Grosses

'Lucy' Strong with $48.9M in Four Days; $33.1M for 'Hercules' Over the Same SpanJuly 29, 2014 12:41 PM

by Daniel Garris

Universal's Lucy took in $4.97 million on Monday to lead the daily box office for a fourth consecutive day. The modestly budgeted sci-fi action film starring Scarlett Johansson fell 58 percent from Sunday. Lucy continues to exceed expectations with a strong four-day start of $48.87 million and will zoom past the $50 million mark today. The film is currently running 22 percent ahead of the $40.13 million four-day take of 2010's Salt.

Hercules continued to hold its own with a second place take of $3.34 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM did fall 61 percent from Sunday, which represented the day's poorest daily percentage hold among wide releases. Hercules has grossed a stronger than expected $33.14 million in four days. That places the film 8 percent behind the $36.03 million four-day start of 2012's Wrath of the Titans.

Fox's Dawn of the Planet of the Apes took third place with $2.21 million. The critically acclaimed 3D sci-fi action sequel was down 58 percent from Sunday and down a so-so 47 percent from last Monday. Dawn of the Planet of the Apes has clearly taken a bit of a hit from the stronger than expected performances of Lucy and Hercules. With that said the film counties to exceed expectations with $174.67 million in 18 days.

Universal's The Purge: Anarchy claimed fourth with $1.53 million. The low budget horror sequel was down just 50 percent from Sunday and down a respectable 54 percent from last Monday. The Purge: Anarchy continues to perform well and has now grossed $53.39 million in eleven days. That places the film just ahead of the $53.14 million eleven-day take of last year's The Purge.

Planes: Fire and Rescue followed closely behind in fifth with $1.499 million. The modestly budgeted computer animated sequel from Disney fell 51 percent from Sunday and just 19 percent from last Monday. With an eleven-day take of $36.85 million, Planes: Fire and Rescue is currently running 21 percent behind the $46.76 million eleven-day gross of last year's Planes.

Daily Domestic Gross Sun, Jul. 22 2012

Wide (1000+)

#TitleSun, Jul. 22 2012LocationsAvg.TotalWks.Dist.
1The Dark Knight Rises$40,200,432-11%4,404--$9,128$160,887,2951Warner Bros.
2Ice Age: Continental Drift$5,895,196-24%3,8865$1,517$88,840,2842Fox
3The Amazing Spider-Man$3,185,221-25%3,753-565$849$228,611,4253Sony / Columbia
4Ted (2012)$2,876,530-26%3,214-89$895$180,431,4254Universal
5Brave$1,799,755-21%2,899-493$621$208,774,1735Disney
6Savages$1,097,920-15%2,336-299$470$40,055,0753Universal
7Magic Mike$1,052,259-34%2,606-484$404$101,966,4594Warner Bros.
8Tyler Perry's Madea's Witness Protection$591,213-38%1,540-464$384$60,289,6224Lionsgate
9Madagascar 3: Europe's Most Wanted$388,583-23%1,261-1024$308$207,626,2017Paramount / DreamWorks
10Katy Perry: Part of Me 3D$335,283-18%1,123-1609$299$22,612,7063Paramount

Limited (100 — 999)

#TitleSun, Jul. 22 2012LocationsAvg.TotalWks.Dist.
1Moonrise Kingdom$526,595-30%895-29$588$36,087,9599Focus
2Dark Shadows$255,357-53%412173$620$78,620,97411Warner Bros.
3Beasts of the Southern Wild$231,991-26%12948$1,798$2,855,1424Fox Searchlight
4Marvel's The Avengers$175,410-31%495-252$354$615,058,42512Disney
5The Best Exotic Marigold Hotel$125,513-27%288-54$436$43,852,77112Fox Searchlight
6Snow White and the Huntsman$120,655-33%409-268$295$152,589,3158Universal
7Prometheus$94,790-24%312-247$304$125,113,4897Fox
8Men in Black 3$71,576-34%266-231$269$175,476,7279Sony / Columbia
9Rock of Ages$70,070-41%32267$218$37,966,4356Warner Bros. / New Line
10Abraham Lincoln: Vampire Hunter$58,092-22%266-389$218$36,485,3915Fox
11The Hunger Games$54,097-25%190-22$285$405,227,71118Lionsgate
12Safety Not Guaranteed$47,131-30%124-58$380$2,940,6897FilmDistrict
13Battleship$39,560-21%172-56$230$64,996,17510Universal
14The Pirates! Band of Misfits$34,115-19%189-43$181$30,724,02213Sony / Columbia
15What to Expect When You're Expecting$31,340-32%192-29$163$40,954,15810Lionsgate
16Dr. Seuss' The Lorax$23,380-24%167-1$140$213,949,50521Universal
17The Dictator$16,028-9%105-56$153$59,617,06810Paramount

Platform (1 — 99)

#TitleSun, Jul. 22 2012LocationsAvg.TotalWks.Dist.
1The Intouchables$94,318-30%918$1,036$7,072,7029Weinstein Company
2To the Arctic 3D$51,848-25%520$997$5,968,74614Warner Bros. / IMAX
3Bol Bachchan$21,075-30%46-52$458$1,155,6953Fox International Pictures
4That's My Boy$17,004-45%84-88$202$36,931,0896Sony / Columbia
5Born to Be Wild 3D$13,445-41%330$407$20,080,16268Warner Bros. / IMAX
6The Three Stooges$13,380-41%53-19$252$44,160,31215Fox
7For Greater Glory$8,76812%33-9$266$5,557,7248ARC Entertainment
8Mirror Mirror$7,254-40%59-32$123$64,829,63717Relativity Media
9A Cat In Paris$4,752-18%180$264$231,2818GKIDS
10Easy Money (2012)$4,499-29%20$2,250$52,0512Weinstein Company
1130 Beats$2,476-23%15--$165$8,6241Roadside Attractions
12The Obama Effect$2,273-12%21-4$108$103,9612ARC Entertainment