Grosses

'Star Trek Into Darkness' Falls Short Of Expectations; 'Iron Man 3' and 'Gatsby' Hold Up WellMay 18, 2013 04:43 AM

by Phil Contrino

Despite posting strong early numbers on Friday, Star Trek Into Darkness has cooled down. The sci-fi extravaganza is now on pace for $68 million from Friday-Sunday after tallying $22 million on Friday. That will put its 4-day total at $81.5 million. Even Paramount was expecting $100 million in four days. Negative word of mouth doesn't seem to be the culprit. Into Darkness is creating plenty of buzz on Facebook and Twitter, and it boasts an "A" from CinemaScore. The impact of Iron Man 3's monster debut combined with the impending release of The Hangover Part III and Fast & Furious 6 could be to blame. 2009's Star Trek made $82.7 million during its first four full days of release, or approximately $87.5 million when adjusting for inflation. 

Iron Man 3 wasn't hurt by Into Darkness as much as it could have been. The Disney release fell 50 percent during its sophomore frame. Everything from this point on is icing on the cake for Iron Man 3 now that it has hit $1 billion globally. 

Being sandwiched in between Iron Man 3 and Star Trek Into Darkness would be daunting for any film, but The Great Gatsby is holding up reasonably well in the face of it. The period flick is on pace to drop 54 percent during its sophomore frame. Gatsby will hit $100 million in North America by next weekend, and its overseas rollout is just beginning. WB's gamble seems to be paying off.

 

Daily Domestic Gross Wed, Oct. 31 2012

Wide (1000+)

#TitleWed, Oct. 31 2012LocationsAvg.TotalWks.Dist.
1Argo$1,445,137-6%2,855-392$506$64,333,8813Warner Bros.
2Paranormal Activity 4$1,036,91252%3,4120$304$44,700,4462Paramount
3Sinister$832,70067%2,347-195$355$41,116,9833Lionsgate / Summit
4Silent Hill: Revelation 3D$830,06620%2,933--$283$10,065,1451Open Road
5Hotel Transylvania$825,6384%3,276-108$252$132,458,9915Sony / Columbia
6Cloud Atlas$812,115-21%2,008--$404$12,168,0421Warner Bros.
7Taken 2$687,870-5%2,995-494$230$118,990,7524Fox
8Alex Cross$442,206-7%2,5412$174$20,700,4382Lionsgate / Summit
9Here Comes the Boom$430,336-13%2,491-523$173$31,531,8453Sony / Columbia
10Fun Size$286,805-5%3,014--$95$4,891,8661Paramount
11Pitch Perfect$279,860-24%1,999-661$140$52,179,8185Universal
12Frankenweenie$251,46320%1,738-624$145$32,397,3454Disney
13Looper$233,671-15%1,189-1034$197$62,199,3365Sony / TriStar
14Chasing Mavericks$206,406-19%2,002--$103$2,906,9251Fox
15Seven Psychopaths$177,098-12%1,003-477$177$12,467,1153CBS Films

Limited (100 — 999)

#TitleWed, Oct. 31 2012LocationsAvg.TotalWks.Dist.
1The Perks of Being A Wallflower$127,114-17%736-9$173$11,630,8136Lionsgate / Summit
2Trouble with the Curve$40,66726%420-505$97$34,753,3786Warner Bros.
3The Master$38,32324%201-211$191$15,296,3177Weinstein Company
4End of Watch$33,123-1%290-461$114$38,655,1316Open Road
5Arbitrage$25,05041%125-44$200$7,395,1397Roadside Attractions
6The Dark Knight Rises$24,981-6%291-54$86$447,233,92915Warner Bros.
7House at the End of the Street$18,74742%302-444$62$31,096,9186Relativity Media
8ParaNorman$16,271-19%280112$58$54,985,60611Focus
9The Bourne Legacy$16,2356%191-41$85$113,044,81512Universal
10The Campaign$12,435-21%222148$56$86,624,04512Warner Bros.
11Atlas Shrugged: Part 2$11,933-4%147-798$81$3,239,4253Atlas Distribution
12Ice Age: Continental Drift$11,01018%192-30$57$160,283,79816Fox
13The Expendables 2$10,507-21%17886$59$84,740,50511Lionsgate
14Diary of a Wimpy Kid: Dog Days$3,581-8%116-33$31$48,669,90213Fox

Platform (1 — 99)

#TitleWed, Oct. 31 2012LocationsAvg.TotalWks.Dist.
1The Sessions$27,305-6%2016$1,365$443,4222Fox Searchlight
2To the Arctic 3D$11,9459%520$230$9,441,37228Warner Bros. / IMAX
3Born to Be Wild 3D$6,71225%300$224$21,166,82682Warner Bros. / IMAX
4The Intouchables$5,89214%48-12$123$12,899,61923Weinstein Company
5Lawless$3,096-32%96-88$32$37,348,9839Weinstein Company
6Dredd 3D$2,716-24%72-88$38$13,411,1616Lionsgate
7The Possession$2,47747%82-51$30$48,885,5819Lionsgate
8Won't Back Down$2,0591%65-103$32$5,270,4065Fox
9War of the Buttons (2012)$1,14649%8-27$143$41,1193Weinstein Company
10Moonrise Kingdom$1,121-3%15-14$75$45,511,13123Focus
11Escape Fire: The Fight To Rescue American Healthcare$41537%4--$104$57,4484Roadside Attractions
12Gayby$15475%10$154$11,3783The Film Collaborative