Grosses

'Star Trek Into Darkness' Falls Short Of Expectations; 'Iron Man 3' and 'Gatsby' Hold Up WellMay 18, 2013 04:43 AM

by Phil Contrino

Despite posting strong early numbers on Friday, Star Trek Into Darkness has cooled down. The sci-fi extravaganza is now on pace for $68 million from Friday-Sunday after tallying $22 million on Friday. That will put its 4-day total at $81.5 million. Even Paramount was expecting $100 million in four days. Negative word of mouth doesn't seem to be the culprit. Into Darkness is creating plenty of buzz on Facebook and Twitter, and it boasts an "A" from CinemaScore. The impact of Iron Man 3's monster debut combined with the impending release of The Hangover Part III and Fast & Furious 6 could be to blame. 2009's Star Trek made $82.7 million during its first four full days of release, or approximately $87.5 million when adjusting for inflation. 

Iron Man 3 wasn't hurt by Into Darkness as much as it could have been. The Disney release fell 50 percent during its sophomore frame. Everything from this point on is icing on the cake for Iron Man 3 now that it has hit $1 billion globally. 

Being sandwiched in between Iron Man 3 and Star Trek Into Darkness would be daunting for any film, but The Great Gatsby is holding up reasonably well in the face of it. The period flick is on pace to drop 54 percent during its sophomore frame. Gatsby will hit $100 million in North America by next weekend, and its overseas rollout is just beginning. WB's gamble seems to be paying off.

 

Daily Domestic Gross Sun, Sep. 16 2012

Wide (1000+)

#TitleSun, Sep. 16 2012LocationsAvg.TotalWks.Dist.
1Resident Evil: Retribution$5,054,578-34%3,012--$1,678$21,052,2271Sony / Screen Gems
2Finding Nemo 3D$4,621,446-34%2,904--$1,591$16,687,7731Disney
3The Possession$1,289,532-51%2,86026$451$41,133,4903Lionsgate
4Lawless$1,138,950-38%3,063-75$372$30,270,1313Weinstein Company
5ParaNorman$967,969-33%2,326-530$416$49,389,1875Focus
6The Expendables 2$824,323-42%2,896-364$285$80,405,9805Lionsgate
7The Odd Life of Timothy Green$703,314-43%2,415-302$291$46,372,2845Disney
8The Bourne Legacy$672,700-50%2,170-596$310$107,794,1356Universal
9The Words$649,768-49%2,8010$232$9,141,1582CBS Films
10The Campaign$558,712-49%2,002-540$279$82,870,3196Warner Bros.
11The Dark Knight Rises$545,829-47%1,581-406$345$441,053,0789Warner Bros.
12Hope Springs (2012)$428,599-49%1,946-491$220$60,475,2816Sony / Columbia
13Premium Rush$312,408-46%1,339-843$233$18,834,7824Sony / Columbia
14The Cold Light of Day$207,127-43%1,5110$137$3,279,5502Lionsgate / Summit

Limited (100 — 999)

#TitleSun, Sep. 16 2012LocationsAvg.TotalWks.Dist.
1Arbitrage$492,032-46%197--$2,498$2,002,1651Roadside Attractions
2Barfi!$338,425-27%132--$2,564$1,061,7131UTV Communications
3Ice Age: Continental Drift$173,784-41%541-222$321$157,893,66310Fox
4Diary of a Wimpy Kid: Dog Days$157,691-37%591-340$267$47,342,1307Fox
5Indiana Jones and The Raiders of the Lost Ark: The IMAX Experience$111,748-35%32255$347$2,825,4622Paramount
6The Amazing Spider-Man$96,676-40%328-88$295$261,102,26011Sony / Columbia
7Sparkle (2012)$90,152-53%494-379$182$24,008,9575Sony / TriStar
8Ted (2012)$86,310-51%411-104$210$217,431,88012Universal
9Madagascar 3: Europe's Most Wanted$84,851-39%306-39$277$215,604,24315Paramount / DreamWorks
10Hit and Run$84,101-49%651-1159$129$13,321,8164Open Road
11For A Good Time, Call...$72,107-33%10751$674$815,4733Focus
12Total Recall (2012)$65,338-48%303-199$216$58,074,6257Sony / Columbia
13Step Up Revolution$63,180-38%26870$236$34,753,5888Lionsgate / Summit
14Beasts of the Southern Wild$62,592-44%212-57$295$10,660,98412Fox Searchlight
15The Intouchables$59,781-53%180-14$332$11,940,92217Weinstein Company
16Moonrise Kingdom$46,807-47%157-43$298$44,931,56917Focus
17Tyler Perry's Madea's Witness Protection$26,633-46%160-7$166$65,623,12812Lionsgate
18The Watch$25,593-31%1383$185$34,140,1158Fox
19Magic Mike$10,594-51%115-87$92$113,665,03112Warner Bros.

Platform (1 — 99)

#TitleSun, Sep. 16 2012LocationsAvg.TotalWks.Dist.
1The Master$230,607-13%5--$46,121$736,3111Weinstein Company
2To the Arctic 3D$25,382-39%520$488$8,526,62822Warner Bros. / IMAX
3The Best Exotic Marigold Hotel$16,480-39%80-34$206$46,185,49820Fox Searchlight
4The Apparition$10,242-53%68-208$151$4,836,4144Warner Bros.
5Ruby Sparks$9,631-49%70-6$138$2,435,7658Fox Searchlight
6Safety Not Guaranteed$8,408-34%46-8$183$3,921,38815FilmDistrict
7Born to Be Wild 3D$7,056-22%330$214$20,853,20076Warner Bros. / IMAX
810 Years$6,292-32%3--$2,097$22,7071Anchor Bay Films
9Branded$5,416-24%80-227$68$343,0692Roadside Attractions
10Cosmopolis$5,180-45%31-14$167$743,6365Entertainment One Films
11Mugamoodi$910-45%3-14$303$98,1103UTV Communications
12The Oogieloves in The BIG Balloon Adventure$884-11%8-273$111$1,064,2773Kenn Viselman Presents
13Nitro Circus The Movie 3D$452-42%7-15$65$3,367,8886ARC Entertainment
14Joker$61-65%3-40$20$169,1373UTV Communications