Grosses

'Lucy' Strong with $48.9M in Four Days; $33.1M for 'Hercules' Over the Same SpanJuly 29, 2014 12:41 PM

by Daniel Garris

Universal's Lucy took in $4.97 million on Monday to lead the daily box office for a fourth consecutive day. The modestly budgeted sci-fi action film starring Scarlett Johansson fell 58 percent from Sunday. Lucy continues to exceed expectations with a strong four-day start of $48.87 million and will zoom past the $50 million mark today. The film is currently running 22 percent ahead of the $40.13 million four-day take of 2010's Salt.

Hercules continued to hold its own with a second place take of $3.34 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM did fall 61 percent from Sunday, which represented the day's poorest daily percentage hold among wide releases. Hercules has grossed a stronger than expected $33.14 million in four days. That places the film 8 percent behind the $36.03 million four-day start of 2012's Wrath of the Titans.

Fox's Dawn of the Planet of the Apes took third place with $2.21 million. The critically acclaimed 3D sci-fi action sequel was down 58 percent from Sunday and down a so-so 47 percent from last Monday. Dawn of the Planet of the Apes has clearly taken a bit of a hit from the stronger than expected performances of Lucy and Hercules. With that said the film counties to exceed expectations with $174.67 million in 18 days.

Universal's The Purge: Anarchy claimed fourth with $1.53 million. The low budget horror sequel was down just 50 percent from Sunday and down a respectable 54 percent from last Monday. The Purge: Anarchy continues to perform well and has now grossed $53.39 million in eleven days. That places the film just ahead of the $53.14 million eleven-day take of last year's The Purge.

Planes: Fire and Rescue followed closely behind in fifth with $1.499 million. The modestly budgeted computer animated sequel from Disney fell 51 percent from Sunday and just 19 percent from last Monday. With an eleven-day take of $36.85 million, Planes: Fire and Rescue is currently running 21 percent behind the $46.76 million eleven-day gross of last year's Planes.

Daily Domestic Gross Tue, Sep. 11 2012

Wide (1000+)

#TitleTue, Sep. 11 2012LocationsAvg.TotalWks.Dist.
1Lawless$758,42436%3,138250$242$24,842,3842Weinstein Company
2The Possession$673,81821%2,83418$238$34,395,2082Lionsgate
32016: Obama's America$525,0001%2,017270$260$27,160,7179Rocky Mountain Pictures
4The Expendables 2$505,39833%3,260-74$155$76,503,1774Lionsgate
5The Words$499,53148%2,801--$178$5,587,1291CBS Films
6The Bourne Legacy$387,24033%2,766-365$140$104,306,4955Universal
7Hope Springs (2012)$347,91350%2,437-4$143$58,098,8995Sony / Columbia
8The Campaign$331,03729%2,542-399$130$79,908,8395Warner Bros.
9The Dark Knight Rises$317,30226%1,987-200$160$438,351,2148Warner Bros.
10Premium Rush$271,68754%2,182-73$125$17,191,5603Sony / Columbia
11ParaNorman$254,30836%2,856-229$89$45,894,4684Focus
12The Odd Life of Timothy Green$236,00342%2,71782$87$43,409,6024Disney
13The Cold Light of Day$192,16432%1,511--$127$2,169,0521Lionsgate / Summit
14Hit and Run$130,04726%1,810-1060$72$12,737,0093Open Road
15Marvel's The Avengers$56,59423%1,209-496$47$621,517,35919Disney

Limited (100 — 999)

#TitleTue, Sep. 11 2012LocationsAvg.TotalWks.Dist.
1Indiana Jones and The Raiders of the Lost Ark: The IMAX Experience$182,87221%267--$685$2,008,1231Paramount
2Sparkle (2012)$74,75327%873-384$86$23,507,8324Sony / TriStar
3Ted (2012)$54,07517%515-46$105$216,958,48511Universal
4Ice Age: Continental Drift$41,01424%763-273$54$157,247,6359Fox
5Brave$40,4777%959-749$42$233,476,34912Disney
6The Intouchables$39,81453%19419$205$11,621,31216Weinstein Company
7Beasts of the Southern Wild$35,4485%2692$132$10,341,41411Fox Searchlight
8Moonrise Kingdom$26,90022%2003$135$44,688,93016Focus
9Diary of a Wimpy Kid: Dog Days$26,37017%931-273$28$46,790,9726Fox
10Branded$22,163-5%307--$72$286,1861Roadside Attractions
11Madagascar 3: Europe's Most Wanted$21,32627%345-160$62$215,278,33514Paramount / DreamWorks
12Step Up Revolution$17,31681%198-38$87$34,510,9707Lionsgate / Summit
13The Watch$14,5239%135-60$108$34,026,7467Fox
14The Apparition$14,03216%276-534$51$4,765,4733Warner Bros.
15The Best Exotic Marigold Hotel$12,19243%1149$107$46,103,72219Fox Searchlight
16Magic Mike$10,41937%202-66$52$113,596,73911Warner Bros.
17Tyler Perry's Madea's Witness Protection$9,96418%167-12$60$65,501,49411Lionsgate
18The Oogieloves in The BIG Balloon Adventure$8,1594%281-1879$29$1,045,0562Kenn Viselman Presents

Platform (1 — 99)

#TitleTue, Sep. 11 2012LocationsAvg.TotalWks.Dist.
1For A Good Time, Call...$25,86817%5633$462$498,0702Focus
2To the Arctic 3D$10,444-9%520$201$8,417,03421Warner Bros. / IMAX
3Ruby Sparks$5,76216%76-2$76$2,383,7987Fox Searchlight
4Cosmopolis$4,6929%45-20$104$711,8364Entertainment One Films
5Prometheus$4,54027%48-7$95$126,437,22014Fox
6Born to Be Wild 3D$4,52210%330$137$20,825,25175Warner Bros. / IMAX
7Safety Not Guaranteed$3,79226%546$70$3,883,32214FilmDistrict
8Joker$2,651188%43-31$62$166,6412UTV Communications
9Abraham Lincoln: Vampire Hunter$2,25327%39-10$58$37,502,93212Fox
10Mugamoodi$2,209162%17-4$130$93,6282UTV Communications
11Nitro Circus The Movie 3D$1,30711%22--$59$3,363,2505ARC Entertainment
12Easy Money (2012)$128357%20$64$189,0269Weinstein Company
13The Day$122-16%2-10$61$20,7692Anchor Bay Films
14A Cat In Paris$90-32%52$18$318,76515GKIDS