Grosses

'Guardians of the Galaxy' Easily Leads with $22.2M; 'As Above/So Below' Debuts in Fifth with $10.3M; 'The November Man' Lands in Sixth with $10.2MSeptember 01, 2014 08:55 AM

by Daniel Garris

Disney's Guardians of the Galaxy took in an estimated $22.18 million over the four-day frame to lead the box office for a second straight weekend. In the process, the blockbuster sci-fi superhero adaptation from Marvel became the highest grossing release of 2014 thus far domestically. Guardians of the Galaxy has grossed a tremendous $280.48 million through 32 days of release and will continue to distance itself from the $259.77 million take of Captain America: The Winter Soldier. Over the four-day frame, Guardians of the Galaxy was up an impressive 29 percent over last weekend's three-day frame. The revised three-day estimate for Guardians of the Galaxy is $17.08 million.

While it didn't have the greatest hold this weekend by Labor Day weekend standards, Paramount's Teenage Mutant Ninja Turtles still held steady in second place over the four-day frame with an estimated $15.7 million. The successful franchise re-launch was down 6 percent from last weekend's three-day frame. Teenage Mutant Ninja Turtles continues to exceed expectations in a very big way with a 25-day take of $166.36 million. The revised three-day estimate for the film is $11.90 million.

Warner's If I Stay claimed third place with an estimated four-day take of $11.30 million. That represented a respectable 26 percent decline from last weekend. If I Stay continues to perform towards the lower end of expectations with $32.16 million in eleven days. The film is performing well given its modest price tag and is running 21 percent ahead of the $26.62 million eleven-day take of last year's Carrie. The revised three-day estimate for the film is $9.30 million.

Universal's As Above/So Below debuted in fifth place over the four-day frame with an estimated $10.32 million. The low-budget horror film opened on the low end of pre-release expectations. As Above/So Below performed similarly to 2011's Apollo 18, which debuted with a $10.71 million 4-day Labor Day weekend take. As Above/So Below received a lackluster C- rating on CinemaScore and will likely be front-loaded going forward due in part to its genre. The revised three-day estimate for the film is $8.6 million.

The November Man opened in sixth with an estimated four-day take of $10.2 million. There is a history of new films aimed at adults over-performing during Labor Day weekend, but Relativity's action thriller starring Pierce Brosnan opened in line with expectations. The six-day total for The November Man stands at $11.89 million. That places The November Man 19 percent behind the $14.75 million six-day start of 2011's The Debt. The film received a respectable B+ rating on CinemaScore. The revised three-day estimate for the film is $7.88 million.

Let's Be Cops placed in fourth with an estimated four-day gross of $10.55 million. Fox's low-budget action comedy was down a solid 2 percent from last weekend. Let's Be Cops surpassed the $50 million mark this weekend and is now on the verge of reaching the $60 million mark with a 20-day take of $59.67 million. The revised three-day estimate for the film is $8.28 million.

On the limited front, Cantinflas was off to a solid start with an estimated four-day take of $3.33 million. The biopic from Lionsgate and Pantelion earned a healthy per-location average of $8,704 from 382 locations. The revised three-day estimate for the film stands at $2.66 million.

Meanwhile, Sony's re-issue of Ghostbusters grossed an estimated $2.2 million over the four-day frame from 784 locations. The revised three-day estimate for the re-issue of the 1984 blockbuster is $1.75 million.

Daily Domestic Gross Tue, Jul. 10 2012

Wide (1000+)

#TitleTue, Jul. 10 2012LocationsAvg.TotalWks.Dist.
1The Amazing Spider-Man$8,631,65114%4,3180$1,999$153,210,3481Sony / Columbia
2Ted (2012)$4,753,7606%3,25617$1,460$129,080,8352Universal
3Brave$3,153,21424%3,891-75$810$179,663,5133Disney
4Magic Mike$2,802,41526%3,120190$898$77,864,3022Warner Bros.
5Savages$1,944,7207%2,628--$740$19,774,9501Universal
6Katy Perry: Part of Me 3D$1,355,34716%2,730--$496$12,766,0351Paramount
7Madagascar 3: Europe's Most Wanted$1,281,84636%2,861-854$448$198,129,1435Paramount / DreamWorks
8Tyler Perry's Madea's Witness Protection$1,203,34915%2,1610$557$48,072,9422Lionsgate
9People Like Us$367,30046%2,0550$179$9,809,7692Disney / DreamWorks
10Marvel's The Avengers$311,77119%1,125-227$277$611,701,09710Disney
11Abraham Lincoln: Vampire Hunter$304,27816%1,657-1100$184$34,618,0773Fox
12Prometheus$256,53915%1,105-279$232$122,870,7695Fox
13Snow White and the Huntsman$236,16014%1,152-489$205$150,200,0856Universal

Limited (100 — 999)

#TitleTue, Jul. 10 2012LocationsAvg.TotalWks.Dist.
1Moonrise Kingdom$528,68810%88430$598$27,788,2507Focus
2Men in Black 3$236,68824%879-238$269$173,516,8017Sony / Columbia
3The Best Exotic Marigold Hotel$107,34625%359-60$299$42,185,13110Fox Searchlight
4That's My Boy$94,01332%400-630$235$36,266,4254Sony / Columbia
5Rock of Ages$81,57614%701-549$116$37,127,6244Warner Bros. / New Line
6The Hunger Games$52,48712%228-50$230$404,481,40616Lionsgate
7Dark Shadows$46,71715%303-62$154$76,948,2779Warner Bros.
8Battleship$42,33013%249-59$170$64,414,6308Universal
9What to Expect When You're Expecting$35,84317%23633$152$40,486,9298Lionsgate
10Dr. Seuss' The Lorax$30,62546%175-27$175$213,546,29019Universal
11Safety Not Guaranteed$27,92715%109-3$256$2,222,2325FilmDistrict
12The Dictator$24,3158%18656$131$59,357,4578Paramount
13Mirror Mirror$14,36841%119-47$121$64,679,83915Relativity Media

Platform (1 — 99)

#TitleTue, Jul. 10 2012LocationsAvg.TotalWks.Dist.
1To the Arctic 3D$63,19127%520$1,215$5,179,42412Warner Bros. / IMAX
2Beasts of the Southern Wild$38,921-3%1915$2,048$823,0642Fox Searchlight
3The Intouchables$33,73420%60-8$562$3,157,7477Weinstein Company
4Born to Be Wild 3D$17,14239%330$519$19,868,97966Warner Bros. / IMAX
5The Three Stooges$10,14962%76-41$134$43,929,62113Fox
6The Cabin in the Woods$7,5278%83-66$91$42,058,12413Lionsgate
7The Lucky One (2012)$6,2898%72-43$87$60,407,62812Warner Bros.
8For Greater Glory$6,115-3%39-8$157$5,426,7736ARC Entertainment
9Chernobyl Diaries$3,1838%38-107$84$18,091,7277Warner Bros.
10Crooked Arrows$1,108-73%11-2$101$1,823,4598Branded/Peck Films
11The Raven$59822%29-49$21$16,007,06811Relativity Media