Grosses

'Guardians' Adds $3.85M in First Place on Friday; 'As Above' Bows to $3.2M in Second Place; 'November Man' Takes $2.2M in FifthAugust 30, 2014 03:50 AM

by Shawn Robbins

Disney reports that Guardians of the Galaxy officially became the year's top domestic grosser on Friday with another $3.85 million added to its haul, off just 20 percent from last Friday, as it again claimed first place. That gives the film $262.1 million overall so far, surpassing Captain America: The Winter Soldier's final tally of $259.8 million. Through the same point in release (29 days), Guardians is now 13 percent ahead of the pace of Winter Soldier and just 1.6 percent behind that of 2008's original Iron Man. BoxOffice projects a $16.3 million 3-day weekend and a $21.8 million 4-day holiday frame.

Universal opened As Above So Below to a healthy $3.2 million yesterday after Thursday night's $470,000 preview grosses. The horror/thriller pic bowed 48 percent lower than 2012's The Possession (which also opened Labor Day weekend) and 36 percent under Oculus, however, As Above's modest $5 million production budget gives it a pass on that front. BoxOffice projects a $9.3 million 3-day and $11.2 million 4-day.

Paramount's Teenage Mutant Ninja Turtles grabbed $2.66 million yesterday, down 41 percent from the same day last week. The reboot has amassed $153.3 million through 22 days of release, 21 percent more than G.I. Joe: The Rise of Cobra through the same point. BoxOffice projects an $11.3 million 3-day weekend and $14.7 million 4-day.

Warner Bros. reports that If I Stay added $2.6 million yesterday, off 62 percent from opening day last week. The young adult drama has earned $23.2 million thus far, 42 percent more than The Host at the same point. BoxOffice projects a $9.4 million 3-day frame and $11.9 million 4-day.

Rounding out Friday's top five, Relativity Media's The November Man posted $2.2 million in its third day of release for a $3.89 million total so far. The film is pacing 14 percent behind 2011's The Debt, which also opened on Wednesday before Labor Day. BoxOffice projects The November Man will take in $8 million for the 3-day and $10.2 million for the 4-day.

On the limited release front, Sony's 30th anniversary re-release of Ghostbusters took in $490,000 from 784 locations on Friday. That's a per-theater average of $625. The performance is noticeably lower than that of 2012's Raiders of the Lost Ark IMAX re-release ($1,648 opening day PTA) and 2012's Top Gun 3D ($1,757), although it should be noted that Ghostbusters doesn't have the advantage of premium priced tickets that those flicks carried. BoxOffice projects a $1.3 million 3-day and $1.7 million 4-day weekend.

Check BoxOffice on Sunday morning for official 3- and 4-day weekend estimates from the studios.

Daily Domestic Gross Tue, Jul. 24 2012

Wide (1000+)

#TitleTue, Jul. 24 2012LocationsAvg.TotalWks.Dist.
1The Dark Knight Rises$17,762,472-8%4,404--$4,033$198,038,8961Warner Bros.
2Ice Age: Continental Drift$3,776,00331%3,8865$972$95,501,3172Fox
3The Amazing Spider-Man$2,036,49131%3,753-565$543$232,198,2653Sony / Columbia
4Ted (2012)$1,687,35018%3,214-89$525$183,549,0054Universal
5Brave$1,237,37127%2,899-493$427$210,985,7775Disney
6Magic Mike$868,15330%2,606-484$333$103,501,0734Warner Bros.
7Savages$618,77523%2,336-299$265$41,175,9053Universal
8Tyler Perry's Madea's Witness Protection$314,03414%1,540-464$204$60,878,6114Lionsgate
9Madagascar 3: Europe's Most Wanted$300,79236%1,261-1024$239$208,147,8437Paramount / DreamWorks
10Katy Perry: Part of Me 3D$265,11812%1,123-1609$236$23,114,2413Paramount

Limited (100 — 999)

#TitleTue, Jul. 24 2012LocationsAvg.TotalWks.Dist.
1Moonrise Kingdom$303,99515%895-29$340$36,655,4289Focus
2Dark Shadows$131,44427%412173$319$78,856,11111Warner Bros.
3Marvel's The Avengers$123,36725%495-252$249$615,280,15612Disney
4Beasts of the Southern Wild$117,27713%12948$909$3,076,3484Fox Searchlight
5The Best Exotic Marigold Hotel$78,01422%288-54$271$43,994,64612Fox Searchlight
6Snow White and the Huntsman$75,66512%409-268$185$152,732,4658Universal
7Prometheus$56,69217%312-247$182$125,218,5557Fox
8Rock of Ages$40,7576%32267$127$38,045,5766Warner Bros. / New Line
9Abraham Lincoln: Vampire Hunter$36,79521%266-389$138$36,552,7215Fox
10The Hunger Games$36,17615%190-22$190$405,295,43718Lionsgate
11Dr. Seuss' The Lorax$24,21561%167-1$145$213,988,75021Universal
12Safety Not Guaranteed$23,99112%124-58$193$2,986,0557FilmDistrict
13Battleship$22,36018%172-56$130$65,037,45510Universal
14What to Expect When You're Expecting$21,04015%192-29$110$40,993,54410Lionsgate
15The Dictator$8,6538%105-56$82$59,633,75310Paramount

Platform (1 — 99)

#TitleTue, Jul. 24 2012LocationsAvg.TotalWks.Dist.
1To the Arctic 3D$64,75822%520$1,245$6,086,49714Warner Bros. / IMAX
2The Intouchables$50,36233%918$553$7,160,8509Weinstein Company
3Born to Be Wild 3D$17,27714%330$524$20,112,56868Warner Bros. / IMAX
4The Three Stooges$11,968136%53-19$226$44,177,34715Fox
5Mirror Mirror$6,90645%59-32$117$64,841,30217Relativity Media
6For Greater Glory$3,5799%33-9$108$5,564,6018ARC Entertainment
7Easy Money (2012)$2,90314%20$1,452$57,5042Weinstein Company
8A Cat In Paris$1,85445%180$103$234,4108GKIDS
9The Imposter$1,234-7%1--$1,234$44,3082Indomina Releasing