Grosses

'Star Trek Into Darkness' Falls Short Of Expectations; 'Iron Man 3' and 'Gatsby' Hold Up WellMay 18, 2013 04:43 AM

by Phil Contrino

Despite posting strong early numbers on Friday, Star Trek Into Darkness has cooled down. The sci-fi extravaganza is now on pace for $68 million from Friday-Sunday after tallying $22 million on Friday. That will put its 4-day total at $81.5 million. Even Paramount was expecting $100 million in four days. Negative word of mouth doesn't seem to be the culprit. Into Darkness is creating plenty of buzz on Facebook and Twitter, and it boasts an "A" from CinemaScore. The impact of Iron Man 3's monster debut combined with the impending release of The Hangover Part III and Fast & Furious 6 could be to blame. 2009's Star Trek made $82.7 million during its first four full days of release, or approximately $87.5 million when adjusting for inflation. 

Iron Man 3 wasn't hurt by Into Darkness as much as it could have been. The Disney release fell 50 percent during its sophomore frame. Everything from this point on is icing on the cake for Iron Man 3 now that it has hit $1 billion globally. 

Being sandwiched in between Iron Man 3 and Star Trek Into Darkness would be daunting for any film, but The Great Gatsby is holding up reasonably well in the face of it. The period flick is on pace to drop 54 percent during its sophomore frame. Gatsby will hit $100 million in North America by next weekend, and its overseas rollout is just beginning. WB's gamble seems to be paying off.

 

Daily Domestic Gross Fri, Oct. 26 2012

Wide (1000+)

#TitleFri, Oct. 26 2012LocationsAvg.TotalWks.Dist.
1Argo$3,926,816196%2,855-392$1,375$52,352,1043Warner Bros.
2Silent Hill: Revelation 3D$3,570,011--2,933--$1,217$3,570,0111Open Road
3Cloud Atlas$3,402,211--2,008--$1,694$3,402,2111Warner Bros.
4Paranormal Activity 4$3,130,953175%3,4120$918$37,088,3182Paramount
5Taken 2$2,576,408198%2,995-494$860$111,965,2534Fox
6Hotel Transylvania$2,538,845302%3,276-108$775$123,475,1865Sony / Columbia
7Sinister$1,739,672163%2,347-195$741$36,184,6273Lionsgate / Summit
8Alex Cross$1,683,612169%2,5412$663$16,002,3032Lionsgate / Summit
9Here Comes the Boom$1,592,743218%2,491-523$639$26,703,2153Sony / Columbia
10Pitch Perfect$1,349,325174%1,999-661$675$48,701,5585Universal
11Fun Size$1,335,788--3,014--$443$1,335,7881Paramount
12Chasing Mavericks$827,050--2,002--$413$827,0501Fox
13Looper$665,38779%1,189-1034$560$60,078,6935Sony / TriStar
14Frankenweenie$607,569113%1,738-624$350$29,949,9764Disney
15Seven Psychopaths$495,15566%1,003-477$494$10,956,6633CBS Films

Limited (100 — 999)

#TitleFri, Oct. 26 2012LocationsAvg.TotalWks.Dist.
1The Perks of Being A Wallflower$489,627164%736-9$665$10,297,3066Lionsgate / Summit
2Trouble with the Curve$105,22847%420-505$251$34,460,8026Warner Bros.
3End of Watch$102,10129%290-461$352$38,325,6126Open Road
4The Dark Knight Rises$79,005137%291-54$271$446,973,50315Warner Bros.
5The Master$75,75441%201-211$377$15,026,1367Weinstein Company
6House at the End of the Street$63,952128%302-444$212$30,944,7096Relativity Media
7ParaNorman$58,525807%280112$209$54,748,05511Focus
8Arbitrage$47,59170%125-44$381$7,220,8547Roadside Attractions
9The Bourne Legacy$43,005185%191-41$225$112,913,11012Universal
10The Campaign$40,5271167%222148$183$86,491,80412Warner Bros.
11Resident Evil: Retribution$36,295--19840$183$42,033,9267Sony / Screen Gems
12Ice Age: Continental Drift$34,070201%192-30$177$160,149,05516Fox
13The Expendables 2$31,188541%17886$175$84,623,64611Lionsgate
14Atlas Shrugged: Part 2$28,010-59%147-798$191$3,142,0643Atlas Distribution
15Diary of a Wimpy Kid: Dog Days$15,766177%116-33$136$48,609,84113Fox

Platform (1 — 99)

#TitleFri, Oct. 26 2012LocationsAvg.TotalWks.Dist.
1The Sessions$66,463430%2016$3,323$226,1062Fox Searchlight
2To the Arctic 3D$25,82959%520$497$9,352,89928Warner Bros. / IMAX
3Born to Be Wild 3D$13,596123%300$453$21,127,30482Warner Bros. / IMAX
4The Possession$12,055213%82-51$147$48,858,5209Lionsgate
5Lawless$9,606-13%96-88$100$37,318,7059Weinstein Company
6The Intouchables$9,2197%48-12$192$12,857,25823Weinstein Company
7Simon and the Oaks$8,131--147$581$54,2243The Film Arcade
8Dredd 3D$6,147-52%72-88$85$13,386,1696Lionsgate
9Won't Back Down$4,3613%65-103$67$5,254,2425Fox
10The Other Dream Team$3,677--141$263$111,6895The Film Arcade
11Moonrise Kingdom$2,94434%15-14$196$45,501,26223Focus
12Escape Fire: The Fight To Rescue American Healthcare$1,904--4--$476$53,9324Roadside Attractions
13War of the Buttons (2012)$1,811-24%8-27$226$35,0733Weinstein Company
14Gayby$51378%10$513$9,9133The Film Collaborative