Grosses

'Lucy' Strong with $48.9M in Four Days; $33.1M for 'Hercules' Over the Same SpanJuly 29, 2014 12:41 PM

by Daniel Garris

Universal's Lucy took in $4.97 million on Monday to lead the daily box office for a fourth consecutive day. The modestly budgeted sci-fi action film starring Scarlett Johansson fell 58 percent from Sunday. Lucy continues to exceed expectations with a strong four-day start of $48.87 million and will zoom past the $50 million mark today. The film is currently running 22 percent ahead of the $40.13 million four-day take of 2010's Salt.

Hercules continued to hold its own with a second place take of $3.34 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM did fall 61 percent from Sunday, which represented the day's poorest daily percentage hold among wide releases. Hercules has grossed a stronger than expected $33.14 million in four days. That places the film 8 percent behind the $36.03 million four-day start of 2012's Wrath of the Titans.

Fox's Dawn of the Planet of the Apes took third place with $2.21 million. The critically acclaimed 3D sci-fi action sequel was down 58 percent from Sunday and down a so-so 47 percent from last Monday. Dawn of the Planet of the Apes has clearly taken a bit of a hit from the stronger than expected performances of Lucy and Hercules. With that said the film counties to exceed expectations with $174.67 million in 18 days.

Universal's The Purge: Anarchy claimed fourth with $1.53 million. The low budget horror sequel was down just 50 percent from Sunday and down a respectable 54 percent from last Monday. The Purge: Anarchy continues to perform well and has now grossed $53.39 million in eleven days. That places the film just ahead of the $53.14 million eleven-day take of last year's The Purge.

Planes: Fire and Rescue followed closely behind in fifth with $1.499 million. The modestly budgeted computer animated sequel from Disney fell 51 percent from Sunday and just 19 percent from last Monday. With an eleven-day take of $36.85 million, Planes: Fire and Rescue is currently running 21 percent behind the $46.76 million eleven-day gross of last year's Planes.

Daily Domestic Gross Sat, Sep. 1 2012

Wide (1000+)

#TitleSat, Sep. 1 2012LocationsAvg.TotalWks.Dist.
1The Possession$6,327,2004%2,816--$2,247$12,405,8601Lionsgate
2Lawless$3,480,55026%2,888--$1,205$8,389,2681Weinstein Company
3The Expendables 2$3,342,27351%3,334-21$1,002$62,911,3343Lionsgate
4The Bourne Legacy$2,661,35049%3,131-523$850$93,444,4604Universal
5ParaNorman$2,536,55676%3,085-370$822$35,456,6263Focus
6The Odd Life of Timothy Green$2,426,59572%2,63537$921$33,710,7933Disney
7The Dark Knight Rises$2,247,57559%2,187-419$1,028$428,977,0177Warner Bros.
8The Campaign$2,030,69146%2,941-361$690$70,995,3094Warner Bros.
9Hope Springs (2012)$1,774,83951%2,44139$727$50,306,9844Sony / Columbia
10Premium Rush$1,449,22843%2,2550$643$10,820,2982Sony / Columbia
11Hit and Run$925,01340%2,8700$322$9,055,8432Open Road
12Sparkle (2012)$718,60059%1,257-987$572$21,097,3773Sony / TriStar
13Marvel's The Avengers$688,18480%1,705--$404$618,921,19318Disney
14Brave$550,53099%1,7081256$322$231,201,54311Disney
15Diary of a Wimpy Kid: Dog Days$548,13283%1,204-761$455$44,615,1535Fox
16Ice Age: Continental Drift$506,35285%1,036-514$489$155,113,5608Fox
17The Oogieloves in The BIG Balloon Adventure$166,14633%2,160--$77$516,4941Kenn Viselman Presents

Limited (100 — 999)

#TitleSat, Sep. 1 2012LocationsAvg.TotalWks.Dist.
1The Amazing Spider-Man$351,34263%50183$701$259,166,7959Sony / Columbia
2Total Recall (2012)$319,62047%756-820$423$56,405,9735Sony / Columbia
3Ted (2012)$288,91547%561-222$515$215,650,17010Universal
4Madagascar 3: Europe's Most Wanted$249,90888%505131$495$214,292,54613Paramount / DreamWorks
5The Apparition$233,03431%8100$288$4,029,1442Warner Bros.
6Beasts of the Southern Wild$201,20862%26755$754$9,415,50010Fox Searchlight
7The Intouchables$152,59289%175-19$872$10,870,21815Weinstein Company
8Moonrise Kingdom$126,72158%197-135$643$44,070,11415Focus
9Step Up Revolution$118,47577%236-192$502$34,067,5966Lionsgate / Summit
10The Watch$85,45667%195-55$438$33,670,9626Fox
11Men in Black 3$74,29583%186-46$399$178,719,08415Sony / Columbia
12Tyler Perry's Madea's Witness Protection$73,95374%17973$413$65,186,76410Lionsgate
13Magic Mike$56,72926%268-87$212$113,334,70610Warner Bros.
14Snow White and the Huntsman$42,18569%143-51$295$155,044,60514Universal
15The Best Exotic Marigold Hotel$39,59268%105-7$377$45,891,14418Fox Searchlight
16The Hunger Games$24,97790%145-44$172$407,961,44424Lionsgate

Platform (1 — 99)

#TitleSat, Sep. 1 2012LocationsAvg.TotalWks.Dist.
1To the Arctic 3D$56,85063%520$1,093$8,165,26720Warner Bros. / IMAX
2For A Good Time, Call...$48,64111%23--$2,115$92,3111Focus
3Joker$37,12126%74--$502$66,5611UTV Communications
4Ruby Sparks$35,39863%78-57$454$2,237,1926Fox Searchlight
5Cosmopolis$32,25531%652$496$573,9473Entertainment One Films
6Abraham Lincoln: Vampire Hunter$18,640151%49-26$380$37,445,45311Fox
7Mugamoodi$18,2741%21--$870$37,5421UTV Communications
8Prometheus$17,75248%55-36$323$126,360,29113Fox
9Born to Be Wild 3D$17,43230%330$528$20,748,45574Warner Bros. / IMAX
10Little White Lies$17,01759%129$1,418$65,0452MPI Media
11Savages$16,40048%82-35$200$47,275,9809Universal
12Safety Not Guaranteed$14,79774%48-6$308$3,803,67313FilmDistrict
13Nitro Circus The Movie 3D$6,15666%31-99$199$3,335,5584ARC Entertainment
14The Day$4,56677%12--$381$9,8691Anchor Bay Films
15A Cat In Paris$2,406140%3-3$802$307,82914GKIDS
16Easy Money (2012)$86836%2-3$434$186,2068Weinstein Company