Grosses

'Lucy' Surpasses the $50M Mark on TuesdayJuly 30, 2014 12:31 PM

by Daniel Garris

Universal's Lucy grossed $5.44 million on Tuesday to lead the daily box office for a fifth consecutive day. The modestly budgeted sci-fi action film starring Scarlett Johansson increased a respectable 10 percent over Monday's performance. In general, yesterday's daily percentage increases weren't as strong as usual for a Tuesday. Lucy surpassed the $50 million mark yesterday and has grossed a stronger than expected $54.31 million in five days. That places the film 22 percent ahead of the $44.51 million five-day take of 2010's Salt.

Hercules held steady in second place with $3.78 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was up 13 percent over Monday. Hercules continues to exceed its relatively modest pre-release expectations with a five-day start of $36.92 million. The film is currently running 5 percent behind the $38.97 million five-day take of 2012's Wrath of the Titans. With Disney's Guardians of the Galaxy arriving on Friday, it is especially important for Hercules to gross as much as it can this week.

Fox's Dawn of the Planet of the Apes took in $2.51 million to remain in third. The critically acclaimed 3D sci-fi action sequel was up 13 percent over Monday, but down 51 percent from last Tuesday. Dawn of the Planet of the Apes has clearly taken a bit of a hit this week from the stronger than expected performances of Lucy and Hercules. With that said the film continues to exceed expectations with an impressive $177.17 million in 19 days.

Universal's The Purge: Anarchy claimed fourth with $1.658 million. The low budget horror sequel increased 9 percent over Monday and fell 54 percent from last Tuesday. The Purge: Anarchy continues to perform well (especially with its price-tag in mind) and has now grossed $55.04 million in twelve days. That places the film 1 percent ahead of the $54.32 million twelve-day take of last year's The Purge.

Planes: Fire and Rescue rounded out the day's unchanged top five with $1.645 million. The modestly budgeted computer animated sequel from Disney was up 10 percent over Monday and down just 29 percent from last Tuesday. With a twelve-day take of $38.49 million, Planes: Fire and Rescue is currently running 20 percent behind the $48.36 million twelve-day gross of last year's Planes.

Daily Domestic Gross Sun, Jul. 15 2012

Wide (1000+)

#TitleSun, Jul. 15 2012LocationsAvg.TotalWks.Dist.
1Ice Age: Continental Drift$12,935,466-24%3,881--$3,333$46,629,2591Fox
2The Amazing Spider-Man$10,546,768-24%4,3180$2,443$200,500,3512Sony / Columbia
3Ted (2012)$6,804,180-22%3,30347$2,060$159,257,2503Universal
4Brave$3,466,547-21%3,392-499$1,022$196,061,3194Disney
5Savages$3,069,775-20%2,6357$1,165$32,125,2902Universal
6Magic Mike$2,322,519-29%3,090-30$752$91,841,1983Warner Bros.
7Tyler Perry's Madea's Witness Protection$1,443,426-38%2,004-157$720$55,611,7213Lionsgate
8Madagascar 3: Europe's Most Wanted$1,144,110-22%2,285-576$501$203,901,3976Paramount / DreamWorks
9Katy Perry: Part of Me 3D$1,137,722-16%2,7322$416$18,653,5442Paramount

Limited (100 — 999)

#TitleSun, Jul. 15 2012LocationsAvg.TotalWks.Dist.
1Moonrise Kingdom$1,122,090-27%92440$1,214$32,483,0028Focus
2Marvel's The Avengers$416,137-29%747-378$557$613,660,48611Disney
3Prometheus$297,129-26%559-546$532$124,307,4166Fox
4Snow White and the Huntsman$274,185-37%677-475$405$151,630,8007Universal
5Abraham Lincoln: Vampire Hunter$225,527-28%655-1002$344$35,915,8424Fox
6People Like Us$223,219-33%961-1094$232$11,194,5363Disney / DreamWorks
7The Best Exotic Marigold Hotel$208,532-24%342-17$610$43,040,82711Fox Searchlight
8Men in Black 3$206,894-48%497-382$416$174,787,8988Sony / Columbia
9Safety Not Guaranteed$104,340-26%18273$573$2,621,8246FilmDistrict
10The Hunger Games$82,288-29%212-16$388$404,864,65117Lionsgate
11Rock of Ages$71,566-38%255-446$281$37,559,9865Warner Bros. / New Line
12Dark Shadows$68,949-24%239-64$288$77,268,18810Warner Bros.
13Battleship$67,260-31%228-21$295$64,734,9509Universal
14That's My Boy$66,472-53%172-228$386$36,723,4995Sony / Columbia
15The Pirates! Band of Misfits$51,664-24%232-25$223$30,466,67212Sony / Columbia
16What to Expect When You're Expecting$49,860-28%221-15$226$40,729,8809Lionsgate
17Dr. Seuss' The Lorax$36,955-36%168-7$220$213,745,89520Universal
18The Dictator$34,055-10%161-25$212$59,504,4279Paramount

Platform (1 — 99)

#TitleSun, Jul. 15 2012LocationsAvg.TotalWks.Dist.
1Beasts of the Southern Wild$252,257-23%8162$3,114$1,692,6753Fox Searchlight
2The Intouchables$116,308-23%8323$1,401$3,581,4888Weinstein Company
3Bol Bachchan$72,739-23%980$742$1,004,1742Fox International Pictures
4To the Arctic 3D$67,081-10%520$1,290$5,522,81413Warner Bros. / IMAX
5For Greater Glory$22,79125%423$543$5,494,6147ARC Entertainment
6The Three Stooges$19,676-57%72-4$273$44,053,04214Fox
7Born to Be Wild 3D$15,978-26%330$484$19,958,30267Warner Bros. / IMAX
8The Obama Effect$12,800-30%25--$512$83,8961ARC Entertainment
9Mirror Mirror$12,204-44%91-28$134$64,757,06416Relativity Media
10The Imposter$8,7364%1--$8,736$22,3791Indomina Releasing
11Easy Money (2012)$8,588-16%2--$4,294$27,7831Weinstein Company
12A Cat In Paris$6,655-1%18--$370$208,7507GKIDS
13The Lucky One (2012)$5,118-41%41-31$125$60,443,23713Warner Bros.
14Chernobyl Diaries$3,799-33%23-15$165$18,112,9298Warner Bros.
15Crooked Arrows$942-49%9-2$105$1,830,4759Branded/Peck Films