'Lucy' Strong with $48.9M in Four Days; $33.1M for 'Hercules' Over the Same SpanJuly 29, 2014 12:41 PM

by Daniel Garris

Universal's Lucy took in $4.97 million on Monday to lead the daily box office for a fourth consecutive day. The modestly budgeted sci-fi action film starring Scarlett Johansson fell 58 percent from Sunday. Lucy continues to exceed expectations with a strong four-day start of $48.87 million and will zoom past the $50 million mark today. The film is currently running 22 percent ahead of the $40.13 million four-day take of 2010's Salt.

Hercules continued to hold its own with a second place take of $3.34 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM did fall 61 percent from Sunday, which represented the day's poorest daily percentage hold among wide releases. Hercules has grossed a stronger than expected $33.14 million in four days. That places the film 8 percent behind the $36.03 million four-day start of 2012's Wrath of the Titans.

Fox's Dawn of the Planet of the Apes took third place with $2.21 million. The critically acclaimed 3D sci-fi action sequel was down 58 percent from Sunday and down a so-so 47 percent from last Monday. Dawn of the Planet of the Apes has clearly taken a bit of a hit from the stronger than expected performances of Lucy and Hercules. With that said the film counties to exceed expectations with $174.67 million in 18 days.

Universal's The Purge: Anarchy claimed fourth with $1.53 million. The low budget horror sequel was down just 50 percent from Sunday and down a respectable 54 percent from last Monday. The Purge: Anarchy continues to perform well and has now grossed $53.39 million in eleven days. That places the film just ahead of the $53.14 million eleven-day take of last year's The Purge.

Planes: Fire and Rescue followed closely behind in fifth with $1.499 million. The modestly budgeted computer animated sequel from Disney fell 51 percent from Sunday and just 19 percent from last Monday. With an eleven-day take of $36.85 million, Planes: Fire and Rescue is currently running 21 percent behind the $46.76 million eleven-day gross of last year's Planes.

Daily Domestic Gross Thu, Sep. 6 2012

Wide (1000+)

#TitleThu, Sep. 6 2012LocationsAvg.TotalWks.Dist.
1The Possession$787,7141%2,816--$280$23,849,1101Lionsgate
2Lawless$740,4948%2,888323$256$17,518,4191Weinstein Company
32016: Obama's America$685,9146%1,747--$393$22,806,2958Rocky Mountain Pictures
4The Expendables 2$547,5146%3,334-21$164$70,667,1393Lionsgate
5The Bourne Legacy$407,0308%3,131-359$130$99,659,4954Universal
6The Dark Knight Rises$387,3697%2,187-419$177$434,564,2937Warner Bros.
7Hope Springs (2012)$375,096-1%2,44139$154$54,719,4394Sony / Columbia
8The Campaign$356,1766%2,941-261$121$75,943,4324Warner Bros.
9Premium Rush$261,8501%2,2550$116$14,431,6902Sony / Columbia
10The Odd Life of Timothy Green$231,198-12%2,63537$88$39,357,0503Disney
12Hit and Run$212,4365%2,8700$74$11,426,6042Open Road
13Sparkle (2012)$100,946-1%1,257-763$80$22,594,0773Sony / TriStar
14Marvel's The Avengers$95,63910%1,705--$56$620,628,44618Disney
16Ice Age: Continental Drift$40,811-19%1,036-175$39$156,339,4448Fox
17The Oogieloves in The BIG Balloon Adventure$37,140-23%2,1600$17$985,1961Kenn Viselman Presents
18Diary of a Wimpy Kid: Dog Days$21,478-52%1,204-343$18$45,924,6095Fox

Limited (100 — 999)

#TitleThu, Sep. 6 2012LocationsAvg.TotalWks.Dist.
1Total Recall (2012)$62,7606%756-570$83$57,160,1315Sony / Columbia
2Ted (2012)$61,71010%561-118$110$216,309,33010Universal
3The Amazing Spider-Man$58,6285%501133$117$260,005,3619Sony / Columbia
4The Apparition$46,258-1%8100$57$4,565,5212Warner Bros.
5Beasts of the Southern Wild$40,9412%26735$153$9,913,13910Fox Searchlight
6The Intouchables$32,941-15%175-19$188$11,252,96015Weinstein Company
7Moonrise Kingdom$30,68213%197-135$156$44,410,21815Focus
8Madagascar 3: Europe's Most Wanted$21,572-9%505131$43$214,859,18213Paramount / DreamWorks
9Magic Mike$20,86414%268-87$78$113,485,81810Warner Bros.
10The Best Exotic Marigold Hotel$16,59322%105-1$158$46,000,68118Fox Searchlight
11Step Up Revolution$14,9349%236-192$63$34,293,4646Lionsgate / Summit
12The Watch$14,8957%195-55$76$33,849,8026Fox
13Tyler Perry's Madea's Witness Protection$11,58911%17973$65$65,339,46910Lionsgate
14Snow White and the Huntsman$8,4958%143-51$59$155,136,75514Universal
15The Hunger Games$3,77010%145-44$26$408,010,69224Lionsgate

Platform (1 — 99)

#TitleThu, Sep. 6 2012LocationsAvg.TotalWks.Dist.
1For A Good Time, Call...$14,447-4%23--$628$234,0191Focus
2To the Arctic 3D$11,45021%520$220$8,316,34720Warner Bros. / IMAX
3Cosmopolis$9,6759%652$149$659,3853Entertainment One Films
4Ruby Sparks$7,3477%78-41$94$2,318,1846Fox Searchlight
7Joker$3,278-40%74--$44$145,3451UTV Communications
8Safety Not Guaranteed$3,1335%48-6$65$3,841,50913FilmDistrict
9Born to Be Wild 3D$2,961-20%330$90$20,791,89374Warner Bros. / IMAX
10Abraham Lincoln: Vampire Hunter$2,46610%49-26$50$37,480,27411Fox
11Mugamoodi$1,650-6%21--$79$76,9861UTV Communications
12The Day$1,19420%120$100$19,2211Anchor Bay Films
13A Cat In Paris$512-17%3-3$171$315,00014GKIDS
14Easy Money (2012)$21045%2-3$105$188,2678Weinstein Company