'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Wed, Dec. 5 2012

Wide (1000+)

#TitleWed, Dec. 5 2012LocationsAvg.TotalWks.Dist.
1Skyfall$1,214,376-19%3,463-63$351$249,433,6564Sony / Columbia
2Lincoln$1,154,173-12%2,0180$572$87,088,7194Disney / DreamWorks
3The Twilight Saga: Breaking Dawn - Part 2$1,137,336-21%4,008-62$284$258,392,7153Lionsgate / Summit
4Life of Pi$944,122-29%2,9281$322$51,676,1322Fox
5Rise of The Guardians$583,147-25%3,67219$159$50,762,1512Paramount / DreamWorks
6Killing Them Softly$504,218-28%2,424--$208$8,575,0101Weinstein Company
7Red Dawn (2012)$402,628-21%2,78156$145$32,594,3712FilmDistrict
9Wreck-It Ralph$316,834-21%3,087-172$103$159,213,8875Disney
10The Collection$200,264-15%1,403--$143$3,772,6171LD Entertainment
11Argo$171,445-12%1,043-212$164$101,503,6138Warner Bros.

Limited (100 — 999)

#TitleWed, Dec. 5 2012LocationsAvg.TotalWks.Dist.
1Silver Linings Playbook$253,185-17%3714$682$11,532,4523Weinstein Company
2Anna Karenina (2012)$238,067-13%384318$620$4,831,9983Focus
3Talaash$70,207-42%174--$403$1,899,1191Reliance Entertainment
4The Sessions$37,681-8%226-289$167$4,692,1397Fox Searchlight
5Taken 2$37,385-7%496-267$75$137,275,8589Fox
6Pitch Perfect$26,275-13%403-89$65$63,181,61810Universal
7Cloud Atlas$24,860-10%194-64$128$26,255,9306Warner Bros.
8The Perks of Being A Wallflower$19,8300%189-53$105$16,698,48111Lionsgate / Summit
9Seven Psychopaths$13,984-12%16280$86$14,817,5488CBS Films
10The Man With the Iron Fists$11,375-27%174-31$65$15,423,9905Universal
11Alex Cross$4,425-17%114-30$39$25,499,1707Lionsgate / Summit
12Silent Hill: Revelation 3D$4,142-20%124-66$33$17,480,7536Open Road
14Trouble with the Curve$3,353-19%100-40$34$35,731,38711Warner Bros.
15House at the End of the Street$3,2466%108-30$30$31,561,41311Relativity Media
16Ice Age: Continental Drift$3,028-15%102-7$30$160,893,42921Fox
17Fun Size$2,562-7%116-28$22$9,370,7836Paramount

Platform (1 — 99)

#TitleWed, Dec. 5 2012LocationsAvg.TotalWks.Dist.
1Hitchcock$38,629-21%5033$773$912,4792Fox Searchlight
2A Late Quartet$10,710-4%74-14$145$909,3235Entertainment One / RKO
3To the Arctic 3D$8,411-27%520$162$10,077,74533Warner Bros. / IMAX
4The Polar Express (2012 re-issue)$6,02316%161$376$189,1842Warner Bros.
5Born to Be Wild 3D$4,966-4%300$166$21,445,91187Warner Bros. / IMAX
6Sinister$4,235-12%88-39$48$47,782,9048Lionsgate / Summit
7Chasing Mavericks$4,1025%7919$52$5,843,7226Fox
8Hecho en Mexico$3,638-22%12--$303$89,8611Lionsgate / Pantelion
9The Dark Knight Rises$3,052-5%80-28$38$448,103,26820Warner Bros.
10End of Watch$2,702-20%24-10$113$39,235,14211Open Road
11Arbitrage$2,6141%35-13$75$7,859,28312Roadside Attractions
12The Master$2,513-23%23-2$109$15,881,52412Weinstein Company
13Paranormal Activity 4$2,405-2%70-38$34$53,725,1837Paramount
14Diary of a Wimpy Kid: Dog Days$1,10121%52-7$21$48,966,17018Fox
15Silent Night$1,070-12%11--$97$13,3221Anchor Bay Films
16The Intouchables$1,02072%19-7$54$13,045,29128Weinstein Company
17This Must Be the Place$949-6%7-1$136$130,9055Weinstein Company