Grosses

'Guardians of the Galaxy' Easily Leads with $22.2M; 'As Above/So Below' Debuts in Fifth with $10.3M; 'The November Man' Lands in Sixth with $10.2MSeptember 01, 2014 08:55 AM

by Daniel Garris

Disney's Guardians of the Galaxy took in an estimated $22.18 million over the four-day frame to lead the box office for a second straight weekend. In the process, the blockbuster sci-fi superhero adaptation from Marvel became the highest grossing release of 2014 thus far domestically. Guardians of the Galaxy has grossed a tremendous $280.48 million through 32 days of release and will continue to distance itself from the $259.77 million take of Captain America: The Winter Soldier. Over the four-day frame, Guardians of the Galaxy was up an impressive 29 percent over last weekend's three-day frame. The revised three-day estimate for Guardians of the Galaxy is $17.08 million.

While it didn't have the greatest hold this weekend by Labor Day weekend standards, Paramount's Teenage Mutant Ninja Turtles still held steady in second place over the four-day frame with an estimated $15.7 million. The successful franchise re-launch was down 6 percent from last weekend's three-day frame. Teenage Mutant Ninja Turtles continues to exceed expectations in a very big way with a 25-day take of $166.36 million. The revised three-day estimate for the film is $11.90 million.

Warner's If I Stay claimed third place with an estimated four-day take of $11.30 million. That represented a respectable 26 percent decline from last weekend. If I Stay continues to perform towards the lower end of expectations with $32.16 million in eleven days. The film is performing well given its modest price tag and is running 21 percent ahead of the $26.62 million eleven-day take of last year's Carrie. The revised three-day estimate for the film is $9.30 million.

Universal's As Above/So Below debuted in fifth place over the four-day frame with an estimated $10.32 million. The low-budget horror film opened on the low end of pre-release expectations. As Above/So Below performed similarly to 2011's Apollo 18, which debuted with a $10.71 million 4-day Labor Day weekend take. As Above/So Below received a lackluster C- rating on CinemaScore and will likely be front-loaded going forward due in part to its genre. The revised three-day estimate for the film is $8.6 million.

The November Man opened in sixth with an estimated four-day take of $10.2 million. There is a history of new films aimed at adults over-performing during Labor Day weekend, but Relativity's action thriller starring Pierce Brosnan opened in line with expectations. The six-day total for The November Man stands at $11.89 million. That places The November Man 19 percent behind the $14.75 million six-day start of 2011's The Debt. The film received a respectable B+ rating on CinemaScore. The revised three-day estimate for the film is $7.88 million.

Let's Be Cops placed in fourth with an estimated four-day gross of $10.55 million. Fox's low-budget action comedy was down a solid 2 percent from last weekend. Let's Be Cops surpassed the $50 million mark this weekend and is now on the verge of reaching the $60 million mark with a 20-day take of $59.67 million. The revised three-day estimate for the film is $8.28 million.

On the limited front, Cantinflas was off to a solid start with an estimated four-day take of $3.33 million. The biopic from Lionsgate and Pantelion earned a healthy per-location average of $8,704 from 382 locations. The revised three-day estimate for the film stands at $2.66 million.

Meanwhile, Sony's re-issue of Ghostbusters grossed an estimated $2.2 million over the four-day frame from 784 locations. The revised three-day estimate for the re-issue of the 1984 blockbuster is $1.75 million.

Daily Domestic Gross Thu, Jul. 26 2012

Wide (1000+)

#TitleThu, Jul. 26 2012LocationsAvg.TotalWks.Dist.
1The Dark Knight Rises$13,202,371-4%4,404--$2,998$225,011,3591Warner Bros.
2Ice Age: Continental Drift$3,230,84215%3,8865$831$101,547,2142Fox
3The Amazing Spider-Man$1,580,1747%3,753-565$421$235,252,6103Sony / Columbia
4Ted (2012)$1,398,0906%3,214-89$435$186,265,6004Universal
5Brave$1,108,65819%2,899-493$382$213,024,5195Disney
6Magic Mike$762,4593%2,606-484$293$105,006,8554Warner Bros.
7Savages$501,3357%2,336-299$215$42,145,5703Universal
8Madagascar 3: Europe's Most Wanted$298,32833%1,261-1024$237$208,670,4007Paramount / DreamWorks
9Tyler Perry's Madea's Witness Protection$281,9966%1,540-464$183$61,427,2974Lionsgate
10Katy Perry: Part of Me 3D$250,65413%1,123-1609$223$23,585,8973Paramount

Limited (100 — 999)

#TitleThu, Jul. 26 2012LocationsAvg.TotalWks.Dist.
1Moonrise Kingdom$291,63412%895-29$326$37,206,4999Focus
2Marvel's The Avengers$110,15718%495-252$223$615,483,85112Disney
3Beasts of the Southern Wild$104,2194%12948$808$3,280,8904Fox Searchlight
4Dark Shadows$90,559-22%412173$220$79,063,30011Warner Bros.
5The Best Exotic Marigold Hotel$73,5018%288-54$255$44,136,26412Fox Searchlight
6Snow White and the Huntsman$71,57513%409-268$175$152,867,2358Universal
7Prometheus$52,43912%312-247$168$125,317,9197Fox
8Rock of Ages$41,9152%32267$130$38,128,4866Warner Bros. / New Line
9Abraham Lincoln: Vampire Hunter$34,7615%266-389$131$36,620,5655Fox
10The Hunger Games$34,7184%190-22$183$405,363,38318Lionsgate
11Safety Not Guaranteed$24,3637%124-58$196$3,033,2677FilmDistrict
12Dr. Seuss' The Lorax$22,54517%167-1$135$214,030,50021Universal
13Battleship$21,5009%172-56$125$65,078,65010Universal
14What to Expect When You're Expecting$20,0894%192-29$105$41,032,87210Lionsgate
15The Dictator$8,63310%105-56$82$59,650,22210Paramount

Platform (1 — 99)

#TitleThu, Jul. 26 2012LocationsAvg.TotalWks.Dist.
1To the Arctic 3D$69,8129%520$1,343$6,220,30514Warner Bros. / IMAX
2The Intouchables$48,7734%918$536$7,256,5689Weinstein Company
3Ruby Sparks$20,2794%13--$1,560$39,8360Fox Searchlight
4Born to Be Wild 3D$20,2598%330$614$20,151,65668Warner Bros. / IMAX
5The Three Stooges$8,448-14%53-19$159$44,195,65615Fox
6Mirror Mirror$6,84121%59-32$116$64,853,77917Relativity Media
7For Greater Glory$4,00917%33-9$121$5,572,0378ARC Entertainment
8Easy Money (2012)$1,998-5%20$999$61,6042Weinstein Company
9The Imposter$1,71626%1--$1,716$47,3912Indomina Releasing
10A Cat In Paris$1,67416%180$93$237,5218GKIDS