Grosses

'Lucy' Strong with $48.9M in Four Days; $33.1M for 'Hercules' Over the Same SpanJuly 29, 2014 12:41 PM

by Daniel Garris

Universal's Lucy took in $4.97 million on Monday to lead the daily box office for a fourth consecutive day. The modestly budgeted sci-fi action film starring Scarlett Johansson fell 58 percent from Sunday. Lucy continues to exceed expectations with a strong four-day start of $48.87 million and will zoom past the $50 million mark today. The film is currently running 22 percent ahead of the $40.13 million four-day take of 2010's Salt.

Hercules continued to hold its own with a second place take of $3.34 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM did fall 61 percent from Sunday, which represented the day's poorest daily percentage hold among wide releases. Hercules has grossed a stronger than expected $33.14 million in four days. That places the film 8 percent behind the $36.03 million four-day start of 2012's Wrath of the Titans.

Fox's Dawn of the Planet of the Apes took third place with $2.21 million. The critically acclaimed 3D sci-fi action sequel was down 58 percent from Sunday and down a so-so 47 percent from last Monday. Dawn of the Planet of the Apes has clearly taken a bit of a hit from the stronger than expected performances of Lucy and Hercules. With that said the film counties to exceed expectations with $174.67 million in 18 days.

Universal's The Purge: Anarchy claimed fourth with $1.53 million. The low budget horror sequel was down just 50 percent from Sunday and down a respectable 54 percent from last Monday. The Purge: Anarchy continues to perform well and has now grossed $53.39 million in eleven days. That places the film just ahead of the $53.14 million eleven-day take of last year's The Purge.

Planes: Fire and Rescue followed closely behind in fifth with $1.499 million. The modestly budgeted computer animated sequel from Disney fell 51 percent from Sunday and just 19 percent from last Monday. With an eleven-day take of $36.85 million, Planes: Fire and Rescue is currently running 21 percent behind the $46.76 million eleven-day gross of last year's Planes.

Daily Domestic Gross Tue, Aug. 21 2012

Wide (1000+)

#TitleTue, Aug. 21 2012LocationsAvg.TotalWks.Dist.
1The Expendables 2$3,230,64516%3,316--$974$34,614,1441Lionsgate
2The Bourne Legacy$2,007,85518%3,7538$535$73,333,9352Universal
3ParaNorman$1,747,37420%3,429--$510$17,290,2921Focus
4The Campaign$1,709,46512%3,25550$525$54,676,8772Warner Bros.
5The Odd Life of Timothy Green$1,511,03018%2,598--$582$17,888,5021Disney
6The Dark Knight Rises$1,503,2959%3,157-533$476$412,665,0205Warner Bros.
7Hope Springs (2012)$1,227,39734%2,3610$520$37,206,1112Sony / Columbia
8Sparkle (2012)$946,8268%2,244--$422$13,464,9801Sony / TriStar
9Diary of a Wimpy Kid: Dog Days$605,09518%2,737-664$221$39,865,8993Fox
10Total Recall (2012)$508,74024%2,434-1167$209$52,673,2053Sony / Columbia
11Ice Age: Continental Drift$497,11428%2,274-829$219$151,078,6506Fox
12Ted (2012)$216,2659%1,169-1039$185$213,479,4008Universal

Limited (100 — 999)

#TitleTue, Aug. 21 2012LocationsAvg.TotalWks.Dist.
1Step Up Revolution$145,26137%905-993$161$33,027,7984Lionsgate / Summit
2The Amazing Spider-Man$134,17530%598-987$224$257,672,4487Sony / Columbia
3Brave$128,72512%641-618$201$229,365,1939Disney
4Madagascar 3: Europe's Most Wanted$124,10931%406100$306$212,903,36011Paramount / DreamWorks
5Moonrise Kingdom$75,5265%282-165$268$43,113,78913Focus
6Beasts of the Southern Wild$74,1479%236-50$314$8,252,8998Fox Searchlight
7The Intouchables$58,57727%1940$302$9,989,76113Weinstein Company
8The Watch$56,49314%513-1950$110$33,168,6754Fox
9Ruby Sparks$43,71826%218-43$201$1,874,9724Fox Searchlight
10Nitro Circus The Movie 3D$43,335-4%424-376$102$3,166,2842ARC Entertainment
11Magic Mike$42,08828%255-195$165$112,795,0958Warner Bros.
12Snow White and the Huntsman$26,84010%244-29$110$154,711,90512Universal
13The Hunger Games$21,6325%230-30$94$407,730,51722Lionsgate
14The Best Exotic Marigold Hotel$19,36034%128-56$151$45,626,08316Fox Searchlight
15Savages$16,99510%154-164$110$47,090,3257Universal
16Prometheus$12,03620%101-40$119$126,217,41611Fox
17Tyler Perry's Madea's Witness Protection$11,64732%199-165$59$64,978,8728Lionsgate
18Katy Perry: Part of Me 3D$10,9825%140-62$78$25,262,3837Paramount
19Abraham Lincoln: Vampire Hunter$9,8039%105-25$93$37,325,9169Fox

Platform (1 — 99)

#TitleTue, Aug. 21 2012LocationsAvg.TotalWks.Dist.
1To the Arctic 3D$41,5131%520$798$7,739,02818Warner Bros. / IMAX
2Born to Be Wild 3D$12,5207%330$379$20,604,63472Warner Bros. / IMAX
3Cosmopolis$6,922-7%3--$2,307$281,3001Entertainment One Films
4Safety Not Guaranteed$5,95836%54-19$110$3,693,94011FilmDistrict
5Easy Money (2012)$1,58810%5-2$318$168,8186Weinstein Company
6A Cat In Paris$88570%7-5$126$295,79112GKIDS