'Guardians of the Galaxy' Easily Leads with $22.2M; 'As Above/So Below' Debuts in Fifth with $10.3M; 'The November Man' Lands in Sixth with $10.2MSeptember 01, 2014 08:55 AM

by Daniel Garris

Disney's Guardians of the Galaxy took in an estimated $22.18 million over the four-day frame to lead the box office for a second straight weekend. In the process, the blockbuster sci-fi superhero adaptation from Marvel became the highest grossing release of 2014 thus far domestically. Guardians of the Galaxy has grossed a tremendous $280.48 million through 32 days of release and will continue to distance itself from the $259.77 million take of Captain America: The Winter Soldier. Over the four-day frame, Guardians of the Galaxy was up an impressive 29 percent over last weekend's three-day frame. The revised three-day estimate for Guardians of the Galaxy is $17.08 million.

While it didn't have the greatest hold this weekend by Labor Day weekend standards, Paramount's Teenage Mutant Ninja Turtles still held steady in second place over the four-day frame with an estimated $15.7 million. The successful franchise re-launch was down 6 percent from last weekend's three-day frame. Teenage Mutant Ninja Turtles continues to exceed expectations in a very big way with a 25-day take of $166.36 million. The revised three-day estimate for the film is $11.90 million.

Warner's If I Stay claimed third place with an estimated four-day take of $11.30 million. That represented a respectable 26 percent decline from last weekend. If I Stay continues to perform towards the lower end of expectations with $32.16 million in eleven days. The film is performing well given its modest price tag and is running 21 percent ahead of the $26.62 million eleven-day take of last year's Carrie. The revised three-day estimate for the film is $9.30 million.

Universal's As Above/So Below debuted in fifth place over the four-day frame with an estimated $10.32 million. The low-budget horror film opened on the low end of pre-release expectations. As Above/So Below performed similarly to 2011's Apollo 18, which debuted with a $10.71 million 4-day Labor Day weekend take. As Above/So Below received a lackluster C- rating on CinemaScore and will likely be front-loaded going forward due in part to its genre. The revised three-day estimate for the film is $8.6 million.

The November Man opened in sixth with an estimated four-day take of $10.2 million. There is a history of new films aimed at adults over-performing during Labor Day weekend, but Relativity's action thriller starring Pierce Brosnan opened in line with expectations. The six-day total for The November Man stands at $11.89 million. That places The November Man 19 percent behind the $14.75 million six-day start of 2011's The Debt. The film received a respectable B+ rating on CinemaScore. The revised three-day estimate for the film is $7.88 million.

Let's Be Cops placed in fourth with an estimated four-day gross of $10.55 million. Fox's low-budget action comedy was down a solid 2 percent from last weekend. Let's Be Cops surpassed the $50 million mark this weekend and is now on the verge of reaching the $60 million mark with a 20-day take of $59.67 million. The revised three-day estimate for the film is $8.28 million.

On the limited front, Cantinflas was off to a solid start with an estimated four-day take of $3.33 million. The biopic from Lionsgate and Pantelion earned a healthy per-location average of $8,704 from 382 locations. The revised three-day estimate for the film stands at $2.66 million.

Meanwhile, Sony's re-issue of Ghostbusters grossed an estimated $2.2 million over the four-day frame from 784 locations. The revised three-day estimate for the re-issue of the 1984 blockbuster is $1.75 million.

Daily Domestic Gross Thu, Aug. 30 2012

Wide (1000+)

#TitleThu, Aug. 30 2012LocationsAvg.TotalWks.Dist.
1The Expendables 2$1,052,413-1%3,35539$314$57,358,9052Lionsgate
2Lawless$1,006,363-11%2,565--$392$2,142,4470Weinstein Company
3The Bourne Legacy$734,5050%3,490-263$210$88,998,4403Universal
4The Dark Knight Rises$668,2070%2,606-551$256$425,313,9506Warner Bros.
6The Campaign$633,054-1%3,202-53$198$67,574,6643Warner Bros.
7Hope Springs (2012)$571,335-4%2,40241$238$47,356,5073Sony / Columbia
8The Odd Life of Timothy Green$560,9660%2,5980$216$29,877,3582Disney
9Premium Rush$446,779-2%2,255--$198$8,355,1971Sony / Columbia
10Hit and Run$330,720-7%2,870172$115$7,469,3901Open Road
11Sparkle (2012)$259,168-1%2,020-224$128$19,926,8452Sony / TriStar
12Diary of a Wimpy Kid: Dog Days$151,390-1%1,547-761$98$43,767,5884Fox
13Ice Age: Continental Drift$144,131-3%1,211-719$119$154,332,8147Fox
14Total Recall (2012)$137,4334%1,326-825$104$55,869,6254Sony / Columbia
15The Oogieloves in The BIG Balloon Adventure$123,02420%2,160--$57$225,5880Kenn Viselman Presents

Limited (100 — 999)

#TitleThu, Aug. 30 2012LocationsAvg.TotalWks.Dist.
1The Apparition$154,172-5%810--$190$3,618,8591Warner Bros.
2Ted (2012)$81,8050%679-339$120$215,164,9059Universal
4Beasts of the Southern Wild$58,5647%2322$252$9,089,9399Fox Searchlight
5The Amazing Spider-Man$51,1302%368-174$139$258,600,0578Sony / Columbia
6Madagascar 3: Europe's Most Wanted$50,5290%374-32$135$213,909,44912Paramount / DreamWorks
7Moonrise Kingdom$48,0106%33250$145$43,863,06814Focus
8The Intouchables$45,2939%1940$233$10,636,80714Weinstein Company
9Magic Mike$36,3083%355100$102$113,232,8649Warner Bros.
10Step Up Revolution$31,903-2%428-477$75$33,882,3225Lionsgate / Summit
11The Best Exotic Marigold Hotel$18,9355%106-14$179$45,827,99617Fox Searchlight
12Ruby Sparks$17,016-1%119-75$143$2,180,0905Fox Searchlight
13The Watch$16,0211%250-145$64$33,534,2005Fox
14Snow White and the Huntsman$14,5507%194-50$75$154,977,39513Universal
16The Hunger Games$9,6585%189-41$51$407,923,30923Lionsgate
17Nitro Circus The Movie 3D$5,52310%130-168$42$3,325,6893ARC Entertainment
18Tyler Perry's Madea's Witness Protection$3,6807%106-93$35$65,070,3989Lionsgate

Platform (1 — 99)

#TitleThu, Aug. 30 2012LocationsAvg.TotalWks.Dist.
1To the Arctic 3D$26,155-7%520$503$8,073,56619Warner Bros. / IMAX
2Cosmopolis$15,137-4%6360$240$517,0082Entertainment One Films
3Born to Be Wild 3D$9,9739%330$302$20,717,64473Warner Bros. / IMAX
5Safety Not Guaranteed$6,9946%540$130$3,780,39012FilmDistrict
6Abraham Lincoln: Vampire Hunter$5,7338%75-30$76$37,419,40010Fox
7Katy Perry: Part of Me 3D$3,9913%66-74$60$25,326,0718Paramount
8The Day$1,312-7%12--$109$2,7240Anchor Bay Films
9Easy Money (2012)$1,102-12%50$220$184,7017Weinstein Company
10A Cat In Paris$33020%6-1$55$304,41913GKIDS