Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Tue, Nov. 27 2012

Wide (1000+)

#TitleTue, Nov. 27 2012LocationsAvg.TotalWks.Dist.
1The Twilight Saga: Breaking Dawn - Part 2$2,721,6227%4,0700$669$232,640,7982Lionsgate / Summit
2Skyfall$2,274,15718%3,52621$645$225,341,8453Sony / Columbia
3Lincoln$1,989,15513%2,018243$986$66,593,3123Disney / DreamWorks
4Life of Pi$1,780,33531%2,927--$608$33,716,3541Fox
5Red Dawn (2012)$920,23412%2,725--$338$23,429,5691FilmDistrict
6Rise of The Guardians$900,0407%3,653--$246$34,081,3501Paramount / DreamWorks
7Flight$650,80521%2,63826$247$75,907,8314Paramount
8Wreck-It Ralph$541,107-4%3,259-363$166$150,381,3824Disney
9Argo$246,43616%1,255-955$196$98,521,0727Warner Bros.

Limited (100 — 999)

#TitleTue, Nov. 27 2012LocationsAvg.TotalWks.Dist.
1Silver Linings Playbook$400,34523%367351$1,091$6,934,4782Weinstein Company
2The Sessions$81,10519%515-1$157$4,079,3586Fox Searchlight
3Taken 2$58,7948%763-1300$77$136,590,1768Fox
4Cloud Atlas$41,37314%258-662$160$25,866,4445Warner Bros.
5Pitch Perfect$39,36023%492-630$80$62,643,2689Universal
6Looper$37,19227%29379$127$65,653,5049Sony / TriStar
7The Perks of Being A Wallflower$27,17516%242-269$112$16,374,19810Lionsgate / Summit
8Here Comes the Boom$25,27414%490-860$52$42,084,7127Sony / Columbia
9The Man With the Iron Fists$24,55526%205-705$120$15,245,9404Universal
10Hotel Transylvania$15,64510%464-784$34$143,531,9509Sony / Columbia
11Silent Hill: Revelation 3D$9,9943%190-266$53$17,395,7985Open Road
12Alex Cross$8,53518%144-391$59$25,420,1926Lionsgate / Summit
13Trouble with the Curve$6,70120%140-132$48$35,674,72910Warner Bros.
14Sinister$6,36810%127-662$50$47,717,8697Lionsgate / Summit
15House at the End of the Street$4,8505%138-37$35$31,498,15610Relativity Media
16The Dark Knight Rises$4,32818%108-52$40$448,042,35819Warner Bros.
17Ice Age: Continental Drift$4,28740%109-23$39$160,825,91820Fox
18ParaNorman$4,2476%134-46$32$55,804,81015Focus
19Fun Size$4,203-9%144-244$29$9,306,6155Paramount
20Paranormal Activity 4$3,80412%108-742$35$53,683,9166Paramount

Platform (1 — 99)

#TitleTue, Nov. 27 2012LocationsAvg.TotalWks.Dist.
1Anna Karenina (2012)$82,29518%6650$1,247$1,686,5782Focus
2Hitchcock$21,726-1%17--$1,278$331,3871Fox Searchlight
3Seven Psychopaths$11,75419%82-89$143$14,652,9197CBS Films
4A Late Quartet$10,743-6%88-12$122$756,0484Entertainment One / RKO
5To the Arctic 3D$8,84916%520$170$9,974,44532Warner Bros. / IMAX
6Born to Be Wild 3D$4,54611%300$152$21,383,93086Warner Bros. / IMAX
7Arbitrage$3,96261%48-32$83$7,823,33211Roadside Attractions
8Chasing Mavericks$3,848-6%60-138$64$5,779,3955Fox
9The Master$3,39517%25-27$136$15,848,80511Weinstein Company
10End of Watch$3,093-2%34-41$91$39,197,68010Open Road
11This Must Be the Place$1,2103%8-7$151$118,6344Weinstein Company
12Diary of a Wimpy Kid: Dog Days$1,1289%59-13$19$48,939,15017Fox
13Lawless$1,115241%11-8$101$37,398,73313Weinstein Company
14The Intouchables$1,10671%262$43$13,031,88827Weinstein Company
15The Polar Express (2012 re-issue)$798-57%15--$53$109,9681Warner Bros.
16Atlas Shrugged: Part 2$65030%3520$19$3,334,9847Atlas Distribution