Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Thu, Nov. 29 2012

Wide (1000+)

#TitleThu, Nov. 29 2012LocationsAvg.TotalWks.Dist.
1The Twilight Saga: Breaking Dawn - Part 2$2,157,426-10%4,0700$530$237,182,5042Lionsgate / Summit
2Skyfall$1,864,2782%3,5260$529$229,029,1893Sony / Columbia
3Lincoln$1,824,2653%2,0180$904$70,189,4733Disney / DreamWorks
4Life of Pi$1,323,0590%2,92725$452$36,361,1411Fox
5Rise of The Guardians$707,0567%3,6530$194$35,447,2531Paramount / DreamWorks
6Red Dawn (2012)$667,985-1%2,72546$245$24,772,7081FilmDistrict
7Flight$545,6642%2,6380$207$76,986,8364Paramount
8Wreck-It Ralph$435,8724%3,2590$134$151,236,2634Disney
9Argo$233,2093%1,2550$186$98,980,4177Warner Bros.

Limited (100 — 999)

#TitleThu, Nov. 29 2012LocationsAvg.TotalWks.Dist.
1Silver Linings Playbook$364,6684%3670$994$7,649,9812Weinstein Company
2The Sessions$87,2786%5155$169$4,248,8666Fox Searchlight
3Taken 2$55,74012%76324$73$136,695,5798Fox
4Cloud Atlas$37,2188%2580$144$25,938,1175Warner Bros.
5Pitch Perfect$36,90015%492-5$75$62,712,1739Universal
6Looper$31,4994%2930$108$65,715,1759Sony / TriStar
7The Perks of Being A Wallflower$29,29317%2420$121$16,428,55910Lionsgate / Summit
8Here Comes the Boom$22,0877%490-860$45$42,127,4537Sony / Columbia
9The Man With the Iron Fists$19,5005%2050$95$15,283,9454Universal
10Hotel Transylvania$13,45011%464-784$29$143,555,5259Sony / Columbia
11Silent Hill: Revelation 3D$9,6396%190-266$51$17,414,5315Open Road
12Alex Cross$6,80112%1440$47$25,433,0766Lionsgate / Summit
13The Dark Knight Rises$6,51861%108-52$60$448,052,93119Warner Bros.
14Sinister$5,8073%1270$46$47,729,3277Lionsgate / Summit
15Trouble with the Curve$5,742-7%1400$41$35,686,63610Warner Bros.
16House at the End of the Street$4,8325%1380$35$31,507,59910Relativity Media
17Paranormal Activity 4$4,13811%1080$38$53,691,7726Paramount
18ParaNorman$4,079-5%134-39$30$55,813,16515Focus
19Fun Size$3,9097%144-244$27$9,314,1755Paramount
20Ice Age: Continental Drift$3,56230%109-7$33$160,832,22920Fox

Platform (1 — 99)

#TitleThu, Nov. 29 2012LocationsAvg.TotalWks.Dist.
1Anna Karenina (2012)$91,4889%663$1,386$1,861,3512Focus
2Hitchcock$24,3825%17--$1,434$378,8821Fox Searchlight
3A Late Quartet$15,05215%88-12$171$784,1544Entertainment One / RKO
4To the Arctic 3D$11,354-20%520$218$10,000,05332Warner Bros. / IMAX
5Seven Psychopaths$10,156-24%824$124$14,676,5097CBS Films
6Chasing Mavericks$5,29319%60-15$88$5,789,1365Fox
7The Master$4,09440%250$164$15,855,83011Weinstein Company
8Born to Be Wild 3D$3,658-16%300$122$21,391,94286Warner Bros. / IMAX
9Arbitrage$3,407-19%48-32$71$7,830,94711Roadside Attractions
10End of Watch$3,34723%34-41$98$39,203,74810Open Road
11The Polar Express (2012 re-issue)$3,010146%150$201$114,2041Warner Bros.
12This Must Be the Place$1,67211%80$209$121,8144Weinstein Company
13The Intouchables$1,3281%260$51$13,034,52827Weinstein Company
14Diary of a Wimpy Kid: Dog Days$757-36%59-3$13$48,941,08117Fox
15Atlas Shrugged: Part 2$58019%3520$17$3,336,0537Atlas Distribution
16Lawless$503-44%110$46$37,400,12713Weinstein Company