln: Vampire Hunter$845,188-54%3,1091$272$29,888,9932Fox
7Marvel's The Avengers$714,777-45%1,757-473$407$607,219,5219Disney
8Prometheus$703,412-55%1,951-911$361$118,961,5144Fox
9Snow White and the Huntsman$654,360-53%2,337-582$280$146,339,0055Universal
10People Like Us$525,687-54%2,055--$256$4,781,1101Disney / DreamWorks
11Men in Black 3$452,435-51%1,902-560$238$170,171,3426Sony / Columbia
12Rock of Ages$396,057-52%2,405-1065$165$35,421,9633Warner Bros. / New Line
13That's My Boy$366,373-45%2,363-667$155$34,785,5323Sony / Columbia
14Seeking a Friend for the End of the World$152,548-53%1,608-17$95$6,771,7212Focus

Limited (100 — 999)

#TitleMon, Jul. 2 2012LocationsAvg.TotalWks.Dist.
1Moonrise Kingdom$707,266-54%854459$828$19,173,2206Focus
2The Best Exotic Marigold Hotel$193,738-47%534-207$363$40,618,8339Fox Searchlight
3The Hunger Games$75,216-40%278-136$271$403,844,06815Lionsgate
4Dark Shadows$62,569-48%36563$171$76,343,3338Warner Bros.
5Safety Not Guaranteed$51,869-55%16435$316$1,735,9384FilmDistrict
6Battleship$44,555-62%308-175$145$63,913,6057Universal
7Dr. Seuss' The Lorax$30,300-35%202-32$150$213,248,63018Universal
8The Dictator$22,754-54%130-186$175$59,116,4307Paramount
9What to Expect When You're Expecting$22,742-38%203-208$112$40,158,7227Lionsgate
10Mirror Mirror$21,348-32%166-56$129$64,515,34114Relativity Media
11The Cabin in the Woods$13,625-43%149-47$91$41,957,07012Lionsgate
12The Three Stooges$11,503-49%117-37$98$43,820,83112Fox
13Chernobyl Diaries$10,967-36%145-95$76$18,037,4336Warner Bros.
14The Lucky One (2012)$10,357-42%115-87$90$60,314,34011Warner Bros.

Platform (1 — 99)

#TitleMon, Jul. 2 2012LocationsAvg.TotalWks.Dist.
1The Amazing Spider-Man$850,000--0----$850,0000Sony / Columbia
2To the Arctic 3D$64,744-3%520$1,245$4,607,05711Warner Bros. / IMAX
3The Intouchables$44,698-56%68-6$657$2,624,0806Weinstein Company
4Beasts of the Southern Wild$23,180-57%4--$5,795$244,0931Fox Searchlight
5For Greater Glory$15,653-64%73-87$214$5,328,8725ARC Entertainment
6Born to Be Wild 3D$14,654-9%330$444$19,729,53665Warner Bros. / IMAX
7The Raven$4,135-40%78-55$53$15,987,96410Relativity Media
8Crooked Arrows$2,687-22%13-12$207$1,807,4797Branded/Peck Films
9Lola Versus$2,384-28%30-20$79$242,8214Fox Searchlight
10Rowdy Rathore$514-24%2--$257$776,4955UTV Communications