Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Tue, Oct. 9 2012

Wide (1000+)

#TitleTue, Oct. 9 2012LocationsAvg.TotalWks.Dist.
1Taken 2$3,951,708-28%3,661--$1,079$58,968,4271Fox
2Hotel Transylvania$1,387,596-70%3,3523$414$82,755,5902Sony / Columbia
3Looper$1,264,843-27%2,9931$423$43,218,9122Sony / TriStar
4Pitch Perfect$1,205,125-36%2,7702435$435$24,795,6132Universal
5Frankenweenie$757,380-54%3,005--$252$13,832,0431Disney
6End of Watch$460,288-24%2,370-410$194$33,913,3163Open Road
7Trouble with the Curve$403,209-20%3,003-209$134$30,576,3543Warner Bros.
8House at the End of the Street$262,694-35%2,720-363$97$28,257,7903Relativity Media
9Won't Back Down$125,890-16%2,5172$50$4,759,6412Fox
10Resident Evil: Retribution$125,557-24%1,361-1020$92$41,299,7264Sony / Screen Gems
11Finding Nemo 3D$122,434-63%1,746-893$70$39,494,4034Disney

Limited (100 — 999)

#TitleTue, Oct. 9 2012LocationsAvg.TotalWks.Dist.
1The Master$189,291-30%8648$219$12,796,9534Weinstein Company
2The Perks of Being A Wallflower$143,137-37%221119$648$3,719,2163Lionsgate / Summit
3Dredd 3D$95,941-18%831-1726$115$12,908,1763Lionsgate
4The Dark Knight Rises$74,868-28%575-80$130$445,548,49212Warner Bros.
5Arbitrage$71,484-14%244-12$293$6,210,1654Roadside Attractions
6The Possession$42,559-31%821-797$52$48,496,0016Lionsgate
7The Bourne Legacy$33,740-33%482-342$70$112,359,6559Universal
8The Odd Life of Timothy Green$26,969-43%534-653$51$50,274,5028Disney
9Lawless$25,150-17%611-892$41$37,056,7616Weinstein Company
10Ice Age: Continental Drift$25,073-50%300-87$84$159,548,34313Fox
11The Campaign$17,097-31%303-327$56$86,307,2489Warner Bros.
12The Expendables 2$16,912-24%313-502$54$84,409,4418Lionsgate
13Ted (2012)$16,830-18%187-38$90$218,381,49515Universal
14ParaNorman$12,828-53%342-867$38$54,394,6208Focus
15Diary of a Wimpy Kid: Dog Days$12,822-59%257-75$50$48,296,77610Fox
16Barfi!$11,883-42%110-17$108$2,724,4824UTV Communications
17Madagascar 3: Europe's Most Wanted$9,382-52%155-48$61$216,262,76918Paramount / DreamWorks

Platform (1 — 99)

#TitleTue, Oct. 9 2012LocationsAvg.TotalWks.Dist.
1The Intouchables$14,473-20%84-37$172$12,671,71320Weinstein Company
2To the Arctic 3D$12,942-46%520$249$9,002,34425Warner Bros. / IMAX
3Moonrise Kingdom$11,03214%9210$120$45,402,88220Focus
4Beasts of the Southern Wild$4,951-47%51-18$97$11,115,70815Fox Searchlight
5Born to Be Wild 3D$4,254-52%330$129$20,994,08879Warner Bros. / IMAX
6Thaandavam$3,487-59%21-24$166$195,6862UTV Communications
7Escape Fire: The Fight To Rescue American Healthcare$2,817-17%12--$235$37,1761Roadside Attractions
8Safety Not Guaranteed$2,70291%24-10$113$3,998,02418FilmDistrict
9The Watch$2,272-9%32-14$71$34,336,67911Fox
10The Best Exotic Marigold Hotel$2,117-48%18-14$118$46,349,70123Fox Searchlight
11Heroine$1,542-24%18-79$86$596,9093UTV Communications
12For A Good Time, Call...$1,499-37%43-41$35$1,247,8396Focus
13The Apparition$1,331-32%38-27$35$4,934,0847Warner Bros.
1410 Years$5804%21-42$28$202,2824Anchor Bay Films
15Toys in the Attic$25518%4-2$64$63,4865Hannover House
16Nitro Circus The Movie 3D$158-8%6-1$26$3,377,2359ARC Entertainment