Grosses

'Lucy' Strong with $48.9M in Four Days; $33.1M for 'Hercules' Over the Same SpanJuly 29, 2014 12:41 PM

by Daniel Garris

Universal's Lucy took in $4.97 million on Monday to lead the daily box office for a fourth consecutive day. The modestly budgeted sci-fi action film starring Scarlett Johansson fell 58 percent from Sunday. Lucy continues to exceed expectations with a strong four-day start of $48.87 million and will zoom past the $50 million mark today. The film is currently running 22 percent ahead of the $40.13 million four-day take of 2010's Salt.

Hercules continued to hold its own with a second place take of $3.34 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM did fall 61 percent from Sunday, which represented the day's poorest daily percentage hold among wide releases. Hercules has grossed a stronger than expected $33.14 million in four days. That places the film 8 percent behind the $36.03 million four-day start of 2012's Wrath of the Titans.

Fox's Dawn of the Planet of the Apes took third place with $2.21 million. The critically acclaimed 3D sci-fi action sequel was down 58 percent from Sunday and down a so-so 47 percent from last Monday. Dawn of the Planet of the Apes has clearly taken a bit of a hit from the stronger than expected performances of Lucy and Hercules. With that said the film counties to exceed expectations with $174.67 million in 18 days.

Universal's The Purge: Anarchy claimed fourth with $1.53 million. The low budget horror sequel was down just 50 percent from Sunday and down a respectable 54 percent from last Monday. The Purge: Anarchy continues to perform well and has now grossed $53.39 million in eleven days. That places the film just ahead of the $53.14 million eleven-day take of last year's The Purge.

Planes: Fire and Rescue followed closely behind in fifth with $1.499 million. The modestly budgeted computer animated sequel from Disney fell 51 percent from Sunday and just 19 percent from last Monday. With an eleven-day take of $36.85 million, Planes: Fire and Rescue is currently running 21 percent behind the $46.76 million eleven-day gross of last year's Planes.

Daily Domestic Gross Thu, Jul. 19 2012

Wide (1000+)

#TitleThu, Jul. 19 2012LocationsAvg.TotalWks.Dist.
1Ice Age: Continental Drift$4,620,310-10%3,881--$1,190$68,423,3061Fox
2The Amazing Spider-Man$3,409,530-15%4,3180$790$217,724,3142Sony / Columbia
3Ted (2012)$2,246,040-16%3,30347$680$170,419,8153Universal
4Brave$1,531,828-6%3,392-499$452$202,749,1864Disney
5Magic Mike$1,349,196-8%3,090-30$437$97,675,0273Warner Bros.
6Savages$843,200-22%2,6357$320$36,656,1952Universal
7Katy Perry: Part of Me 3D$622,350-9%2,7322$228$21,464,2122Paramount
8Madagascar 3: Europe's Most Wanted$545,269-7%2,285-576$239$206,275,2556Paramount / DreamWorks
9Tyler Perry's Madea's Witness Protection$531,005-7%2,004-157$265$58,036,5483Lionsgate

Limited (100 — 999)

#TitleThu, Jul. 19 2012LocationsAvg.TotalWks.Dist.
1Moonrise Kingdom$370,260-15%92440$401$34,256,4888Focus
2Marvel's The Avengers$172,561-11%747-378$231$614,438,01411Disney
3Snow White and the Huntsman$115,090-11%677-475$170$152,161,9107Universal
4People Like Us$110,154-1%961-1094$115$11,649,6403Disney / DreamWorks
5Men in Black 3$95,038-5%497-382$191$175,216,4638Sony / Columbia
6Prometheus$95,034-24%559-546$170$124,803,0946Fox
7The Best Exotic Marigold Hotel$90,048-7%342-17$263$43,435,98011Fox Searchlight
8Shut Up and Play the Hits$85,192-75%161--$529$430,1920Oscilloscope
9Abraham Lincoln: Vampire Hunter$78,283-18%655-1002$120$36,301,0214Fox
10The Hunger Games$45,131-1%212-16$213$405,045,47417Lionsgate
11Dark Shadows$34,709-3%239-64$145$77,411,16010Warner Bros.
12Safety Not Guaranteed$33,400-17%18273$184$2,783,5296FilmDistrict
13Dr. Seuss' The Lorax$32,76011%168-7$195$213,863,50020Universal
14Battleship$31,920-7%228-21$140$64,870,6109Universal
15Rock of Ages$27,044-16%255-446$106$37,683,4905Warner Bros. / New Line
16What to Expect When You're Expecting$26,465-5%221-15$120$40,840,7339Lionsgate
17The Dictator$15,013-10%161-25$93$59,569,2729Paramount

Platform (1 — 99)

#TitleThu, Jul. 19 2012LocationsAvg.TotalWks.Dist.
1Beasts of the Southern Wild$88,737-13%8162$1,096$2,091,6993Fox Searchlight
2To the Arctic 3D$64,089-10%520$1,232$5,781,29013Warner Bros. / IMAX
3The Intouchables$52,03610%8323$627$6,759,1558Weinstein Company
4Born to Be Wild 3D$15,525-10%330$470$20,018,81967Warner Bros. / IMAX
5The Three Stooges$13,531-16%72-4$188$44,106,86714Fox
6Mirror Mirror$12,02214%91-28$132$64,800,69216Relativity Media
7For Greater Glory$9,436-16%423$225$5,535,3017ARC Entertainment
8The Lucky One (2012)$3,7898%41-31$92$60,457,13813Warner Bros.
9The Obama Effect$2,392-17%25--$96$96,8391ARC Entertainment
10Easy Money (2012)$2,3543%21$1,177$37,3861Weinstein Company
11A Cat In Paris$2,008-10%18--$112$217,7677GKIDS
12Chernobyl Diaries$1,82125%23-15$79$18,119,6408Warner Bros.
13Crooked Arrows$61268%9-2$68$1,832,5419Branded/Peck Films