Grosses

'Guardians' Adds $3.85M in First Place on Friday; 'As Above' Bows to $3.2M in Second Place; 'November Man' Takes $2.2M in FifthAugust 30, 2014 03:50 AM

by Shawn Robbins

Disney reports that Guardians of the Galaxy officially became the year's top domestic grosser on Friday with another $3.85 million added to its haul, off just 20 percent from last Friday, as it again claimed first place. That gives the film $262.1 million overall so far, surpassing Captain America: The Winter Soldier's final tally of $259.8 million. Through the same point in release (29 days), Guardians is now 13 percent ahead of the pace of Winter Soldier and just 1.6 percent behind that of 2008's original Iron Man. BoxOffice projects a $16.3 million 3-day weekend and a $21.8 million 4-day holiday frame.

Universal opened As Above So Below to a healthy $3.2 million yesterday after Thursday night's $470,000 preview grosses. The horror/thriller pic bowed 48 percent lower than 2012's The Possession (which also opened Labor Day weekend) and 36 percent under Oculus, however, As Above's modest $5 million production budget gives it a pass on that front. BoxOffice projects a $9.3 million 3-day and $11.2 million 4-day.

Paramount's Teenage Mutant Ninja Turtles grabbed $2.66 million yesterday, down 41 percent from the same day last week. The reboot has amassed $153.3 million through 22 days of release, 21 percent more than G.I. Joe: The Rise of Cobra through the same point. BoxOffice projects an $11.3 million 3-day weekend and $14.7 million 4-day.

Warner Bros. reports that If I Stay added $2.6 million yesterday, off 62 percent from opening day last week. The young adult drama has earned $23.2 million thus far, 42 percent more than The Host at the same point. BoxOffice projects a $9.4 million 3-day frame and $11.9 million 4-day.

Rounding out Friday's top five, Relativity Media's The November Man posted $2.2 million in its third day of release for a $3.89 million total so far. The film is pacing 14 percent behind 2011's The Debt, which also opened on Wednesday before Labor Day. BoxOffice projects The November Man will take in $8 million for the 3-day and $10.2 million for the 4-day.

On the limited release front, Sony's 30th anniversary re-release of Ghostbusters took in $490,000 from 784 locations on Friday. That's a per-theater average of $625. The performance is noticeably lower than that of 2012's Raiders of the Lost Ark IMAX re-release ($1,648 opening day PTA) and 2012's Top Gun 3D ($1,757), although it should be noted that Ghostbusters doesn't have the advantage of premium priced tickets that those flicks carried. BoxOffice projects a $1.3 million 3-day and $1.7 million 4-day weekend.

Check BoxOffice on Sunday morning for official 3- and 4-day weekend estimates from the studios.

Daily Domestic Gross Tue, Jul. 3 2012

Wide (1000+)

#TitleTue, Jul. 3 2012LocationsAvg.TotalWks.Dist.
1The Amazing Spider-Man$35,016,8844020%4,318--$8,110$35,866,8840Sony / Columbia
2Ted (2012)$8,453,790-3%3,239--$2,610$71,598,1001Universal
3Brave$5,780,5017%3,966-198$1,458$142,936,9582Disney
4Magic Mike$5,468,4039%2,930--$1,866$49,617,7631Warner Bros.
5Tyler Perry's Madea's Witness Protection$2,640,96311%2,161--$1,222$30,402,8701Lionsgate
6Madagascar 3: Europe's Most Wanted$2,162,9059%3,715-205$582$184,187,8344Paramount / DreamWorks
7Abraham Lincoln: Vampire Hunter$790,914-6%2,757-351$287$30,679,9072Fox
8People Like Us$672,56028%2,055--$327$5,453,6701Disney / DreamWorks
9Snow White and the Huntsman$549,735-16%1,641-1278$335$146,888,7405Universal
10Marvel's The Avengers$544,755-24%1,352-878$403$607,764,2769Disney
11Prometheus$543,754-23%1,384-1478$393$119,505,2684Fox
12Men in Black 3$460,6172%1,117-1345$412$170,631,9596Sony / Columbia
13That's My Boy$308,120-16%1,030-2000$299$35,093,6523Sony / Columbia
14Rock of Ages$301,028-24%1,250-2220$241$35,722,9913Warner Bros. / New Line

Limited (100 — 999)

#TitleTue, Jul. 3 2012LocationsAvg.TotalWks.Dist.
1Moonrise Kingdom$873,41623%854459$1,023$20,046,6366Focus
2The Best Exotic Marigold Hotel$168,744-13%419-322$403$40,787,5779Fox Searchlight
3Seeking a Friend for the End of the World$90,728-41%621-1004$146$6,862,4492Focus
4Dark Shadows$71,20214%36563$195$76,414,5358Warner Bros.
5The Hunger Games$69,598-7%278-136$250$403,913,66615Lionsgate
6Safety Not Guaranteed$50,320-3%112-17$449$1,786,2584FilmDistrict
7Battleship$44,5400%308-175$145$63,958,1457Universal
8Dr. Seuss' The Lorax$38,38027%202-32$190$213,287,01018Universal
9Mirror Mirror$25,40819%166-56$153$64,540,74914Relativity Media
10What to Expect When You're Expecting$19,992-12%203-208$98$40,178,7147Lionsgate
11The Dictator$19,548-14%130-186$150$59,135,9787Paramount
12The Cabin in the Woods$14,4296%149-47$97$41,971,49912Lionsgate
13The Three Stooges$12,0235%117-37$103$43,832,85412Fox
14The Lucky One (2012)$11,79114%115-87$103$60,326,13111Warner Bros.
15Chernobyl Diaries$10,652-3%145-95$73$18,048,0856Warner Bros.

Platform (1 — 99)

#TitleTue, Jul. 3 2012LocationsAvg.TotalWks.Dist.
1To the Arctic 3D$67,4504%520$1,297$4,674,50711Warner Bros. / IMAX
2The Intouchables$53,27419%68-6$783$2,677,3546Weinstein Company
3Beasts of the Southern Wild$30,42131%4--$7,605$274,5141Fox Searchlight
4Born to Be Wild 3D$13,585-7%330$412$19,743,12165Warner Bros. / IMAX
5For Greater Glory$8,842-44%47-113$188$5,337,7145ARC Entertainment
6The Raven$4,75415%78-55$61$15,992,71810Relativity Media
7Lola Versus$2,3800%30-20$79$245,2014Fox Searchlight
8Crooked Arrows$1,198-55%13-12$92$1,808,6777Branded/Peck Films
9Rowdy Rathore$376-27%2--$188$776,8715UTV Communications