Grosses

'Guardians' Adds $3.85M in First Place on Friday; 'As Above' Bows to $3.2M in Second Place; 'November Man' Takes $2.2M in FifthAugust 30, 2014 03:50 AM

by Shawn Robbins

Disney reports that Guardians of the Galaxy officially became the year's top domestic grosser on Friday with another $3.85 million added to its haul, off just 20 percent from last Friday, as it again claimed first place. That gives the film $262.1 million overall so far, surpassing Captain America: The Winter Soldier's final tally of $259.8 million. Through the same point in release (29 days), Guardians is now 13 percent ahead of the pace of Winter Soldier and just 1.6 percent behind that of 2008's original Iron Man. BoxOffice projects a $16.3 million 3-day weekend and a $21.8 million 4-day holiday frame.

Universal opened As Above So Below to a healthy $3.2 million yesterday after Thursday night's $470,000 preview grosses. The horror/thriller pic bowed 48 percent lower than 2012's The Possession (which also opened Labor Day weekend) and 36 percent under Oculus, however, As Above's modest $5 million production budget gives it a pass on that front. BoxOffice projects a $9.3 million 3-day and $11.2 million 4-day.

Paramount's Teenage Mutant Ninja Turtles grabbed $2.66 million yesterday, down 41 percent from the same day last week. The reboot has amassed $153.3 million through 22 days of release, 21 percent more than G.I. Joe: The Rise of Cobra through the same point. BoxOffice projects an $11.3 million 3-day weekend and $14.7 million 4-day.

Warner Bros. reports that If I Stay added $2.6 million yesterday, off 62 percent from opening day last week. The young adult drama has earned $23.2 million thus far, 42 percent more than The Host at the same point. BoxOffice projects a $9.4 million 3-day frame and $11.9 million 4-day.

Rounding out Friday's top five, Relativity Media's The November Man posted $2.2 million in its third day of release for a $3.89 million total so far. The film is pacing 14 percent behind 2011's The Debt, which also opened on Wednesday before Labor Day. BoxOffice projects The November Man will take in $8 million for the 3-day and $10.2 million for the 4-day.

On the limited release front, Sony's 30th anniversary re-release of Ghostbusters took in $490,000 from 784 locations on Friday. That's a per-theater average of $625. The performance is noticeably lower than that of 2012's Raiders of the Lost Ark IMAX re-release ($1,648 opening day PTA) and 2012's Top Gun 3D ($1,757), although it should be noted that Ghostbusters doesn't have the advantage of premium priced tickets that those flicks carried. BoxOffice projects a $1.3 million 3-day and $1.7 million 4-day weekend.

Check BoxOffice on Sunday morning for official 3- and 4-day weekend estimates from the studios.

Daily Domestic Gross Thu, Jul. 12 2012

Wide (1000+)

#TitleThu, Jul. 12 2012LocationsAvg.TotalWks.Dist.
1The Amazing Spider-Man$6,158,618-5%4,3180$1,426$165,872,2471Sony / Columbia
2Ted (2012)$3,760,680-6%3,25617$1,155$136,846,3952Universal
3Brave$2,587,182-2%3,891-75$665$184,900,7973Disney
4Magic Mike$2,452,356-2%3,120165$786$82,820,0752Warner Bros.
5Savages$1,419,120-8%2,628--$540$22,731,4501Universal
6Madagascar 3: Europe's Most Wanted$1,034,877-3%2,861-854$362$200,231,7225Paramount / DreamWorks
7Katy Perry: Part of Me 3D$1,002,885-7%2,7300$367$14,852,9371Paramount
8Tyler Perry's Madea's Witness Protection$990,7073%2,1610$458$50,027,6942Lionsgate
9People Like Us$298,2662%2,0550$145$10,401,2232Disney / DreamWorks
10Marvel's The Avengers$288,2996%1,125-227$256$612,261,73210Disney
11Abraham Lincoln: Vampire Hunter$268,1102%1,657-750$162$35,148,0893Fox
12Prometheus$233,9784%1,105-147$212$123,328,7615Fox
13Snow White and the Huntsman$201,600-3%1,152-489$175$150,608,5306Universal

Limited (100 — 999)

#TitleThu, Jul. 12 2012LocationsAvg.TotalWks.Dist.
1Moonrise Kingdom$498,0681%88430$563$28,778,4957Focus
2Men in Black 3$201,9184%879-134$230$173,912,0637Sony / Columbia
3The Best Exotic Marigold Hotel$105,6417%359-42$294$42,389,77610Fox Searchlight
4Rock of Ages$82,1165%701-549$117$37,287,9954Warner Bros. / New Line
5That's My Boy$74,7933%400-422$187$36,414,0554Sony / Columbia
6The Hunger Games$52,0491%228-50$228$404,584,89616Lionsgate
7Dark Shadows$48,2308%303-62$159$77,041,2629Warner Bros.
8Battleship$41,0853%249-59$165$64,495,5558Universal
9What to Expect When You're Expecting$34,7259%23633$147$40,553,6508Lionsgate
10Safety Not Guaranteed$30,7604%1091$282$2,282,5905FilmDistrict
11Dr. Seuss' The Lorax$27,9750%175-27$160$213,602,26019Universal
12The Dictator$22,5748%18656$121$59,400,9778Paramount
13Mirror Mirror$13,4574%119-47$113$64,706,23515Relativity Media

Platform (1 — 99)

#TitleThu, Jul. 12 2012LocationsAvg.TotalWks.Dist.
1To the Arctic 3D$70,4658%520$1,355$5,315,22912Warner Bros. / IMAX
2Beasts of the Southern Wild$38,197-7%1912$2,010$902,1402Fox Searchlight
3The Intouchables$34,9988%60-8$583$3,225,1557Weinstein Company
4Born to Be Wild 3D$14,166-10%330$429$19,898,90066Warner Bros. / IMAX
5The Three Stooges$9,39611%76-41$124$43,947,44613Fox
6The Lucky One (2012)$8,01819%72-43$111$60,422,38412Warner Bros.
7The Cabin in the Woods$7,7966%83-66$94$42,073,27713Lionsgate
8For Greater Glory$6,7077%39-4$172$5,439,7706ARC Entertainment
9Chernobyl Diaries$3,2718%38-107$86$18,098,0327Warner Bros.
10Easy Money (2012)$1,5966%1--$1,596$3,0990Weinstein Company
11Crooked Arrows$1,0770%11-2$98$1,825,6098Branded/Peck Films
12The Raven$6010%29-49$21$16,008,27211Relativity Media