'Guardians of the Galaxy' Easily Leads with $22.2M; 'As Above/So Below' Debuts in Fifth with $10.3M; 'The November Man' Lands in Sixth with $10.2MSeptember 01, 2014 08:55 AM

by Daniel Garris

Disney's Guardians of the Galaxy took in an estimated $22.18 million over the four-day frame to lead the box office for a second straight weekend. In the process, the blockbuster sci-fi superhero adaptation from Marvel became the highest grossing release of 2014 thus far domestically. Guardians of the Galaxy has grossed a tremendous $280.48 million through 32 days of release and will continue to distance itself from the $259.77 million take of Captain America: The Winter Soldier. Over the four-day frame, Guardians of the Galaxy was up an impressive 29 percent over last weekend's three-day frame. The revised three-day estimate for Guardians of the Galaxy is $17.08 million.

While it didn't have the greatest hold this weekend by Labor Day weekend standards, Paramount's Teenage Mutant Ninja Turtles still held steady in second place over the four-day frame with an estimated $15.7 million. The successful franchise re-launch was down 6 percent from last weekend's three-day frame. Teenage Mutant Ninja Turtles continues to exceed expectations in a very big way with a 25-day take of $166.36 million. The revised three-day estimate for the film is $11.90 million.

Warner's If I Stay claimed third place with an estimated four-day take of $11.30 million. That represented a respectable 26 percent decline from last weekend. If I Stay continues to perform towards the lower end of expectations with $32.16 million in eleven days. The film is performing well given its modest price tag and is running 21 percent ahead of the $26.62 million eleven-day take of last year's Carrie. The revised three-day estimate for the film is $9.30 million.

Universal's As Above/So Below debuted in fifth place over the four-day frame with an estimated $10.32 million. The low-budget horror film opened on the low end of pre-release expectations. As Above/So Below performed similarly to 2011's Apollo 18, which debuted with a $10.71 million 4-day Labor Day weekend take. As Above/So Below received a lackluster C- rating on CinemaScore and will likely be front-loaded going forward due in part to its genre. The revised three-day estimate for the film is $8.6 million.

The November Man opened in sixth with an estimated four-day take of $10.2 million. There is a history of new films aimed at adults over-performing during Labor Day weekend, but Relativity's action thriller starring Pierce Brosnan opened in line with expectations. The six-day total for The November Man stands at $11.89 million. That places The November Man 19 percent behind the $14.75 million six-day start of 2011's The Debt. The film received a respectable B+ rating on CinemaScore. The revised three-day estimate for the film is $7.88 million.

Let's Be Cops placed in fourth with an estimated four-day gross of $10.55 million. Fox's low-budget action comedy was down a solid 2 percent from last weekend. Let's Be Cops surpassed the $50 million mark this weekend and is now on the verge of reaching the $60 million mark with a 20-day take of $59.67 million. The revised three-day estimate for the film is $8.28 million.

On the limited front, Cantinflas was off to a solid start with an estimated four-day take of $3.33 million. The biopic from Lionsgate and Pantelion earned a healthy per-location average of $8,704 from 382 locations. The revised three-day estimate for the film stands at $2.66 million.

Meanwhile, Sony's re-issue of Ghostbusters grossed an estimated $2.2 million over the four-day frame from 784 locations. The revised three-day estimate for the re-issue of the 1984 blockbuster is $1.75 million.

Daily Domestic Gross Thu, Jul. 19 2012

Wide (1000+)

#TitleThu, Jul. 19 2012LocationsAvg.TotalWks.Dist.
1Ice Age: Continental Drift$4,620,310-10%3,881--$1,190$68,423,3061Fox
2The Amazing Spider-Man$3,409,530-15%4,3180$790$217,724,3142Sony / Columbia
3Ted (2012)$2,246,040-16%3,30347$680$170,419,8153Universal
5Magic Mike$1,349,196-8%3,090-30$437$97,675,0273Warner Bros.
7Katy Perry: Part of Me 3D$622,350-9%2,7322$228$21,464,2122Paramount
8Madagascar 3: Europe's Most Wanted$545,269-7%2,285-576$239$206,275,2556Paramount / DreamWorks
9Tyler Perry's Madea's Witness Protection$531,005-7%2,004-157$265$58,036,5483Lionsgate

Limited (100 — 999)

#TitleThu, Jul. 19 2012LocationsAvg.TotalWks.Dist.
1Moonrise Kingdom$370,260-15%92440$401$34,256,4888Focus
2Marvel's The Avengers$172,561-11%747-378$231$614,438,01411Disney
3Snow White and the Huntsman$115,090-11%677-475$170$152,161,9107Universal
4People Like Us$110,154-1%961-1094$115$11,649,6403Disney / DreamWorks
5Men in Black 3$95,038-5%497-382$191$175,216,4638Sony / Columbia
7The Best Exotic Marigold Hotel$90,048-7%342-17$263$43,435,98011Fox Searchlight
8Shut Up and Play the Hits$85,192-75%161--$529$430,1920Oscilloscope
9Abraham Lincoln: Vampire Hunter$78,283-18%655-1002$120$36,301,0214Fox
10The Hunger Games$45,131-1%212-16$213$405,045,47417Lionsgate
11Dark Shadows$34,709-3%239-64$145$77,411,16010Warner Bros.
12Safety Not Guaranteed$33,400-17%18273$184$2,783,5296FilmDistrict
13Dr. Seuss' The Lorax$32,76011%168-7$195$213,863,50020Universal
15Rock of Ages$27,044-16%255-446$106$37,683,4905Warner Bros. / New Line
16What to Expect When You're Expecting$26,465-5%221-15$120$40,840,7339Lionsgate
17The Dictator$15,013-10%161-25$93$59,569,2729Paramount

Platform (1 — 99)

#TitleThu, Jul. 19 2012LocationsAvg.TotalWks.Dist.
1Beasts of the Southern Wild$88,737-13%8162$1,096$2,091,6993Fox Searchlight
2To the Arctic 3D$64,089-10%520$1,232$5,781,29013Warner Bros. / IMAX
3The Intouchables$52,03610%8323$627$6,759,1558Weinstein Company
4Born to Be Wild 3D$15,525-10%330$470$20,018,81967Warner Bros. / IMAX
5The Three Stooges$13,531-16%72-4$188$44,106,86714Fox
6Mirror Mirror$12,02214%91-28$132$64,800,69216Relativity Media
7For Greater Glory$9,436-16%423$225$5,535,3017ARC Entertainment
8The Lucky One (2012)$3,7898%41-31$92$60,457,13813Warner Bros.
9The Obama Effect$2,392-17%25--$96$96,8391ARC Entertainment
10Easy Money (2012)$2,3543%21$1,177$37,3861Weinstein Company
11A Cat In Paris$2,008-10%18--$112$217,7677GKIDS
12Chernobyl Diaries$1,82125%23-15$79$18,119,6408Warner Bros.
13Crooked Arrows$61268%9-2$68$1,832,5419Branded/Peck Films